Talk:Menulog

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Article doesn't seem to be very neutral

The tone of the article and the way it's presented seems a teeny bit too positive by Wikipedia standards, and reads like it was written by an employee. Might it benefit from an {{advert}} tag and a toning down? Hoppeduppeanut (talk) 03:07, 11 November 2016 (UTC)[reply]

Agree. Reads like an ad. — Preceding unsigned comment added by 60.240.68.54 (talk) 11:35, 13 August 2017 (UTC)[reply]

Hah, removed most of the frankly blatant self promotion a while back, it's nice to see the little edit war between people trying to keep the article's neutral stance and Menulog's sock puppets from Red Agency. Good to see the accounts have been flagged as such. --58.173.129.80 (talk) 04:17, 7 December 2018 (UTC)[reply]

Request to update

This edit request by an editor with a conflict of interest was declined. Some or all of the changes may be promotional in tone.

Hi, I work at Menulog and noticed that there are a few factual inaccuracies in this piece. I was hoping I could change them but did want to check before doing so? Absolutely respect that the page is not a promotional tool. Am only interested in changing what is factually inaccurate.

I would like to make the following changes to the article:

Update the logo:

Key people: Morten Belling (Managing Director)

Parent: Just Eat Takeaway

Please also change "Menulog Pty. Ltd. is an Australian and New Zealand online food and beverage ordering app. The e-commerce platform is headquartered in Sydney and owned by parent British company Just Eat. Menulog has over 15,000 restaurant partners across Australia, including US international franchises like McDonald's, KFC, Pizza Hut, Subway and South African Portuguese chicken franchise Nando's and national franchises like Hungry Jack's, Red Rooster, Crust Pizza Stores, Pizza Capers and Oporto, as well as state and localised suburban restaurants offering more than 130 cuisines. Menulog operates in all major Australian states and cities.[1][2] The company also has over 500 restaurant partners throughout New Zealand." to "Menulog Pty. Ltd. is an Australian and New Zealand online food and beverage ordering app. The e-commerce platform is headquartered in Sydney and is owned by Just Eat Takeaway.com. Menulog has 21,600 restaurant partners across Australia and New Zealand as at July 2020, including McDonald's, KFC, Hungry Jack's, Pizza Hut, Nando's, Red Rooster and Oporto. Menulog operates in all major Australian states and cities [1][2] and throughout New Zealand."

In the HISTORY section, please add:

"In 2020, Menulog updated its brand colour and logo to more closely align with the global Just Eat Takeaway.com group, with a signature orange colour and the cutlery iconography.", source: ^[1]

In the RECOGNITION & MEDIA section, please add the below:

"In 2019 Menulog was the ‘National Winner for the best Consumer Communications campaign in Australia’[source:^[2]] and the ‘NSW State Winner for the best Consumer Communications campaign in Australia’[source:^[3]] at the 2019 PRIA Golden Target Awards.

Menulog won ‘Best PR Team of the Year – In-house’ at the 2020 Mumbrella CommsCon Awards in April 2020. [source:^[4]]

In June 2020, Menulog revealed its updated jingle with a new advertising campaign featuring entertainment icon, Snoop Dogg. [source:^[5]] The campaign launched with a TV advertisement mimicking a music video for the new track." John.smith687 (talk) 02:42, 28 July 2020 (UTC)[reply]

Hi John.smith687, and thank you for checking in before you made these edits. As it turns out, I am concerned that these edits are too promotional to be included in the Wikipedia article. About half of the edit request is about Menulog's advertising and publicity campaigns, but Wikipedia is not a vehicle for brand management. I might be willing to update the logo, but there's an issue with licensing: are you sure you have authority to grant Wikipedia a free license to use the logo? That would allow anybody, not just Wikipedia, to use Menulog's logo however they saw fit. Finally, it would be best if you created your userpage and placed a disclosure notice there. For these reasons, I must decline your edit request. Best, Altamel (talk) 21:42, 5 August 2020 (UTC)[reply]

References

[1] ttps://eativitynews.com/food-delivery-service-dishes-up-fresh-look/

[2] ttps://www.pria.com.au/events/golden-target-awards/winners/2019-national-finalists/

[3] ttps://www.pria.com.au/events/golden-target-awards/winners/2019-state-finalists/

[4] ttps://mumbrella.com.au/2020-commscon-awards-winners-624327

[5] ttps://mumbrella.com.au/menulog-reveals-its-new-jingle-thanks-to-snoop-dogg-631866

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