The Future Rocks
| Company type | Private |
|---|---|
| Industry | E-commerce |
| Founded | November 2019 |
| Founder | Anthony Tsang and Ray Cheng |
| Headquarters | Hong Kong |
| Products | Jewelry |
| Website | https://thefuturerocks.com/ |
The Future Rocks is a global e-commerce company that operates an online marketplace for jewelry made from lab-grown diamonds, lab-grown gemstones, and recycled metals. Its headquarters is located in Hong Kong.[1][2][3]
History
[edit]The Future Rocks was founded by Anthony Tsang and Ray Cheng in November 2019. The marketplace was launched in April 2021 with six designers.[4]
The Future Rocks designers use materials such as recycled metals, lab-grown diamonds, and gemstones.[5][6][7]
The company opened its first physical retail space with a pop-up shop at Tokyo's luxury department store, Isetan Shinjuku, in January 2023.[8][9]
In 2024, The Future Rocks opened a new pop-up store at K11 Musea in Hong Kong.[10]
As of November 2022, the company hosts 21 designers on its marketplace from nine countries, including the United States, France, Germany, Japan, China, Belgium and Switzerland.[11] Notable designers selling on the marketplace are Swiss LOEV, Spanish RÊVER, German Maren Jewellery, and French Loyal.e Paris.[12][13]
In November 2023, The Future Rocks launched The Ring collection. This design is crafted entirely from a single piece of lab-grown white sapphire band adorned with a 2ct lab-grown diamond center stone.[14]
In December 2023, The Future Rocks collaborated with USA-based lab-grown diamond brand Lightbox Jewelry on an exclusive Lightbox Joy Collection, aiming at bringing a sense of daily delight to wearers through a selection of playful lab-grown jewelry.[15][16]
In Spring 2024, The Future Rocks launched The Ring II with British model and actress Awoa Aboah.[17][18]
References
[edit]- ^ "JNA September/ October 2022". news.jewellerynet.com. Retrieved 2024-07-17.
- ^ "Adwoa Aboah Brought Tastemakers To Greenpoint's ILIS To Celebrate The Future Rocks x Lightbox". Daily Front Row. 2024-03-07. Retrieved 2024-07-17.
- ^ "The Future Rocks Launches The Ring II With Adwoa Aboah". Prestige Online - HongKong. 2024-03-25. Retrieved 2024-07-17.
- ^ "The Future Rocks Launches Jewelry Marketplace to Empower Ethical Purchase Decisions | LBBOnline". lbbonline.com. Retrieved 2024-07-17.
- ^ Blanc, Emeline (2022-06-09). "The Future Rocks : voici le tout premier eshop où s'offrir un bijou qui fait du bien à la planète". Vogue France (in French). Retrieved 2024-07-17.
- ^ Claudio, Andre (2024-03-13). "Lightbox's Advancements in Lab-grown Diamonds With Latest From The Future Rocks". WWD. Retrieved 2024-07-17.
- ^ Luo, Jiaqi (2022-11-28). "The 'Carat Freedom' Generation: Lab-Grown Diamonds Woo China's Gen Z". Jing Daily. Retrieved 2024-07-17.
- ^ Dong, Irene (2023-01-18). "The Future Rocks opens its first physical retail space". Inside Retail Asia. Retrieved 2024-07-17.
- ^ Wetherille, Kelly (2023-01-11). "The Future Rocks Opens Pop-up at Isetan". WWD. Retrieved 2024-07-17.
- ^ "【設計達人】專注推動「未來之石」多品牌珠寶創新平台 - 香港文匯報". 香港文匯網 www.wenweipo.com. Retrieved 2024-07-17.
- ^ Templeton, Lily (2022-11-23). "The Future Rocks, a Marketplace Betting on Lab-grown Diamonds". WWD. Retrieved 2024-07-17.
- ^ France, Vogue (2022-12-05). "The Future Rocks, la marketplace joaillerie idéale pour dénicher un cadeau sustainable". Vogue France (in French). Retrieved 2024-07-17.
- ^ "INTERVIEW: LOEV Jewellery". Professional Jeweller. 2023-01-09. Retrieved 2024-07-17.
- ^ "The Future Rocks' Ring Takes Lab-Grown to Next Level - JCK". Retrieved 2024-07-17.
- ^ GJEPC (2024-07-16). "Lightbox Teams Up With Roseate & The Future Rocks For Designer LGD Jewellery". Solitaire International Magazine - India’s leading B2B gem and jewellery magazine. Retrieved 2024-07-17.
- ^ "Lightbox Teams Up With Brand Founded by Former Tiffany Exec". nationaljeweler.com. Retrieved 2024-07-17.
- ^ "The Future Rocks Launches The Ring II With Adwoa Aboah". Prestige Online - HongKong. 2024-03-25. Retrieved 2024-07-17.
- ^ "Adwoa Aboah Brought Tastemakers To Greenpoint's ILIS To Celebrate The Future Rocks x Lightbox". Daily Front Row. 2024-03-07. Retrieved 2024-07-17.