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Sarai Bareman

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Dame Sarai Bareman
DNZM
Bareman in 2024
Bareman in 2024
1st FIFA Chief Women's Football Officer
Incumbent
Assumed office
2016
Personal details
Born
Sarai-Paea Bareman

1980 or 1981 (age 43–44)
Auckland, New Zealand
NationalityNew Zealand / Samoan
RelativesEugene Bareman (brother)
OccupationFootball administrator

Dame Sarai-Paea Bareman DNZM (born 1980 or 1981) is a New Zealand association football administrator and former player. She played for the Samoan national football team, and is the current chief women's football officer for FIFA.

Early life and family

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Bareman was born in Auckland in 1980 or 1981 to a Dutch father and a Samoan mother,[1][2] and has three brothers, including the MMA trainer Eugene Bareman.[1][3] She grew up in West Auckland and from 1994 to 1998 was educated at Massey High School, where she was a member of the school's 1xt XI football team.[1][4][5]

Career

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As a player, Bareman played club football in Auckland for Waitakere, Glenfield and North Shore United, before moving to Samoa and representing the Samoa women's national football team.[6]

As a football administrator, Bareman also started her journey in Samoa after leaving a 10-year career in the banking and finance industry in New Zealand. She was first employed as the finance manager for the Football Federation of Samoa, responsible for all financial matters of the national association. This appointment came at a critical time in the association's history, as they had recently been suspended by FIFA for misuse of funds by the previous administration.[7]

After a short time in the role, Bareman was promoted to chief executive officer (CEO), where she took over the reins of the national governing body and played an instrumental role in rebuilding the sport in the country. Bareman became a prominent figure in the Pacific sporting landscape after speaking at the Pacific Youth and Sports Conference held in 2013 about her experiences as female leader in a male-dominated industry.[8] In 2014, Bareman moved back to Auckland to take up a role as the operations manager of the Oceania Football Confederation.[9]

After the 2015 FIFA corruption case,[10] Bareman was appointed as the only women on the FIFA Reforms Committee. As part of the reform, Bareman advocated strongly for increasing the number of women in leadership roles within FIFA and football organisations, as well as more resourcing and prioritisation of the women's game.[11] The reforms were approved in February 2016 at the FIFA Congress and later in the year, she was appointed as FIFA's first chief women's football officer.[12][13]

In 2018, Bareman conducted the draw for the 2018 FIFA U-20 Women's World Cup in France,[14] her first World Cup at the helm of global women's football. Later that year, Bareman also oversaw the FIFA U-17 Women's World Cup in Uruguay.[15] In 2019, Bareman played a key role in the delivery of the 2019 FIFA Women's World Cup in France.[16]

Bareman also led the development of FIFA's first ever global strategy for women's football, which was launched in October 2018.[17]

In 2023, Bareman went on record to encourage federations to properly invest FIFA allocated funds towards their women's national teams.[18] In the 2024 New Year Honours, Bareman was appointed a Dame Companion of the New Zealand Order of Merit, for services to sport.[19]

References

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  1. ^ a b c Smith, Tony (22 January 2023). "Women's World Cup champion Sarai Bareman's Fifa rise after kicking back at discrimination". Stuff. Retrieved 2 January 2024.
  2. ^ Stephenson, Sharon (22 June 2023). "Bend it like Bareman – how a girl from West Auckland got to be boss of women's football". Woman. Retrieved 4 June 2024.
  3. ^ "UFC: Coach Eugene Bareman". TheCoconut.tv. Retrieved 2 January 2024.
  4. ^ Deane, Steve (10 February 2019). "The Westie UFC fan running global football". Newsroom. Retrieved 2 January 2023.
  5. ^ "Sarai Bareman Returns to Massey High School". Massey High School. 11 November 2022. Retrieved 2 January 2024.
  6. ^ "Kiwi Sarai Bareman appointed Fifa's first chief women's football officer". Stuff. 12 October 2016. Retrieved 11 May 2018.
  7. ^ "FIFA suspends Samoa". Oceania Football Confederation. 24 October 2008. Retrieved 2 January 2023.
  8. ^ "Fight for gender equality fuels Samoa Football's Bareman's fire".
  9. ^ "FC appoints Sarai Bareman as Operations Manager". Oceania Football Confederation. 4 August 2014. Retrieved 11 May 2018.
  10. ^ London, Owen Gibson Damien Gayle in (27 May 2015). "Fifa officials arrested on corruption charges as World Cup inquiry launched". The Guardian – via www.theguardian.com.
  11. ^ "Who We Are - News - FIFA Congress approves landmark reforms". www.fifa.com. Archived from the original on 29 September 2020.
  12. ^ "Chief Women's Football Officer named". 12 October 2016.
  13. ^ "New Zealander appointed FIFA Chief Women's officer". RNZ. 12 October 2016. Retrieved 24 November 2020.
  14. ^ "FIFA U-20 Women's World Cup: Nigeria In Tough Group". The Eagle. 8 March 2018. Retrieved 24 December 2018.
  15. ^ "FIFA". Archived from the original on 6 July 2019.
  16. ^ "Women's Football - News - 2019: A breakthrough year for women's football". www.fifa.com.
  17. ^ "Women's Football - News - FIFA launches first-ever global strategy for women's football". www.fifa.com.
  18. ^ Diamond, Drew (19 October 2023). "FIFA encourages federations to invest in their women's national teams". Her Football Hub. Retrieved 19 October 2023.
  19. ^ "New Year Honours 2024: the full list". The New Zealand Herald. 30 December 2023. Retrieved 2 January 2024.
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