User:KatherineJoM/CultureWaves
CultureWaves®[1] is a privately- owned qualitative research firm with offices in Springfield, MO, Denver, CO and Chicago, IL.[2]
 | |
Type of site | Market Research |
|---|---|
| Owner | Bob Noble, CEO; Locke Hilderbrand, Chief Insights Officer |
| URL | http://www.culturewaves.net/ |
| Launched | 2005 |
| Current status | Active |
About
[edit]CultureWaves[3] was founded in 2005 as an insights and content solutions company. It developed a proprietary software that uses a curator network to create a unique mix of technology and input. The fundamental premise of the company is to provide insights into human behavior.
The company focuses on predicting consumer mannerisms to provide analysis of the evolution of trends across all categories of life.[4] CultureWaves® translates behavior into insights to better understand their consumers’ motivations and needs. Their specialty is in contextualizing trends identified by point-of-sale and quantitative data research to obtain a greater understanding of human behavior.
Covered Industries
[edit]Covered industries include, automobile, beverage, beauty, electronics, entertainment, fashion, food/foodservice[5], housewares, luxury, mobile, office supplies, politics, sports, and technology.
Blog
[edit]CultureWaves® produces a weekly blog addressing emerging trends.
Resources
[edit]- ^ "CULTUREWAVES Trademark Application of Intuience, LLC - Serial Number 86662402 :: Justia Trademarks". trademarks.justia.com. Retrieved 2015-11-06.
- ^ "Noble Communications Co. names new CEO - Springfield Business Journal". sbj.net. Retrieved 2015-11-06.
- ^ "Contact". culturewaves.net. Retrieved 2015-11-06.
- ^ "Dessert trends signal more 'grown-up' palates". The Independent. Retrieved 2015-11-06.
- ^ "Foodservice Trend: Desserts - Foodservice Equipment & Supplies". www.fesmag.com. Retrieved 2015-11-06.