Wikipedia:Main Page history/2017 December 31
From today's featured articleThe birthday-number effect is the unconscious tendency of people to prefer the numbers in the date of their birthday over other numbers. First reported in 1997 by Japanese psychologists Shinobu Kitayama and Mayumi Karasawa, the birthday-number effect has been shown to hold across age and gender. The effect is most prominent for numbers over 12. Birth dates are unconsciously associated with the self, and most people like themselves; this has been offered as an explanation for the effect. Conversely, people who do not like themselves tend not to exhibit the effect. One lab study revealed an increase in favourable attitudes towards prices that were secretly manipulated to match the day of the month of the subjects’ birth, but a second study using birth year as price did not lead to the same result. People also have an unconscious preference for the letters in their name, and the two effects are significantly correlated. Another study found that participants with high self-esteem tended to prefer product names that included numbers from their birthday along with letters from their name. (Full article...)
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Carlo Gimach (d. 1730) · Mary Logan Reddick (b. 1914) · Diane von Fürstenberg (b. 1946)
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USS Essex was an aircraft carrier and the lead ship of the Essex class built for the United States Navy during World War II. Commissioned in December 1942, Essex participated in several campaigns in the Pacific Theater of Operations, earning the Presidential Unit Citation and thirteen battle stars. Decommissioned shortly after the end of the war, she was modernized and recommissioned in the early 1950s as an attack carrier (CVA), and then eventually became an antisubmarine aircraft carrier (CVS). In her second career, she served mainly in the Atlantic, playing a role in the Cuban Missile Crisis. She also participated in the Korean War, earning four battle stars and the Navy Unit Commendation. She was decommissioned for the last time in 1969 and sold for scrap in 1975. Photograph: United States Navy
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