Draft:Noha M. El-Bassiouny
| Submission declined on 3 July 2024 by Theroadislong (talk). This submission's references do not show that the subject qualifies for a Wikipedia article—that is, they do not show significant coverage (not just passing mentions) about the subject in published, reliable, secondary sources that are independent of the subject (see the guidelines on the notability of people). Before any resubmission, additional references meeting these criteria should be added (see technical help and learn about mistakes to avoid when addressing this issue). If no additional references exist, the subject is not suitable for Wikipedia.
Where to get help
How to improve a draft
You can also browse Wikipedia:Featured articles and Wikipedia:Good articles to find examples of Wikipedia's best writing on topics similar to your proposed article. Improving your odds of a speedy review To improve your odds of a faster review, tag your draft with relevant WikiProject tags using the button below. This will let reviewers know a new draft has been submitted in their area of interest. For instance, if you wrote about a female astronomer, you would want to add the Biography, Astronomy, and Women scientists tags. Editor resources
|  |
| Submission declined on 3 July 2024 by DoubleGrazing (talk). The content of this submission includes material that does not meet Wikipedia's minimum standard for inline citations. Please cite your sources using footnotes. For instructions on how to do this, please see Referencing for beginners. Thank you. This submission does not appear to be written in the formal tone expected of an encyclopedia article. Entries should be written from a neutral point of view, and should refer to a range of independent, reliable, published sources. Please rewrite your submission in a more encyclopedic format. Please make sure to avoid peacock terms that promote the subject. Declined by DoubleGrazing 4 months ago. | |
Comment: see WP:REFB for help with formatting sources. Theroadislong (talk) 10:20, 3 July 2024 (UTC)
Noha M. El-Bassiouny[1] is an Egyptian marketing scholar. She is currently Vice Dean for Academic Affairs and Professor of Marketing at the Faculty of Management Technology[2], the German University in Cairo (GUC)[3], Egypt.
Her research interests are in Islamic Marketing, Sustainability Marketing, Consumer Psychology and Corporate Social Responsibility (CSR)[4].
In 2021, she founded Management and Sustainability: An Arab Review (MSAR) journal[5] by Emerald Publishing which aims at being a leading platform for international dialogue related to the nuanced understanding of sustainability and responsible management in the context of Arab countries as they relate to their local, regional and international contexts. She is an Associate Editor at the International Journal of Consumer Studies[6]. She also serves as an editorial board member of European Management Journal.
Education
She graduated at the American University in Cairo[7] in 2001 with a Bachelor in Business and Minor in Psychology. She had her MBA at the same university and graduated in 2005. She did her Ph.D. at the German University in Cairo[8], Egypt.
Scientific Publications and Awards
Her works have appeared in academic journals such as the Journal of Business Ethics, the Journal of Business Research, the International Journal of Consumer Studies, the Journal of Cleaner Production, the International Journal of Bank Marketing, the Social Responsibility Journal, the Journal of Islamic Marketing, the International Journal of Pharmaceutical and Healthcare Marketing, the Journal of Consumer Marketing, the Journal of Organizational Change Management, Social Business, and Management of Environmental Quality (MEQ)[9].
In 2019, she has received the Abdul Hameed Shoman Arab Researchers Award for research related to Islamic economics[10][11].
Notable Publications
El-Bassiouny, N. (2014). “The One-Billion-Plus Marginalization: Toward a Scholarly Understanding of Islamic Consumers”. Journal of Business Research, 67 (2), pp. 42-49[12].
El-Bassiouny, N.; El-Bassiouny, D.; K. A. Mohamed, E.; and Basuony, M. (editors - 2020). Ethics, CSR and Sustainability Education in the Middle East and North Africa Region: Conceptualization, Contextualization, and Empirical Evidence (Routledge).
References
[edit]- ^ "Noha M. El-Bassiouny ResearchGate".
- ^ "German University in Cairo". mgt.guc.edu.eg. Retrieved 2024-07-03.
- ^ "German University in Cairo - Home". www.guc.edu.eg. Retrieved 2024-07-03.
- ^ "Noha El-Bassiouny نهى محمد هشام البسيونى". scholar.google.com.eg. Retrieved 2024-07-03.
- ^ "Management & Sustainability: An Arab Review | Emerald Publishing". www.emeraldgrouppublishing.com. Retrieved 2024-07-03.
- ^ "International Journal of Consumer Studies Editorial Board".
- ^ "The American University in Cairo | The American University in Cairo". www.aucegypt.edu. Retrieved 2024-07-03.
- ^ "German University in Cairo - Home". www.guc.edu.eg. Retrieved 2024-07-03.
- ^ "Noha El-Bassiouny نهى محمد هشام البسيونى". scholar.google.com.eg. Retrieved 2024-07-03.
- ^ "Abdulhameed Shoman Award News Article".
- ^ "ACME Award".
- ^ "The One-Billion-Plus Marginalization article, Journal of Business Research".