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TTL (Time to Love)

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"TTL (Time to Love)"
Single by T-ara, Supernova
from the album Absolute First Album
LanguageKorean
ReleasedSeptember 15, 2009
Genre
Length3:38
LabelMnet Media
Composer(s)Lee Sangho
Lyricist(s)
Producer(s)Kim Do-hoon
T-ara singles chronology
"Lies"
(2009) 		"TTL (Time to Love)"
(2009) 		"Bo Peep Bo Peep"
(2009)
Alternative cover
"TTL Listen 2" digital cover

"TTL (Time to Love)" is the first collaboration single released by South Korean groups T-ara and Supernova. The single was released digitally on September 15, 2009.[1] It was re-released on T-ara's first album Absolute First Album and later on its re-issue Breaking Heart. An alternate/remix version of the song titled "TTL Listen 2" was released a month later.[2]

Background and release

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"TTL (Time to Love)" is the first project single between T-ara and Supernova. Although both groups are credited on the song, only So-yeon, Eun-jung, Hyomin, and Jiyeon (from T-ara) and Kwangsoo, Jihyeok, and Geonil (from Supernova) participated in the song. Members Bo-ram and Qri starred in the music video instead. It was Supernova's first release in two years.

The single's success prompted Core Contents Media to produce the sequel entitled "TTL Listen 2", an alternate/remix version of the TTL. It was released on October 9 featuring all members from both groups. Originally it was scheduled to be released on the 13th, but due to high fan demands, the groups' agency, CCM, decided to release it 4 days ahead of schedule.[3] Both songs were re-released on T-ara's first album Absolute First Album and later on its re-issue Breaking Heart. The Japanese version of the song "TTL (Time to Love)" was included in the first Japanese album of T-ara. This version is sung only by the members of T-ara.

Commercial performance

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"TTL" was an instant hit topping all Korean charts upon release including Cyworld's BGM chart and Nate's ringtone chart.[4] It ended up as one of the best performing songs of the year despite being released in September. It ranked at number 15 on Melon's yearly chart and at number 9 on Dosirak. It also re-charted on the newly launched Gaon's digital singles in 2010. Its music video reached over 110,000 and climbed up to number 1 on the chart within a day of its release and reached over 1.1 million views in its first two weeks.[5] "TTL Listen 2" also charted on GOMTV's top popular music videos 30 minutes after release with over 50,000 views.[6]

Promotion and live performances

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"TTL" was performed for the first time on Mnet's M Countdown on September 17. The groups performed "TTL Listen 2" for the first time at the annual Dream Concert on October 10, 2009.[7]

T-ara and Supernova held a special concert titled "Time To Love Concert" in Japan on June 3, 2010, at Yokohama Britz Hall. The event was sponsored by local restaurant chain Gusto as part of promoting their new Korean menu. The two groups advertised the food chain starting from March of the same year. The concert was attended by more than 1,000 spectators. A total of nine songs were performed at the concert.[8] The 2 groups held the second "TTL Concert" in Japan on October 19, 2012 at the Tokyo International Forum.[9]

[edit]

In October 2009, the song was chosen as the theme for the commercial film promoting Gusto; one of the largest restaurant chains in Japan with 1,000 stores nationwide. T-ara and Supernova acted as models for the campaign receiving US$900,000 each as compensation. A press conference was held to commemorate the launch of the campaign with about 140 Japanese media officials, including TBS TV, participating in the contract-signing ceremony.[10][11] Japanese singer Nami Tamaki remade the song for her album Missing You~Time to Love.[12] The song was also used in several commercials including for Japanese restaurant chain Gusto.[11] In addition, 2 concerts were held in 2010 and 2012 in Japan.[13][14] The song made its game debut on Pop'n Music.[citation needed]

Accolades

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In 2017, SBS PopAsia named "TTL (Time to Love)" number 1 in their list of the best T-ara singles while NME has included it on its list of T-ara's best songs.[15][16]

Year Award ceremony Category Result Ref.
2009 Cyworld Digital Music Awards Ting's Choice Artist Won [17]
Melon Music Awards Current Stream Award Nominated [18]

Charts

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Chart (2010)[a] Peak
position
South Korea (Circle) 168

Notes

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  1. ^ The Circle chart was only established in 2010; therefore only re-entries from 2010 onwards are available.

References

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  1. ^ "Release – Album – TTL (Time to Love)". MBK Entertainment (in Korean). Archived from the original on September 26, 2018. Retrieved September 26, 2018.
  2. ^ "티아라-초신성 TTL 두번째 버전 9일 전격공개" [T-ara-Supernova TTL 2nd version released on the 9th]. Newsen.com (in Korean). October 9, 2009. Retrieved April 5, 2023.
  3. ^ Han, Jun-ho (October 9, 2009). 티아라와 초신성의 두 번째 노래, 9일 공개. Sports World (in Korean). Archived from the original on September 12, 2018. Retrieved September 12, 2018.
  4. ^ "티아라+초신성 'TTL' 온라인 차트 싹쓸이 기염 [T-ara+Supernova 'TTL' sweeps online charts]". newsen.com. September 30, 2009.
  5. ^ "초신성-티아라 'TTL' 대박행진, 뮤비 하루만에 11만 명 '열광'[Supernova-T-ara's 'TTL' hit the jackpot, 110,000 people 'enthusiasm' in one day of the music video]". newsen.com. September 15, 2009.
  6. ^ "'12人' 티아라+초신성, 새 뮤비 하루 5만클릭..시청 1위" ['12 people' T-ara + Supernova, new music video receives 50,000 clicks per day... No. 1 in viewership]. Star News (in Korean). October 12, 2009. Retrieved December 5, 2022.
  7. ^ Lee, Mi-hye (October 9, 2009). 티아라와 초신성의 두 번째 노래, 9일 공개. Newsen (in Korean). Archived from the original on September 16, 2018. Retrieved September 15, 2018.
  8. ^ "T-ara, Choshinsung wrap up joint-concert in Japan". Asia Economy (in Korean). June 4, 2010. Retrieved June 29, 2022.
  9. ^ "T-ARA ～T.T.L(Time To Love)～』". T-ARAオフィシャルブログpowered by Ameba (in Japanese). Retrieved July 26, 2024.
  10. ^ 그룹 TTL 日 대기업 광고 모델로 캐스팅 | 홈 : 네이트 뉴스 [Casting as a model for a group TTL Japanese conglomerate advertisement]. Yonhap News (in Korean). Nate. March 18, 2010. Retrieved June 28, 2022.
  11. ^ a b 티아라, 일본 진출 첫 발...'한국음식 전도사 됐어요' [T-ara's first step into Japan...'I've become a Korean food evangelist']. Sports Chosun (in Korean). Nate. March 18, 2010. Retrieved June 28, 2022.
  12. ^ "日 타마키 나미, 초신성-티아라의 '타임 투 러브' 리메이크" [Japan's Tamaki Nami, Supernova - T-ara's 'Time to Love' remake]. TVDaily.com (in Korean). December 13, 2010. Archived from the original on February 2, 2014. Retrieved May 4, 2023.
  13. ^ "T-ara, Choshinsung wrap up joint-concert in Japan". Asia Economy (in Korean). June 4, 2010. Archived from the original on September 28, 2022. Retrieved June 29, 2022.
  14. ^ "T-ARA ～T.T.L(Time To Love)～』". T-ARAオフィシャルブログpowered by Ameba (in Japanese). Retrieved July 26, 2024.
  15. ^ "9 of the best T-ara singles". SBS PopAsia. June 13, 2017. Retrieved November 3, 2022.
  16. ^ Chin, Carmen (July 29, 2024). "The 10 best T-ARA songs". NME. Retrieved August 29, 2024.
  17. ^ "티아라, 싸이월드 8월 9월 연속 수상!". Sports Kyunghyang (in Korean). October 13, 2009. Retrieved May 30, 2021.
  18. ^ "'사랑비' 김태우 멜론뮤직어워드 커런트스트림상 수상". Newsen (in Korean). December 16, 2009. Retrieved May 30, 2021.
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