Talk:Maui Jim

Wiki Education Foundation-supported course assignment

This article is or was the subject of a Wiki Education Foundation-supported course assignment. Further details are available on the course page. Student editor(s): Acc022.

Above undated message substituted from Template:Dashboard.wikiedu.org assignment by PrimeBOT (talk) 03:38, 17 January 2022 (UTC)[reply]

Notability

I fail to understand how Maui Jim is less notable than, say, Persol. I don't really know enough to expand the article, but it's kind of dumb to just delete it. Why not leave it as a stub and wait for someone to add more? In any case, it's a company, so it's notable. — Preceding unsigned comment added by 205.175.123.22 (talk) 21:24, 27 June 2008 (UTC)[reply]

Filters?

"bifocal and near/farsighted filters in the lenses" This makes no sense. —Preceding unsigned comment added by 75.73.139.40 (talk) 02:41, 18 March 2010 (UTC)[reply]

Check [1] under 'Lens Layers' (Flash warning) for a general concept of how the lenses are produced. Ruud (talk) 19:40, 25 May 2010 (UTC)[reply]

Potential sources

I have just removed some external links from the article, as they were listed as sources but it wasn't clear what they were sources for, and they failed WP:ELYES. They're listed below, in case they're useful to anyone looking to expand the article:

—me_and 21:15, 4 March 2014 (UTC)[reply]

Removed one, since it was already in the article sources —me_and 21:48, 4 March 2014 (UTC)[reply]

Contested deletion

This page is not unambiguously promotional, because while it arguably has some self-serving content (that I'll trim now), the bulk of the content is general information about the company backed by reliable sources, not advertising copy. —me_and 09:12, 23 April 2015 (UTC)[reply]

I misremembered and thought I had created this article, but I was thinking of something else. Nonetheless I'm not sufficiently convinced of my position to remove the template myself, even though the rules let me, so I'm gonna wait and see what the closing admin says. —me_and 13:20, 23 April 2015 (UTC)[reply]

Potential Edits

I plan to make these edits regarding the technology of Maui Jim sunglasses. I plan to add a citation above for the history of Maui Jim in the third paragraph.

Technology

^[1] Maui Jim lenses protect block 100% of all harmful UV rays and 99.9% of glare. The complex lens technology feature several layers of polarization. The two most outermost layers are a waterproof and oleo phobic coating. The oleophoobic coating repels grease, making the inside and outside of the lens water and oil proof. The lens also has anti reflective treatment, which prevents against bounce back glare, or UV light that is reflected off of the back of the lens. The next layers consist of a CLEARSHELL® scratch resistant treatment surrounding two layers color enhancing lens. The centermost layer is a polarizing film, which makes it possible to see below the surface of the water.

Maui Jim has two gradient coatings: The Bi-Gradient and the MauiGradient™. The Bi-Gradient lens provides a dual gradient that protects the eyes from light coming from above, and light reflection from below. This technology "squints for you" because it eliminates glare surrounding all aspects of the eye. The MauiGradient™ lens appears darker at the top and lighter at the bottom.

Maui Jim features four lens colors: Neutral Grey, Maui Rose™, HCL® Bronze, and Maui HT™. The Neutral Grey is the darkest of the Maui Jim lenses. It is meant to be worn in bright, direct sunlight, and provides the most sun protection. The Maui Rose™ is the second darkest of the lenses. It is best for fast action sports, and can be worn in any sunlight from bright to overcast. Similar to the Maui Rose™, the HCL® Bronze can be worn in practically any form of sunlight. As the third darkest lens, the HCL® Bronze is good for driving and enhances colors. The lightest of the lenses, the Maui HT™, offers the greatest contrast for a brighter view. This green lens is best for golf and baseball, where it is essential that the color of the ball pop.

Maui Jim offers four different lens materials: SuperThin Glass, MauiPure®, Polycarbonate, and Maui Evolution®, . SuperThin Glass provides the best optics out of the four lenses. While it is the heaviest out of the four materials, the SuperThin Glass is still 20% lighter than standard glass. The MauiPure® is the most light weight out of the four. It combines the optics of the SuperThin Glass with the shatter and scratch resistance of the Polycarbonate lens. The Polycarbonate lens features the most shatter resistance, making it great for activities. The Maui Evolution® lens features the shatter and scratch resistance of the Maui Evolution®, but with better optic quality.^[2] — Preceding unsigned comment added by Acc022 (talk • contribs) 00:48, 9 November 2015 (UTC)[reply]

References

^ "Choose the Right Lens" (PDF). Maui Jim. Retrieved October 26, 2015.
^ http://www.mauijim.com/en/technology

Business

Maui Jim's target demographic for sunglasses markets to those who value a good quality of life and the utmost eye protection. Their classic styles and high-tech lens give their sunglasses a sort of "functional elegance" that makes them desirable and fashionable.^[1] In a highly competitive market with competitors like Oakley, Inc. and Ray-Ban, Maui Jim's mission to set itself apart is to educate consumers on the dangers of UV rays. Short term sun exposure can lead to sunburned eyes or snow-blindness. Maui Jim has tried to break the common link between sunglasses and summer since snow reflects almost 80% of UV rays. The UV intensity rises 3% for every 400 meter increase in altitude.^[2]

Maui Jim sunglasses often cost between $150 and $350.^[3] Today, Maui Jim offers over 125 different styles of sunglasses that are all 100% polarized and all protect against 100% of UVA and UVB rays.^[4]

References

^ http://search.proquest.com/docview/1674531448/EA84A49CE7C944FFPQ/26?accountid=9784Bennett, Chris (April 10, 2015). "Does More Mean More for Maui Jim?". The Optician (249.6497). {{cite journal}}: |access-date= requires |url= (help)
^ http://search.proquest.com/docview/1675905256/ED675F37B1514243PQ/29?accountid=9784Bennett, Chris (April 17, 2015). "Land of the Midnight Sunglass". The Optician (249.6498). {{cite journal}}: |access-date= requires |url= (help)
^ http://www.chicagobusiness.com/article/20051203/ISSUE01/100024932/do-baby-boomers-equal-bright-futureJargon, Julie. "Do Baby Boomers Equal Bright Future?". Crain's Chicago Business. {{cite web}}: |access-date= requires |url= (help); Missing or empty |url= (help)
^ http://www.mauijim.com/en/aboutUs

External links modified (January 2018)

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Need a replacement lense for my Maui Jim Sunglasses

How do I get my Maui Jim sunglasses with one broken lense replaced?

Donna Herringer donna@profilecomm.com — Preceding unsigned comment added by 2001:569:7DB7:A300:EDF9:3058:F22F:2384 (talk) 20:57, 2 March 2019 (UTC)[reply]

[1] "Choose the Right Lens" (PDF). Maui Jim. Retrieved October 26, 2015.

[2] ttp://www.mauijim.com/en/technology

[3] ttp://search.proquest.com/docview/1674531448/EA84A49CE7C944FFPQ/26?accountid=9784Bennett, Chris (April 10, 2015). "Does More Mean More for Maui Jim?". The Optician (249.6497). {{cite journal}}: |access-date= requires |url= (help)

[4] ttp://search.proquest.com/docview/1675905256/ED675F37B1514243PQ/29?accountid=9784Bennett, Chris (April 17, 2015). "Land of the Midnight Sunglass". The Optician (249.6498). {{cite journal}}: |access-date= requires |url= (help)

[5] ttp://www.chicagobusiness.com/article/20051203/ISSUE01/100024932/do-baby-boomers-equal-bright-futureJargon, Julie. "Do Baby Boomers Equal Bright Future?". Crain's Chicago Business. {{cite web}}: |access-date= requires |url= (help); Missing or empty |url= (help)

[6] ttp://www.mauijim.com/en/aboutUs

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