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Starter is a Belgian TV show.

Principle

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Candidates have 30 days to start their business. During those 30 days, they have to find financing, to convince investors, to invent a packaging, a design, to establish a business plan… There are coaches to help them and give them advices. Delphine Frennet, Christophe Jonniaux, Bruno Wattenberg and Walter Matija know the business world pretty well. Each one brings to the candidates their expertise, their experience and allow the use of their address book. Each candidate receive a laptop and a mobile phone for the whole show. A working room and a meeting room are also available. During the 30 days, the candidates are also subjected to trials. Those trials allow coaches to evaluate their qualities and their flaws. Furthermore, the winner(s) receive a gift that is a real help to complete successfully their project.