Talk:Nudge (book)

A fact from Nudge (book) appeared on Wikipedia's Main Page in the Did you know column on 13 December 2009 (check views). The text of the entry was as follows:

Did you know... that the book Nudge, written by Cass Sunstein and Richard Thaler, defends the political philosophy of libertarian paternalism?

A record of the entry may be seen at Wikipedia:Recent additions/2009/December.

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cited

Behavioral Economics Foils an Obama Tax Cut? by Drake Bennett in November 10, 2011 Bloomberg BusinessWeek "Nudge Not: New research finds that a trendy economic theory backfired on the Obama Administration. Or did it?"

In 2002 one of its godfathers, the psychologist Daniel Kahneman, won the Nobel Prize in Economics, and the years since have seen a growing list of best-sellers (Malcolm Gladwell’s Blink, Richard Thaler and Cass Sunstein’s Nudge, Dan Ariely’s Predictably Irrational) describing and drawing on its findings. Unlike neoclassical economists, behavioral economists don’t see people as rational actors coolly weighing costs and benefits. Behaviorists argue instead that people rely on a set of instincts, biases, and cognitive shortcuts to make decisions, which often lead them to choices they come to regret.

141.218.36.56 (talk) 22:12, 22 November 2011 (UTC)[reply]