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Archive 1Archive 2

Major Tone Problem

This article reads as if it were written by the company itself. Marketing claims are being passed along uncritically.

"The current (2006) Gatorade panel claims that Gatorade rehydrates athletes better than water because the flavor makes it easier to drink."

Because the flavor makes it easier to drink? Is water really that tough to drink? How can such a ludicrous statement be included without any follow-up?

Plain water is definitely harder to drink than gatorade, perhaps because, although drinking water should eventually reduce thirst, water cannot immediately quench (eliminate) thirst, but some drinks like gatorade can. Michael.Urban 20:11, 4 December 2007 (UTC)

"The Energy Formula was introduced in 2000 and contains more monosaccharides and carbohydrates for quick available energy needed during athletic competition."

Sounds like ad copy.

The switch to high fructose corn syrup this year goes entirely without explanation. Gatorade now uses the same sweetener as ordinary soda. What happened to the claims the company made for the utiltiy of sucrose and glucose? Was this a decision based on cost?

Sounds

  • something has been cut from here? Also note taht the "nutrition facts" website quoted gives the sugars as being 14% of "daily amount" but this is missing from the nutrition block, couldn't work out how to add it as it appears to be part of the template?? Added in prose above block instead Pbhj 22:11, 25 September 2007 (UTC)

RFE

My husband and I were discussing what an Ade is (lemonade, limeade, etc). The dictionary says an ade is n : a sweetened beverage of diluted fruit juice [syn: fruit drink]. But my question now is why is Gatorade and ade and not an aid like Kool-aid is.


I would guess that this is a marketing decision. (I know that a Band-aid is not a flavored drink ;) Jesset77 06:24, 9 September 2005 (UTC)

Origin of name

Yes, actually. Lemme see... Florida Gators --Ihope127 04:26, 19 August 2005 (UTC)

Problem with flavor origins

Why is not "Orange" listed among the flavors available to the US? I guarantee it's a flavor, and it is always shelved right beside the lemon/lime and fruit punch.. I would venture to guess it was one of the original flavors. Jesset77 06:24, 9 September 2005 (UTC)

It is in the "Year Unknown" subsection. Andros 1337 16:36, 9 September 2005 (UTC)

There's something wrong with the flavor origins, because I know I had blue Gatorade in the mid 1990's, and it was different than the Glacier Freeze variety that came out in 1997. Andre (talk) 23:12, July 13, 2005 (UTC)

If you can remember the name of it, please list it. Andros 1337 17:08, 14 July 2005 (UTC)

There is also something wrong with the list because in the outside of the US flavors are ones that I know I saw in the grocery store last week like Alpine Snow. And I very much remember drinking a Watermelon flavored one (that was very good) at summer camp in 1995 or 1996 but I haven't seen it since. This list does not have a watermelon flavor until 2003

If you go to the Gatorade website, Alpine Snow is not listed in the flavors. Andros 1337 21:48, 19 July 2005 (UTC)

"* Cherry Garcia (TOP SECRET in development in Gatorade labs)"

If that's so... why's it here on Wikipedia? --Ihope127 04:27, 19 August 2005 (UTC)

Glacier freeze was a POWERade variety, not a GATORade variety.

No, Glacier Freeze is a GATORade flavor. It is light blue in color, and is a member of the Gatorade Frost series. Andros 1337 04:28, 4 September 2005 (UTC)

Flavor availability

I have recently reverted an edit claiming that Lime Ice, Strawberry Ice, and Grape are not discontinued. According to the U.S. Gatorade website, Lime Ice and Strawberry Ice are no longer listed in the flavors section, which means that they are no longer available in the U.S.

As far as Grape goes, I really don't remember a classic-series Grape flavor at all. I only know of Fierce Grape and All-Stars Grape, which are still made today. Andros 1337 23:18, 7 September 2005 (UTC)

Cherry Rain

Suggested new section for expansion.

lots of issues | leave me a message 10:41, 12 October 2005 (UTC)

About a month ago, we were preparing for a move to Virginia. I found a Cherry Rain Gatorade on sale in Williamsburg and one in eastern Tennessee. I assumed I would be able to find it again. However, since then, I have never come across it. I have looked and looked, and today finally decided to do some Internet research. But I haven't even come across many references to it. Does anyone know what is going on with that flavor?

  • Thanks, I guess that could be true. However, now that I am in Virginia, I still can't seem to find it.
  • I contacted Gatorade and received the following reply:

"Gatorade Cherry Rain is a promotional flavor being offered only in 7-11 stores for Summer 2006. If it is not available in your 7-11 store, please mention your interest in purchasing it to the store manager. Thank you for your interest in our products and for taking time to contact us."

  • I added this part in the entry, but being new to this process I still don't know how to 'stamp' it.

Florida Gators football

Although this article is already included in Category:University of Florida, I think it is also appropriate to list it in Category:Florida Gators football, since its invention is so associated with the football team. -- Tetraminoe 11:33, 26 December 2005 (UTC)

Discontinued flavors

I have lately reverted many claims that select flavors are not discontinued. The Gatorade Website no longer shows those flavors on their website, therefore they ARE discontinued. Andros 1337 14:39, 9 May 2006 (UTC)

Acidity?

I believe more adverse effects of Gatorade should be included on this page since it reads like an advertisement. For instance, in my chemistry class we studied the pH of Gatorade, which is a whopping 3 (it is not recommended to drink anything below 4 i.e. orange juice)! Although I cannot find the study, children who drank Gatorade often developed much more cavities due to the high acidity. I also know several elderly people who thought gatorade was a safe alternative to sodas and ended up in the E.R. due to high blood pressure. Many doctors I have spoken with say that Gatorade is not healthy unless you have been exercising for more than two hours. If anyone can verify any of these or expand on them I think that would be great. SeanConnerysBro

The pH of Gatorade is 3? That's not likely, considering that that's generally close to the pH of vinegar. 67.76.38.238 23:29, 22 May 2006 (UTC)

  • I'll bet those cavities were more likely caused by the sweeteners in Gatorade, of which the amount is not terribly high. Besides, Gatorade is not intended to be drunken often or even at full strength; dilute it with an equal amount of water and that is the appropriate rehydration formula. Gatorade is very carefully calibrated to have a medium acidity so that it's easy on the stomach and quickly absorbable into the blood plasma, whose own pH is usually about 6.5. I admit that I don't know Gatorade's pH offhand, but it is most definitely NOT as acidic as 3. Eric 05:32, 29 May 2006 (UTC)


  • The pH of Gatorade is 2.95 according to this site. [1]. However, it also says that there is no correlation between pH and enamel erosion. It does proclaim, however, that sports drinks are worse than soft drinks in terms of enamel erosion. SeanConnerysBro 10:06, 29 May 2006 (EST)

Here is a site with information about gatorade's acidity and enamel erosion: http://www.healthfinder.gov/news/newsstory.asp?docID=531449

agreed. i noticed that a bit back- M

Tasty water=

Why is this refrence to an article that needs to be deleted, still in this article? It seems out of place and pointless.

GatorGum

I don't remember enough factual information to add this to the article, but in the late 70's - early 80's (?) Gatorade sold a brand of chewing gum called GatorGum. This product was sold in the US and Canada ... maybe elsewhere.

As far as I know, GatorGum only came in two flavors - orange and lemon/lime. If there were any other flavors, I never saw them. The gum was rather bitter tasting and came in foil packaging with a relatively small number of pieces in a pack (maybe 6).

I believe that the advertising gimmick to GatorGum was that it was supposed to quench your thirst ... which, of course, it did not do. If anything, it's sourness made me more thirsty.

Does anybody know more about this product so that it can be added to the article? Wolfchild 03:36, 21 June 2006 (UTC)


... a little more info from a picture I found of the packaging. It says "Helps Quench Thirst" right on it (lol - what a load of crap) and it was manufactured by Fleer Corporation. Wolfchild 03:57, 21 June 2006 (UTC)


It's possible that this GatorGum of which you speak had electrolytes in it (like salt) to ASSIST in rehydration. That could explain the sour taste. There is currently a brand of gum called Quench that contains electrolytes and "saliva stimulants" in it and has a "tart-sour flavor". This is most likely very close to the same product. Check it out to see if it may trigger some memories of your GatorGum. http://www.quenchgum.com/index.htm Eric 01:14, 14 July 2006 (UTC)

Iced Tea Flavor

I could have sworn there was mention of Iced Tea on this page. I know that it did exist briefly at some point in the mid 90's. Why was it removed? Jbm867 20:51, 27 July 2006 (UTC)

  • I wrote to Gatorade about the Iced Tea flavor and got this response:
    "* Gatorade Iced Tea Cooler was available from 1993 to 1995. While we 
       cannot make any promises, it is possible that we may reintroduce this 
       product in the future."
   As per their response, I updated the page.

Discontinued

I don't think that Strawberry Kiwi or Strawberry Lemonade are discontinued because I purchased both of them recently at Wal Mart.

They were discontinued early this year. They are no longer on the Gatorade website, so that pretty much states they are discontinued. Andros 1337 20:04, 15 August 2006 (UTC)
Update: I got an email stating that they are not discontinued. Andros 1337 03:36, 7 September 2006 (UTC)

Effective?

So, does gatorade actually help people? The page doesn't seem to talk about that and accepts it as a fact. I would like to see some evidence if there's any availiabe

My company developed content about Gatorade Powder for Cox Hardware and Lumber. It explains about the historical development of the product and what the benefits are. It is at: http://www.coxhardware.com/Products/Gatorade.html However the people who watch over the article content have removed it. Also, there is not much about the powdered form in the article. The Gatorade website has a pdf with product information but even they do not list the available flavors of the powdered form. So this content page provides good info regarding powdered Gatorade.

Please see you think it should be included. --User: Sally Seaver Shabaka, Active Lightning, 30 September 2006

Dr. Cade's original research that led to the development of Gatorade included testing of the effects of different formulas. Some of his students got to run around the track and have blood drawn at intervals to study the loss and replacement of electrolytes. One of them was later my doctor for years (actually, I also saw Dr. Cade once in a while when my normal doctor was on vacation or whatever), and he told me that he was one of those subjects. He said the experimental mixture tasted horrible.

I don't know where to find documentation of this, but I'm sure it was published so a search of Dr. Cade's publications in the early to mid sixties should produce it.

- Bob Johnson

Impotence?

A friend says his doctor told him too much gatorade can cause impotence. True or false? --TIB (talk) 22:37, 30 November 2006 (UTC)

Very true, my doctor told me the same thing.

 Same here. Was told the same. --78.86.159.199 (talk) 12:55, 6 July 2008 (UTC)

Some Editing Errors

I added a claim about tooth enamel erosion to the GSSI section of the article. I feel the info should be included somewhere in the article, and I couldn't figure out where else it might fit. I tried to add a proper citation for this claim, but I was not able to create and format a reference section properly. I hope someone can fix these issues. 66.68.173.84 02:48, 13 December 2006 (UTC)

I'm not sure what this line means Gatorade is meant to rehydrate one's essential loss of water through their body as a result of amino acid sweat. And why is it under the power bar section? It looks like it's talking about the drink itself... —Preceding unsigned comment added by 132.162.140.221 (talk) 23:09, 14 October 2007 (UTC)

I agree. This is one of a few odd sections in this article. Have marked it for Citation Needed. Kat Malone (talk) 22:05, 29 April 2008 (UTC)

The current version states: "No Commercial campaign captivated audiences like Gatorade's 1991 "Be Like Mike" ads. Featuring Michael Jordan, the superstar for the Chicago Bulls who'd just won his first NBA championship, they began airing in August of 1991 and soon the phrase 'Be Like Mike' was being said all over the world."

This seems speculative at best, editorializing at worst, and based on strictly anecdotal evidence. Did the author actually travel around the world to document this? Is it fair to say "No other", when there have been plenty of ad campaigns that "captivated audiences" (The Budweiser frogs, Have a Coke and Smile, Where's the beef? I've fallen and I can't get up? Energizer bunny?) In fact, here's one attempt to rank various ad campaigns [2], and 'Be Like Mike' is no where to be found. I would recommend either removing, or at least rewording this part so it doesn't seem like hyperbole.

In addition, can anyone provide any insight into the traditional "Gatorade-shower" in football (where the players of the winning team dump remaining contents of the Gatorade cooler of the head coach)? It seems that this started with Bill Parcels and the New York Giants in the late 1980's, but I can't be sure, so I'm not posting it to the page yet.

OK, so I found my own confirmation through a quick Google search. [3]

Just gave the reference to the SNL parody commercial a quick edit. It stated that the commercial was for "Cookie Dough-flavored Gatorade," which it wasn't. "Cookie Dough Sport" is a parody of sports drinks in general, not a new parody flavor for Gatorade itself. intooblv 09:25, 4 February 2007 (UTC)

A comment about the "Gatorade-shower". Supposedly there is video of the shower taking place prior to that whole giants one that involved the Bear's Super Bowl Season. They were talking about it on The Score a few months ago, but I am not sure since I haven't seen the video. May want to look around on the net see if there is more info.--Kranar drogin 02:11, 19 April 2007 (UTC)

Do we really need a rundown of athletes in the new Gatorade A.M. campaign if there isn't a rundown of athletes that have appeared through the years in Gatorade ads?THE evil fluffyface 14:37, 21 April 2007 (UTC)

Truth

"Gatorade panel claims that Gatorade rehydrates athletes better than water because the flavor makes it easier to drink" This is on the current page. I do not ever recall this being on their packaging. I have read on the package that gatorage rehydrates better then water because it puts back in what water can not. Do you guy and gals think this should be deleted because it seem very opinionated and POV. Thanks - User:Kramer84 -

Poor Photo

We need one more zoomed and with less clutter in the background. Quadzilla99 07:00, 21 January 2007 (UTC)

you know that drinking too much gatorade is really bad for you?

Puppiluv125 20:22, 23 January 2007 (UTC)

Split off List of Flavors

I really think the flavors section should be split off into a new article, Perhaps List of Gatorade flavors. It takes up the most space in the article without actually giving the reader any information. --Cryptic C62 · Talk 15:34, 18 March 2007 (UTC)

Sports Science Institute

What is the deal with this? If it does not exist, what is the deal with the headquarters? This needs a little more detail and clarification.

Someone needs to find the article on CNN.com, but I remember reading about it as well.

If it's a marketing lie, it's a white one, since Google Maps, Yahoo! and various other sources based on the phone book list the address given on the GSSI's web site (617 W. Main St., Barrington, IL 60010) as belonging either to PepsiCo or Quaker Oats, and R&D jobs have been advertised for that location. Basically, the GSSI address is for a PepsiCo R&D facility, so it's not completely implausible that research involving Gatorade is performed there. The name "Gatorade Sports Science Institute" may be a total fabrication, but the facility itself is not. Here's the satellite map: http://www.google.com/maps?q=617+W+Main+St,+Barrington,+Illinois+60010,+USA&sa=X&oi=map&ct=title
SWalkerTTU 23:39, 6 April 2007 (UTC)
If that's the case, I'm removing the statement from the article. Inhumandecency 22:06, 20 May 2007 (UTC)

when was it invented

The only reason to ask is I unfortunalty tried lucozade, and lucozade claims to have been invented in 1927. —The preceding unsigned comment was added by 128.118.141.39 (talk) 23:51, 28 March 2007 (UTC).

Al Gore's tattoo?

Somehow I doubt that Al Gore (or anybody else noteworthy) has a Gatorade tattoo. The reference to it should almost certainly be removed. —The preceding unsigned comment was added by 76.189.99.223 (talk) 06:14, 1 April 2007 (UTC).

NCAA Didn't Allow Water???

"Gatorade was invented by the University of Florida. They did this due to the fact that before the late 80's players during NCAA Football games weren't allowed to consume water to re-hydrate themselves." Is there any source to this? It doesn't seem to make sense..

Should this article mention how the athletics doctor at FSU invented the drink first, but UF just patented the idea and made it a product? I can look into the matter and add it in, but any objection to its inclusion in this article? Kushboy 20:08, 7 May 2007 (UTC)

Well, considering the authors of the hoax said the original drink "Firewater" (slang for whiskey in some circles), I wouldn't put too much stock in it. IncidentalPoint (talk) 20:28, 9 September 2008 (UTC)

yes because it's not true. that literally comes from one random site on the internet. there is no evidence at all besides that one blub to support it.

Dharma and Greg reference

I removed this example from the "In popular culture" section:

In an episode of Dharma and Greg, Dharma says to Greg, "Greg, want some Gatorade?" Greg replies in a mean tone, "No".

It hardly seems notable that Gatorade was just mentioned in the dialog. If Gatorade played a significant part in the plot or was featured as a running gag or something significant, please feel free to re-add with a better explanation (along with episode name). — Bellhalla 13:19, 16 May 2007 (UTC)

Fair use rationale for Image:GatoradeLogo.png

Image:GatoradeLogo.png is being used on this article. I notice the image page specifies that the image is being used under fair use but there is no explanation or rationale as to why its use in Wikipedia articles constitutes fair use. In addition to the boilerplate fair use template, you must also write out on the image description page a specific explanation or rationale for why using this image in each article is consistent with fair use.

Please go to the image description page and edit it to include a fair use rationale. Using one of the templates at Wikipedia:Fair use rationale guideline is an easy way to insure that your image is in compliance with Wikipedia policy, but remember that you must complete the template. Do not simply insert a blank template on an image page.

If there is other other fair use media, consider checking that you have specified the fair use rationale on the other images used on this page. Note that any fair use images uploaded after 4 May, 2006, and lacking such an explanation will be deleted one week after they have been uploaded, as described on criteria for speedy deletion. If you have any questions please ask them at the Media copyright questions page. Thank you.BetacommandBot 10:25, 4 June 2007 (UTC)

Moved down from top

I'm a bit unhappy with this page, as it reads like an advertisment. Gatorade's website has no information about the company or the drink's history as a "product", which would make interesting additions to the page, if someone can figure it out. In particular, I'd like to know:

  • who makes it (the website says "S-VC inc.", which I can't find anything about)?
  • how did it get from being a college team special-brew to being a major brand ?
  • anything else interesting (buyouts, lawsuits, scandals, criticism) ?

-- Finlay McWalter 23:38, 6 Nov 2003 (UTC)

I spoke too soon. I found and added details of the inevitable lawsuit (only one?) and of the manufacturers, buyouts et al. Yep, and there was even the toxic sweetener they had to remove. -- Finlay McWalter 00:08, 7 Nov 2003 (UTC)

WikiProject class rating

This article was automatically assessed because at least one WikiProject had rated the article as start, and the rating on other projects was brought up to start class. BetacommandBot (talk) 19:02, 5 January 2008 (UTC)

Questions

does gatorade colour your sweat —Preceding unsigned comment added by 122.107.192.67 (talk) 09:22, 7 February 2008 (UTC)

Only the green coloured flavours. But don't drink a lot of it, your friends will find it nasty. -- 200.100.252.242 (talk) 09:12, 23 May 2008 (UTC)


Maybe I'm old school, but all I want from Gatorade are the basic flavors I knew when I was young: Lemon-lime, orange, and... well... maybe there was grape too, but that's all there was. Nowadays when I look for a Gatorade at my local Kwik-e-mart I'm confronted with bizarre variations like "Rain," "Fierce," "Extreme," and any number of other unnatural creations, with flavors like "kiwi-strawberry" or worse. Can someone explain if there's a difference between these products, and why it's so hard for me to find good old lemon-lime these days? --Greensheep (talk) 05:33, 21 July 2008 (UTC)

Many citations needed

In response to the previous comments around dubious/ad talk statements, I have marked a number of statements throughout the article as Citation Needed. Hopefully there is evidence one way or the other for these statements, and it should be added as references. Kat Malone (talk) 22:07, 29 April 2008 (UTC)

Through further exploration, much of the history and overview of the drink is from a single blog source, and the text has been directly copy and pasted into this article. This is the strongest need for citations on the page, all of the text from the Wordpress blog entry.Kat Malone (talk) 22:10, 29 April 2008 (UTC)
I have looked into the Gatorade history more and have discovered there is a lot of info out there beyond this one blog entry that has been used so far. The history section especially needs a lot of improvement - I'd like to make it more concrete and less wordy. I'd also like to add in more information around the product lines, especially the slightly outdated info around Gatorade Tiger. The Gatorade Composition section also needs some general cleanup, and I am going to look into some sourced info to fix this citation issues. Kat Malone (talk) 00:56, 6 May 2008 (UTC)

The creators of Gatorade

Gatorade was created by Robert Cade, Dick Malonis, Harry James Free, and Dana Shires. The problem is that only Dr. Robert Cade has a profile created for him. I think that the other contributors should also get credit for developing this product. Dr. Cade supervised the team, but it wasn't just soley his work and some of his graduate students/research assistants should get credit as well. Jccort (talk) 16:37, 3 May 2008 (UTC)

Do you have a source for that? I noticed that too, but most of the history section has used a single source (a blog) and I had yet to find something else to credit the inventors. Kat Malone (talk) 17:51, 5 May 2008 (UTC)

WikiProject

This article has nothing to do with football. It should be moved into the soft drink wikiproject. Today, Gatorade is a major sports drink, not a secret college football weapon! Maybe the college football wikiproject should support it instead?(aka switch the wikiprojects) 99.224.132.115 (talk) 18:49, 10 May 2008 (UTC)

Removed section

I have reverted (twice) a section in the history that claims that Gatorade was actually created by another professor at FSU. The cited source (and I use the term loosely) is a website of dubious provenance at best, and is totally unsupported by any reliable sources. Please do not re-add that section without providing a better citation. Horologium (talk) 15:28, 30 June 2008 (UTC)

Agreed. I cannot find any sources supporting the claim which keeps being added to the article here. (ESkog)(Talk) 00:13, 1 July 2008 (UTC)

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Flavors

Ummm..., where'sthe list of flavors in use and discontinued? I see it on other sport drink articles, but not this one.--Silver 06:45, 6 September 2008 (UTC)