User:Phemmylola/Top50brandsnigeria

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Organisation announced top 50 brands in Nigeria. A list of the most recent edition are as listed below in alphabetical order.

Result of 2013 evaluation

ACCESS BANK PLC
AIRTEL NIGERIA
BERGER PAINTS PLC
CADBURY PLC
CHEVRON NIGERIA
COCA-COLA NIGERIA LIMITED
DAAR GROUP
DANGOTE CEMENT PLC
DANGOTE SUGAR PLC
DIAMOND BANK PLC
DUFIL PRIMA FOOD PLC
ETISALAT NIGERIA
EXXONMOBIL
FIRST BANK PLC
FORTEOIL PLC
FRIESLAND WAMCO NIGERIA PLC
GLOBACOM NIGERIA
FLOUR MILL PLC (GOLDEN PENNY)
GSK PLC
GUARANTY TRUST BANK PLC
GUINNESS NIGERIA PLC
HONEYWELL GROUP
IEI PLC
JULIUS BERGER PLC
LAFARGE CEMENT WAPCO NIGERIA PLC
MTN NIGERIA
NAHCO AVIANCE PLC
NESTLE NIGERIA PLC
NIGERIAN BREWERIES PLC
NOKIA WEST AFRICA
OANDO PLC
ORANGE DRUGS
PROMASIDOR NIGERIA
PUNCH NIGERIA LIMITED
PZ CUSSONS NIGERIA PLC
SAMSUNG WEST AFRICA
SEVEN-UP BOTTLING COMPANY PLC
SHELL PETROLEUM DEVELOPMENT COMPANY OF NIG. LTD
SIFAX GROUP
SILVER BIRD GROUP
STALLION GROUP
STANBIC IBTC BANK PLC
THE LACASERA COMPANY
THISDAY GROUP
TOTAL NIGERIA PLC
TOYOTA NIGERIA
UACN PLC
UBA PLC
UNILEVER NIGERIA PLC
ZENITH BANK PLC

Three companies made the top in popularity, i.e. MTN Nigeria, Coca-Cola Nigeria and First bank of Nigeria

Organisation selects 50 most popular companies in Nigeria and announced the first edition tagged Top 50 brands Nigeria 2013…. See reference below

The 2013 edition and the evaluation were carried out by APT Brand International Limited in association with Vconnect Global services limited and the Certified Board of Administrators of Nigeria, CBAN.

According to the project coordinator in an interview on CNBC Africa and other media, popularity was the defector factor in this selection. However, criteria are

Criteria for nomination and selection are:

• Popularity, media friendliness.

• Corporate social responsibilities

• Customer service delivery

• Visionary, Innovation

• Market acceptability and loyalty

• Contribution to national unity, growth and development.

• Brand value, sustainability and healthiness source….www.top50brandsnigeria.com

An online and phone base surveys were used to arrive at the 50 top brands.

Also included in the survey is The Brands to Watch- “a list of 10 brands with significant brand building ambition and are promising.”

THE BRAND NIGERIA JOURNAL Report of the 2013 selection and evaluation is in this journal with profiles of the 50 selected brands.

Criticism: Some important and well-known brands were conspicuously missing from the list, i.e. Union Bank, Conoil, Aero contractor…

REFERENCE

http://www.top50brandsnigeria.com

http://www.cnbcafrica.com/video/?bctid=3184957730001

http://www.ngrguardiannews.com/index.php/features/media/142055-firm-unveils-nigeria-s-50-most-popular-brands

http://thenationonlineng.net/new/mtn-coca-cola-firstbank-lead-top-50-brands/

http://allafrica.com/stories/201401020535.html

http://bizwatchnigeria.com/mtn-coca-cola-first-bank-emerge-top-of-the-mind-brands/

http://telegraphng.com/2013/10/looking-nigerias-top-50-brands/

http://www.brandcrunch.com.ng/bnrch/index.php/news/brand-news/1289-120m-nigerians-rate-mtn-coke-first-bank-strongest-brands

http://businessnews.com.ng/2013/10/01/search-top-50-brands-nigeria-begins/

http://dailyindependentnig.com/2013/12/120m-nigerians-rate-mtn-coke-first-bank-strongest-brands/

http://nationalmirroronline.net/new/nigerians-rate-mtn-coke-first-bank-strongest-brands/

http://africa.harvard.edu/the-rise-of-africas-b-brands-by-the-africa-report/

http://www.4-traders.com/DANGOTE-CEMENT-PLC-7814083/news/Dangote-Cement-Plc--Firstbank-Thisday-Among-Top-Brands-in-Nigeria-17741289/

http://www.thisdaylive.com/articles/firstbank-thisday-among-top-brands-in-nigeria/167704/

http://newsbreaknigeria.com/news/Top+50+brands+in+Nigeria+emerge

http://www.punchng.com/business/industry/organisation-names-top-50-brands/

http://www.nigerianbestforum.com/index.php?topic=379825.0

http://brandish.com.ng/category/brand-newsroom/page/4/

http://infomister.com/2013/12/120m-nigerians-rate-mtn-coke-first-bank-strongest-brands/

http://www.nownaija.com/2014/01/02/nigerians-rate-mtn-coke-first-bank-strongest-brands/

...

References

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