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User:Jeje1991/sandbox

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Kakao Friends
Created byKakao Company

Kakao Friends is representative character of kakao cooperation. This characters conduct a symbol of kakao , and there are many popularity in south korea. The first Appearance is release the emoticon in kakao talk.[1] at that time, kakao talk don't have plenty emoticon, So releasing kakao friends is a big innovation for user. Because of 48 million people of Kakao talk, kakao friends emoticon have enormous popularity and expand to other industry.[2]



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Member

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Kakao Friends are developed by Idea meeting in cooperation. production period is 2 month, and related manager said that this characters help to rise image of kakao company.

  1. MUZI : He is a radish who wearing rabbit cloth, his character is curios and wicked.[3]
  2. CON : He is motivated small green crocodile and he is breeder of MUZI.he has many secret , so he always showing his left side face. his name is motivated 'Crocodile' + 'Bean'.[4]
  3. APEACH : It is motivated a fruit "Peach" but it is innovated character because is is Hermaphrodite. his character is scamp. and its age is teenager.[5]
  4. JAY-G : He is motivated a animal "Mole". his name have reason that he is yearn world musician "Jay-Z" , so he changed his own name.[6]
  5. FRODO : A Rich master FRODO is motivated a dog.his name is bring name one of staff members.[7]
  6. TUBE : Timid and cute character. he is motivated white duck , and his name has a reason that his mouth looks like tube.[8]
  7. RYAN : He is a new character at 2016. motivated animal is lion, but his unique point is that he has not mane. so it is his complex. showing story line of kakao friends, He is a leader of kakao friends.[9]

External Activity

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In 2016, Character of kakao friend is selected a honorary ambassador of Community chest of korea.The first official activity had performance in Myungdong and Gang-nam by performing magic show and B-boying. [10].For promotion, Kakao Friends have collaborated many industry. Popular cloth brand "Eight - Seconds" is representative collaborated company. On attaching the character design on cloth is one of the promotion method.[11]at the same time, Cosmetic company "The FaceShop" is Collaborated with kakao friends. in result of , First deliveries sold out in short time.[12]

Related product of Kakao
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Product of Kakao Friends mainly rise to industry of Kidult. The manager focused this point, they give a presentation about making character product. In april 2014, Kakao Company open shops in department store. [13]

  1. Food : In july 2014, There are new bread which included in sticker of kakao friend. kakao company collaborated with Popular bread company "Shany".[14]in may 2015, kakao Friends collaborated with Burger King and Ice cream company Baskin-Robbins.[15]
  2. Finace : In november 2014, Kakao company has collaborated with Woori Bank and make a Unique Character designed bankbook. and In june 2015, collaborated with Hana Bank, Make character designed check card.[16]
  3. Mobile Game : In 2016, There is a new mobile game "Friends Run". this game is based on character of kakao friends and production company is kakao company. in june 2016, the number of download buck 4.2 million.[17]
  4. Fancy Product : There are many character product in Kakao Store. for example Stationery products, figure , cloth. Thanks to population of character product, the store is more expand to worldwide.[18]

Controversy

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There is a problem of copyright between company and illustrator. because sharing of incoming profits is unfair , So many illustrator and design writer have conflict with kakao company. [19]

  1. ^ 이, 주현. "코카-콜라, 스토리텔링 패키지 시즌3 '카카오프렌즈' 이모티콘". 2016-06-24. Retrieved 2016-03-28.
  2. ^ 김, 관용. "다음카카오 "카카오톡 MAU 4800만명"(컨콜)". 2016-06-24. Retrieved 2015-08-13.
  3. ^ "카카오프렌즈 캐릭터소개". 문군. Retrieved 2016-06-24.
  4. ^ "카카오프렌즈 캐릭터소개". 문군. Retrieved 2016-06-24.
  5. ^ "카카오프렌즈 캐릭터소개". 문군. Retrieved 2016-06-24.
  6. ^ "카카오프렌즈 캐릭터소개". 문군. Retrieved 2016-06-24.
  7. ^ "카카오프렌즈 캐릭터소개". 문군. Retrieved 2016-06-24.
  8. ^ "카카오프렌즈 캐릭터소개". 문군. Retrieved 2016-06-24.
  9. ^ "카카오프렌즈 캐릭터소개". 문군. Retrieved 2016-06-24.
  10. ^ 이, 창희. "카카오프렌즈, 사랑의열매 홍보대사로 위촉". 2016-06-24. Retrieved 2013-11-25.
  11. ^ 김, 진우. "에잇세컨즈, 카카오프렌즈와 2번째 협업 제품 출시". 2016-06-24. Retrieved 2016-05-03.
  12. ^ 박, 성은. "더페이스샵, 카카오프렌즈 협업 효과 톡톡…초도물량 완판". 2016-06-24. Retrieved 2016-03-28.
  13. ^ 배, 태랑. "1조 키덜트 시장' 카카오프렌즈·스타워즈 협업으로 선도". 2016-06-24. Retrieved 2016-03-04.
  14. ^ 스포츠조선. "삼립식품, '샤니, 카카오프렌즈 튜브의 열폭탄빵' 출시". 2016-06-24. Retrieved 2014-10-10.
  15. ^ 강, 동완. "카카오프렌즈 특별 한정판 인형을 '버거킹'에서". 2016-06-24. Retrieved 2015-05-07.
  16. ^ 이, 정희. "[우리은행-우리 뱅크월렛카카오] 다음카카오와 제휴한 전자 지갑 충전 계좌". 2016-06-24. Retrieved 2015-02-05.
  17. ^ 임, 영택. "420만 다운 `프렌즈런`, 일일 미션 콘텐츠 도입…S급 유물 획득 확률도 상향". 2016-06-24. Retrieved 2016-06-23.
  18. ^ 왕, 혜민. ""출시만 하면 대박"…불황 모르는 캐릭터 산업". 2016-06-24. Retrieved 2016-06-21.
  19. ^ 디지털타임스 (2014-06-11). "[사설] 카카오 캐릭터 저작권 정당한 대가 지급해야". 디지털타임스 (오피니언). Retrieved 2016-06-24.
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