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Loyalty Programs

[edit]

Thanks for your note about Sticky Street. I was perhaps a bit impulsive in deleting your entry. Unfortunately the Loyalty Program article has fallen prey many, many times to editors wanting to promote their own programs for commercial gain. I think also your entry looked not from a neutral point of view as it appeared to be singing its praises a bit - "even the smallest businesses can now afford" sounds like a sales pitch. On balance, there appear to be enough references to suggest that StickyStreet is notable, although none that I could find from more reliable independent sources (eg. newspapers or journals).

I suggest something along the lines of

"The advent of Web 2.0 and SaaS online-based services has provided lower-cost options for small businesses to offer and manage their own loyalty programs.[1]"

Hope this helps. Murtoa (talk) 02:59, 21 March 2009 (UTC)[reply]

  1. ^ Susan Ward (2008-11-16). "Cool Tool of the Week". About.com.