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WSJ On Campus

From Wikipedia, the free encyclopedia
WSJ On Campus
TypePrint and Online Newspaper
Owner(s)News Corp (via Dow Jones & Company), Unigo
LanguageEnglish

WSJ On Campus is a print and online Newspaper created through a strategic partnership between The Wall Street Journal and the college website Unigo.[1]

WSJ On Campus pairs The Wall Street Journal’s reporters with Unigo’s network of hundreds of thousands of current college students on more than 7,000 campuses across the U.S.[2]

A key feature of the WSJ On Campus brand is the integration of professional journalism from WSJ[3] with crowd-sourced student content from Unigo[4] to create original stories on college admissions and college life.[5] Paul Bascobert, chief marketing officer at Dow Jones & Company, announced the creation of WSJ On Campus alongside Jordan Goldman, Unigo's founder and CEO.[6] Stories from WSJ On Campus have won multiple awards from The Association of Educational Publishers, including Best Education Portal, Best Social Media and Best Education Website.[7][8][9]

In addition to original reporting, WSJ On Campus also produces live webcasts examining key issues around college admissions and college life.[10] Webcasts are hosted by Jordan Goldman and broadcast on the homepage of WSJ.com.[11] To date, WSJ On Campus webcasts have featured Goldman interviewing Deans of Admissions from Princeton University,[12] the University of Pennsylvania,[13] Columbia University,[14] the Massachusetts Institute of Technology,[15] Brown University,[16] Williams College,[17] Wesleyan University,[18] Bryn Mawr College ,[19] Grinnell College,[20] New York University, Penn State and the University of Vermont.[21]

References

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  1. ^ "Wall Street Journal Launches WSJ On Campus with Unigo". TheGlobeNewswire. October 26, 2009.
  2. ^ "The Wall Street Journal Goes Back to School". Adweek. October 27, 2009.
  3. ^ "Wall Street Journal Launches Site Aimed at Co-Eds". Adweek. October 27, 2009.
  4. ^ "Unigo Partners with WSJ for New Web Site". HuffingtonPost. March 18, 2010.
  5. ^ "Learn to Manage Your Time in College". U.S. News & World Report. Oct 5, 2011.
  6. ^ "Upstarts and Strategic Partnerships". Upstarts Blog from McGraw-Hill. October 29, 2009.
  7. ^ "Unigo Wins Best Education Website from Association of Educational Publishers". Slideshare. Retrieved 19 June 2015.
  8. ^ "Unigo Wins Best Education Portal from Association of Educational Publishers". Slideshare. Retrieved 19 June 2015.
  9. ^ "Unigo Wins Best Education Social Media from Association of Educational Publishers". Slideshare. Retrieved 19 June 2015.
  10. ^ "Juggle Announcement: College Admissions Webcast". The Wall Street Journal. November 30, 2009.
  11. ^ "Want to Get Into Princeton?". The Wall Street Journal. November 24, 2009.
  12. ^ "WSJ On Campus Presents Inside the Admissions Office". PR Newswire. November 23, 2011.
  13. ^ "Penn's Dean of Admissions Answers Questions on Live Webcast". University of Pennsylvania. December 2, 2009.
  14. ^ "Wesleyan Hosts First WSJ On Campus Webcast". Wesleyan University. January 20, 2010.
  15. ^ "WSJ On Campus Presents Webcast Paying For College - What You Need to Know". PR Newswire. April 7, 2013.[dead link]
  16. ^ "WSJ On Campus Offers Insider View on College Admissions". Wake Forest University. October 30, 2009.
  17. ^ "WSJ On Campus Student Aid Webcast". Penn State University. April 5, 2010.
  18. ^ "Wesleyan Hosts Wall Street Journal Webcast". Wesleyan University. December 17, 2009.
  19. ^ "Bryn Mawr Joins Other Top Schools in Online Forum". Bryn Mawr College. November 23, 2011.
  20. ^ "WSJ Webcast". Hartford Courant. November 29, 2012.
  21. ^ "Webcast on Admissions to Selective Colleges". Florida Sun Sentinel. November 30, 2009. Archived from the original on June 26, 2015.