Talk:Hightail/Archive 2

Archive 1

Archive 2

Name change

As an editor has already noticed, YouSendIt has changed its name to Hightail. A few sources:

• Mangalindan, JP (July 10, 2013). "Why YouSendIt had to change its name". Fortune. Retrieved July 10, 2013.
• Winkler, Rolfe (July 10, 2013). "Hightail Goes after DropBox with Unlimited Storage". The Wall Street Journal. Retrieved July 11, 2013.

I wanted to suggest we move the article to Hightail (formerly YouSendIt) as has been done in the article. I'll also take a look to see if the new sources have other useful information. CorporateM (Talk) 19:13, 10 July 2013 (UTC)

• I agree with a move to Hightail - as far as I know, an article about a company is moved to the new name without "formerly". A redirect is usually automatically created linking the old name to the new article; it will appear in any search on Wikipedia for the old name, so nothing is lost. Here, somebody already created a Hightail redirect. I'll wait until a bit more consensus develops before asking an admin to do the move over the existing redirect. As an aside, "hightail", as in "hightail it out of there" is a folksy figure of speech meaning "to flee with tail raised, consequently exposing one's ass." So, good luck with the new branding. --Lexein (talk) 18:43, 11 July 2013 (UTC)

Maybe Hightail (service). I also made some (hopefully) non-controversial tweaks. I uploaded the new logo and replaced the UI and website screenshots with updated ones. I also moved some references of "YouSendIt" -> "Hightail" where those references were not historical.

I noticed the website still refers to "YouSendIt for Business"[1] and "YouSendIt" as a company name, so I left those. And I added better sources than DroidTweak for the rebrand and did some copyediting, etc. I did notice that someone added an external link to the blog post where the rebrand was announced. While it's not hurting anyone, I would think it would be better to use it as a source, if at all, as oppose to as an external link. CorporateM (Talk) 00:11, 12 July 2013 (UTC)

• Comment I am well prepared to move this page, but can we please agree on a proper target first? If there is no other subject with the name "Hightail", we should not use a descriptor to differentiate it from other Hightails (PRECISE) — Crisco 1492 (talk) 00:06, 17 July 2013 (UTC)

I concur. --Lexein (talk) 02:26, 17 July 2013 (UTC)

Yup, whatever is appropriate. CorporateM (Talk) 03:26, 17 July 2013 (UTC)

• Okay, done. — Crisco 1492 (talk) 08:16, 17 July 2013 (UTC)

A few of the latest sources

I'm storing some sources here as I see ones that may be useful

• Yeung, Ken (July 10, 2013). "YouSendIt rebrands as Hightail, looks beyond file sharing to rival collaboration software makers". The Next Web. Retrieved August 20, 2013.
• Gupta, Poornima (July 11, 2013). "How about Hightail-ing it?". Reuters. Retrieved August 19, 2013.
• Scott, Jennifer (July 12, 2013). "YouSendIt Rebrands to Hightail". ComputerWeekly. Retrieved August 19, 2013.
• Winkler, Rolfe (July 10, 2013). "Hightail goes after DropBox with Unlimited Storage". The Wall Street Journal. Retrieved August 19, 2013.
• Mangalindan, JP (July 10, 2013). "Why YouSendIt had to change its name". Fortune. Retrieved August 19, 2013.
• Hesseldahl, Arik (July 10, 2013). "In New Challenge to Dropbox and Box, YouSendIt Morphs into Hightail". AllThingsD.

CorporateM (Talk) 17:49, 22 July 2013 (UTC)

Let's make sure to weed out rehashes of the press release(s). --Lexein (talk) 08:50, 21 August 2013 (UTC)

Which one(s) are you referring to or just making a general comment? BTW - what do you think about this edit? I was thinking it takes the article out-of-compliance with WP:LEAD, because the article no longer summarizes the Reception section and it is the standard format to have a screenshot on articles about websites/software, hence why there is a parameter for it in the infobox. CorporateM (Talk) 13:13, 21 August 2013 (UTC)

Just a general remark. I have a hypersensitivity to rip-and-print "articles" based on press releases. And the article body leads the lede, not the other way 'round. IMHO the lede is too long and detailed. And WP:LEAD isn't policy; it's recommending common sense.

Since it's a web service and software on many platforms, I'm not bugged that there's no screenshot: a screenshot of all really would be promo. Try to use just one, and you'll end up in revert wars over which one. --Lexein (talk) 17:21, 21 August 2013 (UTC)

I often get the feedback that my Leads are too long. How about this:

shorter lead

Hightail - formerly YouSendIt - is a cloud storage service developed and hosted by YouSendIt Inc. that allows users to send, receive, digitally sign and synchronize files. The service can be used from the website, a desktop client, mobile devices, or from within business applications with a Hightail plugin. A consumer version is sold on a freemium basis, and there is a business product that comes with security, reporting and management features. YouSendIt.com and YouSendIt Inc. were founded in 2004. by Ranjith Kumaran and two brothers: Amir Shaikh and Khalid Shaikh. The service grew quickly, and YouSendIt Inc. raised $49 million in funding. The founders eventually separated and one launched denial of service attacks against the website. YouSendIt.com was founded as a consumer service. Its first corporate version was introduced in 2007, which was followed by the development of additional features and plug-ins for businesses.plug-ins for business applications and the release of Workstream, which would be renamed to YouSendIt for Business. The consumer service receives positives reviews for its accessibility from multiple devices, synchronization features and digital signing tools, but experiences occasional crashes and user interface quirks. According to Enterprise Strategy Group gave the business version an average review, saying that has a pricing model that favors heavy users and the service is easy and secure, but lacks some of the auditing and workflow features offered by competitors.

-- CorporateM (Talk)

Ok, well, here's my further reduction-

shorter lead 2

Hightail - formerly YouSendIt - is a cloud storage service developed and hosted by YouSendIt Inc. that lets users send, receive, digitally sign and synchronize files, with an early focus on files too large for conventional email transmission. The service can be used via the web, a desktop client, mobile devices, or from within business applications with a Hightail plugin. YouSendIt.com and YouSendIt Inc. were founded in 2004. The service grew quickly, and the firm raised $49 million in funding. YouSendIt.com was founded as a consumer service, and introduced its first corporate version in 2007, followed by features and plug-ins for business. The consumer service received positive reviews for its accessibility, features and tools, but some criticism for stability and user interface issues. A review of the business version complemented the business model for heavy users, and security, but missed some auditing and workflow features offered by competitors.

--Lexein (talk) 20:44, 21 August 2013 (UTC)

Looks good. I made some suggested copyedits and tweaks below. I do think the analyst report focused both on security and ease-of-use equally, but I can dig up the source if you like and sort it out. It's been a long time since I looked at it and it's not available online. My suggestion would be to make whatever edits you deem appropriate and run with it at this point. If it needs more improvement, we can keep working on it, but I think too often editors feel every change needs extensive consensus and debate on perfect Talk page drafts when a COI is involved, when it should continue to improve incrementally. CorporateM (Talk) 21:04, 21 August 2013 (UTC)

shorter lead 3

Hightail - formerly YouSendIt - is a cloud storage service developed and hosted by YouSendIt Inc. that lets users send, receive, digitally sign and synchronize files. It had with an early focus on helping users send files that were too large for conventional email transmission, but startied adding features and plug-ins for businesses in 2007. The service can be used via the web, a desktop client, mobile devices, or from within business applications with a Hightail plugin. YouSendIt.com and YouSendIt Inc. were founded in 2004. The service grew quickly, and the firm raised $49 million in funding. YouSendIt.com was founded as a consumer service, and introduced its first corporate version in 2007, followed by features and plug-ins for business. The consumer service received positive reviews for its accessibility, features and tools, but some criticism for stability and user interface issues. A review of the business version complemented the business model for heavy users, and said it was secure and easy to use security, but missedreported that it was missing some auditing and workflow features offered by competitors.

-- CorporateM (Talk)

• Y I slightly copyedited it and put it up. Cheers. --Lexein (talk) 15:40, 22 August 2013 (UTC)

Thanks! If you like, I can take a shot at drafting some updates with the latest sources, but I don't mind waiting until there's a larger update to be made. In my opinion, PR reps can be a bit of a pest if we ask for updates every time a new source comes out. CorporateM (Talk) 18:02, 22 August 2013 (UTC)

A few updates

I would like to request a disinterested editor consider some proposed additions to the bottom of the History section to keep it updated with the company's recent history. These span some recent updates to the software and a recent acquisition:

New mobile apps for iOS and Windows devices were also introduced, as well as an unlimited storage option. That September, Hightail acquired Adept Cloud, a security-focused file-sharing service for hosting files inside a corporate firewall. Terms of the deal were not disclosed.

Also, instead of this link to the Hightail blog about the rebrand under External links, I was thinking this link to TheNextWeb might be better. It covers the rebrand in too much detail to include its content as a citation, but is a good "further reading" type source. I appreciate your time and thoughtful consideration in advance! CorporateM (Talk) 18:09, 23 September 2013 (UTC)

References

References

Support the requested edit

I've answered the edit request by marking it 'g' for go ahead. These changes seem fine. The new references added mostly reflect what the company says about itself, though the president was interviewed for a couple of them, so they are more than just reprinted press releases. It seems we will have to wait for more substantive reviews by third parties to see if the company's 2013 changes make its product more desirable to users. Note that the entry in Comparison of file hosting services needs updating to reflect the company's change of name to Hightail. EdJohnston (talk) 13:36, 15 October 2013 (UTC)

New round of funding

I did a quick Google News search and noticed that Hightail just raised $34 million in funding in November, which resulted in many new high-quality sources. I am storing the sources here. If nobody adds them to the article, I'll go ahead and fill out a Request Edit later on. Some of them are mini-profiles that can also be added as sources throughout the article or to add the opening of new offices, etc.

• Saitto, Serena (November 19, 2013). "Hightail Raises $34 Million to Finance International Expansion". BusinessWeek. Retrieved December 17, 2013.
• Blattberg, Eric (November 19, 2013). "File-sharing service Hightail lands $34M to court the enterprise". VentureBeat. Retrieved December 17, 2013.
• Hesseldahl, Arik (November 19, 2013). "Fresh Off Rebranding Effort, Hightail Lands $34 Million in New Funding". Wall Street Journal. Retrieved December 17, 2013.
• Waters, Richard (November 19, 2013). "Hightail joins the cloud storage funding race". Financial Times. Retrieved December 17, 2013.

CorporateM (Talk) 20:38, 17 December 2013 (UTC)

A few suggestions

The Lead says "It had an early focus on helping users send files that were too large for email" but this is not in the body of the article. A few sources:

• "When YouSendIt Inc. launched its delivery service for files that are too large to e-mail in 2004, it was mostly used by individuals to share photos and videos." - Silicon Valley Business Journal
• "YouSendIt gained popularity by letting users send audio and visual files that were too big for e-mail" - BusinessWeek
• "Now YouSendIt, the popular service that offered a way to circumvent large attachment limits in emails - TIME Magazine

How about something like "It was originally used primarily to send large files, such as photos or audio files, that were too large for the file-size limits set by email providers" in the Early history. CorporateM (Talk) 16:48, 18 December 2013 (UTC)

I've put in some slightly different wording. Comments / complaints? bobrayner (talk) 22:23, 5 January 2014 (UTC)

Thanks! I just added the cites to it. CorporateM (Talk) 22:36, 5 January 2014 (UTC)

Arbitrary break

I've pasted a few more potential updates to the article below, based on the sources I was storing above over the last few months. CorporateM (Talk) 23:22, 5 January 2014 (UTC)

• Brad Garlinghouse, was appointed as CEO. He refocused the company on file sharing and remote document access, placing it in competition with Dropbox Inc. and Box Inc." (This next source does not directly support the text, but is a good source for additional context)

• In November 2013, Hightail raised $34 million in additional funding.

• It has 40 million registered users as of 2013. Most use its free service for 2 GB of storage, while a half-million pay for unlimited storage and additional features. (and/or depending on which source(s) you use: It has 43 million users as of 2013 in 193 countries."

• It opened offices in London and Australia, while introducing the service in new languages like German, Spanish and Italian.

Sources

Mostly done

I've added most of the suggested language, though I also deleted some text in the lead section (see edit summary of that edit). I'm not willing, personally, to add information about new business offices; I don't find such information particularly useful. (Why does the reader care, and what, really, is an "office" - one part-time person or a staff of a hundred?)

As a side note, I find the article to have an excess of sources. I realize it's difficult to decide to not cite a good source, but if two articles overlap on 80% of what they say, and both support the text in the Wikipedia article, I don't see why both are needed; why not just cite the better (typically, longer) article and be done with it? As it is now, the ratio of text in citations to text in the article is roughly 2:3; that's extraordinary. (I'm also not a fan of quoting cited sources, within the citations themselves, unless the quoted material is critical to getting the reader to believe the article text is accurate). -- John Broughton (♫♫) 02:55, 12 January 2014 (UTC)

 Done Thanks John Broughton! I trimmed about 10 cites. 50 cites still seems excessive, but I didn't see nay low-hanging fruit for further trimming. I've also been fighting that battle on Yelp, Inc.. Brought it down to 97 but looks like it's back up to 100! Sometimes it comes out that way if the information is too fragmented. I took out the quote parameter from the cites too - I don't like it either, but used it to show editors the exact text I was citing.

I tend to think international expansion is a big part of a lot of corporate histories, in particular when the website or software is translated. The Yelp page has this, but I think some blatant original synthesis might actually be a good thing to summarize it there. But different editors do things differently. Thanks again! CorporateM (Talk) 06:16, 12 January 2014 (UTC)