"Tick-Tack" is a song recorded by South Korean girl group Illit for their second extended play I'll Like You. It was released by Belift Lab on October 21, 2024, as the fifth and final track of the EP. NME described the song as "an unapologetic chiptune-heavy fare".[3]
On September 23, 2024, Belift Lab announced that Illit would be releasing their second EP titled I'll Like You on October 21.[4] On October 7, the track listing was released, revealing the track "Tick-Tack".[5] The song was released together with the EP on October 21.[6]
On November 13, 2024, a teaser for the music video for "Tick-Tack" was released.[7] The music video was then released a day later on November 14.[1] The video features a new choreography for the song that expresses a girl's desire to look mature and cool in front of her crush, while having a hidden soft spot for cute and adorable things.[1]
On November 22, 2024, Belift Lab announced that Illit would be releasing an English version of "Tick-tack", titled "Baby It's Both", featuring American singer Ava Max.[8] "Baby It's Both" was released on the same day.
^ abcHwang, Mi-hyeon (November 15, 2024). 아일릿, 비주얼 확 바뀌었다…펑키 입은 엉뚱발랄 매력 [Illit, visuals have completely changed… Funky and quirky charm] (in Korean). News 1. Archived from the original on December 7, 2024. Retrieved December 6, 2024 – via Naver.
^Lee, Seon-myeong (November 14, 2024). 아일릿 ‘Tick-Tack’ 펑키하고 유니크하다 [Illit "Tick-Tack" funky and unique] (in Korean). Sports Trend. Archived from the original on December 8, 2024. Retrieved December 8, 2024 – via Naver.
^Ahn, Eun-jae (September 23, 2024). 아일릿, 10월 21일 컴백...7개월 만에 미니 2집 발표 [Illit, comeback on October 21st...2nd mini album released in 7 months] (in Korean). News1. Archived from the original on October 6, 2024. Retrieved October 6, 2024 – via Naver.
^Lee, Min-ji (October 7, 2024). 아일릿, 또 돌풍 일으킬까...새 앨범 타이틀곡 'Cherish (My Love)' [Will Illit cause a sensation again? New album title song 'Cherish (My Love)'] (in Korean). Newsen. Retrieved October 26, 2024 – via Naver.
^Jang, In-young (October 21, 2024). '오늘(21일) 컴백' 아일릿, 결국 사랑하게 될 'I'LL LIKE YOU' ['Comeback today (21st)' Illit, 'I'LL LIKE YOU' that you will eventually love] (in Korean). Xport News. Archived from the original on December 7, 2024. Retrieved October 26, 2024 – via Naver.
^Ahn, Tae-hyun (November 22, 2024). 아일릿, 비주얼 확 바뀌었다…펑키 입은 엉뚱발랄 매력 [Illit releases English version of "Tick-Tack"… addictiveness gained more power] (in Korean). News 1. Retrieved December 6, 2024 – via Naver.
