WonderLuk
 | |
| Company type | Private |
|---|---|
| Industry | Fashion |
| Founded | 2013 |
| Founders | Andre Schober, Roberta Lucca |
| Headquarters | , United Kingdom |
Area served | Europe |
| Products | |
| Website | wonderluk |
WonderLuk.com (/ˈwʌndərˌlʊk/ WUN-dər-luuk[1]) was an online fashion marketplace that sold on-demand 3D-printed fashion accessories and jewellery.[2] In 2017, WonderLuk's founders announced that they would be discontinuing the brand owing to limited market interest.[3]
History
[edit]The company was based in London and was founded by Roberta Lucca and Andre Schober in 2013 before it was launched in April 2014. WonderLuk have sold 3D-printed bracelets, brooches, necklaces, rings, earrings, bow ties[4] and smartphone cases. The designs have been created by architects, product, and jewellery designers from around the world. All products are made to order in a location close to the customer using distributed manufacturing. The products are currently made from nylon using selective laser sintering[5] and metals such as sterling silver, titanium and 18k gold.[6] The founders take a strong stance against overproduction and mass-produced fashion.[7][8] In a recent interview, one of the co-founders stated that "the era of customisation had begun" and predicted that fashion customers in the future will want totally customised items, instantly delivered to their homes.[9] WonderLuk was nominated for the 3D Printshow Global Awards 2014.[10]
Expansion
[edit]In August 2015, WonderLuk opened the first pop-up store for 3D-printed jewellery in Europe [11] and in November 2015, WonderLuk collaborated with Topshop to open a 3D-printed accessories pop-up store at their Oxford Circus branch.[12]
References
[edit]- ^ "WonderLuk - A Crowdcube Video - See How Bespoke 3D Printed Jewellery Will Be Delivered to Your Door!". YouTube. Retrieved 9 April 2021.
- ^ "WonderLuk Is Using 3D Printing To Power An On-Demand Fashion Accessories Marketplace". techcrunch.com. 16 October 2014. Retrieved 13 November 2014.
- ^ "Home". wonderluk.com.
- ^ "3D Printed Bow Ties Are A Thing And They're Awesome". huffingtonpost.co.uk. 14 August 2015. Retrieved 28 August 2015.
- ^ "Take a WonderLuk at This Online Destination for Made-to-Order 3D Printed Fashion". 3dprintingindustry.com. 24 April 2014. Retrieved 7 July 2014.
- ^ "3D printing: From racing cars to dresses to human tissue". news.bbc.co.uk. 9 September 2014. Retrieved 13 November 2014.
- ^ "This season's 5 fashion tech trendsetters". techcitynews.com. 12 September 2013. Retrieved 7 July 2014.
- ^ "3D printing – Interview with Roberta Lucca – Wonderluk". elfashionista.net. 30 June 2012. Retrieved 7 July 2014.
- ^ "Tech Firms Seek Inspiration From Fashion". news.sky.com. 30 August 2014. Retrieved 31 August 2014.
- ^ "3D Printshow Global Awards - Rising Stars". 3dprintshow.com. Retrieved 22 August 2014.
- ^ "Meet WonderLuk: Europe's first 3D-printed jewellery pop-up". thememo.com. 27 August 2015. Retrieved 28 August 2015.
- ^ "Topshop launches first 3D printed accessory pop-up with Wonderluk". thememo.com. 6 November 2015. Retrieved 19 February 2016.