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Draft:Georgia Fendley

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  • Comment: This draft's sourcing is now improved, however, it is still a composition of inherited notability; being, for example, founder of a non-notable "Creative Agency", or being married to a graphic designer is not indicative of notability. The draft must demonstrate why Wikipedia would have an article on the subject. Best, --Johannes (Talk) (Contribs) (Articles) 16:27, 8 August 2024 (UTC)
  • Comment: Please note that press releases are not reliable sources and we don't use any external links in the body of an article. Theroadislong (talk) 09:17, 13 March 2024 (UTC)

Georgia Fendley
Born1971
OccupationGraphic designer
SpouseTim Fendley

Georgia Alexandra Fendley (born 1971) is a British graphic designer and founder of a creative agency Construct, making it one of the 0.1% of creative agencies that are women-owned.[1] [2]

Personal life

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Fendley was born in Wales.[3]

She now lives in Bath and is married to the graphic designer Tim Fendley, Founder of Applied Information Group.[4]

Career

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In 2004 Fendley founded Construct London Limited[5] a design agency focussed on the creation of brand identity. Construct is known within the design industry for their work with luxury hotels, fashion and food brands including Aman Resorts, linen company Frette and department stores Harvey Nichols and Harrods.[6] [7]

As founder and creative director of Construct Georgia Fendley has created the logotypes/ brand identities for Airelles, Aman, Baur au Lac, The Berkeley, Boodles, Capella, Carolina Bucci, Claridge’s, The Dorchester, Epi, Frette, Harvey Nichols, Hotel Bel Air, The Lana, Le Kasha, Omniyat, Mulberry, Wadi Safar and The Lana.[8][9]

From 2008-2012 Fendley was brand director of British fashion and leather goods brand Mulberry. During Georgia's time at Mulberry the share price rose 3099% and total revenues increased by 38%.[10][11]

Fendley remains Executive Creative Director of Construct the agency she founded. Construct joined Together Group in 2021.[12][13]

References

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  1. ^ "Georgia Fendley | United Kingdom | D&AD Member Profile". www.dandad.org.
  2. ^ "How I'm making sure my female-led agency is a platform for change". The Drum. Retrieved 2024-07-03.
  3. ^ "The Mulberry power pair behind Hill & Friends". 21 November 2018.
  4. ^ "Bath Life – issue 367 by MediaClash - Issuu". issuu.com. 8 June 2018. pp. 126–131.
  5. ^ "Mulberry's brand director departs label to return to branding agency Construct". The Drum.
  6. ^ "Georgia Fendley". Creative Review. 2016-05-23. Retrieved 2024-07-03.
  7. ^ Harkin, Fiona. "The Dorchester: Reframing Future Heritage". www.thefuturelaboratory.com. Retrieved 2024-08-20.
  8. ^ "Projects | Construct London". www.constructlondon.com. Retrieved 2024-02-20.
  9. ^ Mulberry Company (2011). Fendley, Georgia; Dearden, Venetia (eds.). Mulberry: est. 1971. Chilcompton: Mulberry. ISBN 978-0-9567594-0-5.
  10. ^ Montgomery, Angus (18 February 2013). "Georgia Fendley leaves Mulberry". Design Week.
  11. ^ Brown, Andy (2 March 2017). "Mulberry: The Rise".
  12. ^ [1]Group, Together. "TOGETHER GROUP CREATES AN INDUSTRY-LEADING GROUP OF AGENCIES SPECIALISING IN LUXURY AND LIFESTYLE". www.prnewswire.com (Press release). Retrieved 2024-02-20. {{cite press release}}: |last= has generic name (help)
  13. ^ "| Our Agencies". Together Group. Retrieved 2024-07-03.
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