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From the FAQ

Is there any backstory behind the call sign "WKRP"? Absolutely! We feel incredibly lucky to have secured "WKRP-LP" as the call sign for our station.

"WKRP" is a globally known radio station call sign, primarily due to the television sitcom "WKRP in Cincinnati," which aired on the CBS network from 1978 - 1982 and in syndication for decades afterward.

Still somewhat in shock about being granted a construction permit to build the station, we were stunned to learn that "WKRP" was available as a call sign. We applied for it immediately, and received word a few days later that our request had been granted. "101.9 WKRP" was born.

Not sure how to word it, but their call letters are definitely a reference to WKRP in Cincinnati --Popefelix (talk) 16:18, 1 August 2014 (UTC)[reply]