User:Dankind/SiteScout
| Type of business | Private |
|---|---|
| Founded | 2009 |
| Headquarters | |
| Area served | Global |
| Industry | Online Advertising, Real-Time Bidding |
| Services | Ad serving,Demand-Side Platform |
| URL | http://www.sitescout.com/ |
| Launched | 2009 |
| Current status | Active |
SiteScout Inc. is an advertising display company based in Toronto, Canada that was first founded in 2009. The company offers self-serve advertising software that enables users to manage different formats of ad campaigns.
Awards
[edit]In November 2012, SiteScout was chosen by the Canadian Innovation Exchange (CIX) as one of the top 20 most innovative companies in Canada[2]. In the same month, SiteScout was also selected by The C100 for their 48 Hours In The Valley program[3]
In April 2013, SiteScout was ranked as one of the Top 25 "Up and Coming" ICT firms in Canada based on innovation[4]
Corporate Milestones
[edit]According to TechCrunch, SiteScout had approximately $20 million in revenue in 2012 from over 5000 customers[5].
In 2013 the company acquired part of the technology and coding used by AdBrite.[6][7]
Expansion Into Mobile Advertising
[edit]SiteScout allowed its users to bid on mobile ads from its SSP Partners through its DSP in November 2012[8] providing access to 30 billion mobile ad views per month. [9].
References
[edit]- ^ "SiteScout.com Site Info". Alexa Internet. Retrieved 2013-06-24.
- ^ "CIX lists Canada's 20 most innovative companies". The Globe and Mail. Retrieved 27 June 2013.
- ^ "23 Startups Will be Joining the C100 at 48 Hours in the Valley Next Month". Tech Vibes. Retrieved 27 June 2013.
- ^ "Top 25 Canadian Up and Coming ICT Companies". Branham Group Inc. Retrieved 27 June 2013.
- ^ "Self-Serve Ad Platform SiteScout Now Has 5,000 Customers, $20M In Revenue". Tech Crunch. Retrieved 27 June 2013.
- ^ "SiteScout Acquires IP Developed By Defunct Ad Exchange adBrite". Tech Crunch. Retrieved 26 June 2013.
- ^ "News From the Advertising Industry". New York Times. Retrieved 25 July 2013.
- ^ "SiteScout Adds Powerful Mobile Offering to Its Ad-Buying Platform". Retrieved 27 June 2013.
- ^ "SiteScout's Mobile DSP - The Agency Model In Review". Retrieved 1 August 2013.