User:Scottyboy100

Scott M. Alexander

I have 20 years of experience in Strategy, Marketing, and Business Management. Professional experience includes: leading and growing a global direct marketing business at The Franklin Mint, building and leading global online capabilities for AIG and Merrill Lynch, and developing consulting practices with Marketing Enablement.

My specialties include: Strategy Development, Market Research, Channel Development, Customer Insight, Product Development, Competitive Analysis, Customer Acquisition/Retention, Direct/Digital Marketing, Innovation, and Leadership.

Education includes a BS in Mechanical technology from the New Jersey Institute of Technology, an MBA in Marketing from Widener University and a MS in Organizational Dynamics from the University of Pennsylvania. I am also a Trustee on the South Jersey Leukemia & Lymphoma Board.