TTK Services
 | This article needs additional citations for verification. (August 2021) |
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| Company type | Private |
|---|---|
| Industry | Conglomerate |
| Founded | 2000 |
| Headquarters | Bangalore, India |
Area served | Worldwide |
Key people | Sunder P (CEO), Parasuram Prabhu (Director) |
| Products | Virtual assistant services Real estate |
| Website | www |
TTK Services Pvt Ltd, is an Indian business conglomerate with a presence across the world, In different segments of industry including virtual assistant services[1] and Real estate services,[2] headquartered in Bangalore, Karnataka. TTK Services Pvt Ltd is a company of the TTK Group; The TTK Group was founded in 1928 as an indenting agency by Mr. T.T. Krishnamachari. The Group also has other subsidiaries like TTK Healthcare Limited, TTK Protective Devices Limited, Cigna TTK Limited and Prestige Smart Kitchen.
History
[edit]Early formative years
[edit]The company's YourManInIndia[3] service was the first to provide a range of concierge services that enabled Indians living overseas to get things done in India, virtually. In that, they even handled parental care and other errands, back home on their behalf. One such Indian expat in NY, Mr Misha went on to share his experiences with his friend Mr AJ Jacobs (AJ), the editor-at-large of the popular men's magazine Esquire.
2000–2007
[edit]
AJ Jacobs, at that time inspired by Thomas Friedman’s ‘The World Is Flat’ wondered why the benefits of outsourcing should be limited to only the Fortune 500s, why not to an individual like him.[4] So he set upon to experiment and approached YourManInIndia in May 2005 with a request to virtually handle his personal life. While the bizarre request did seem to sound like a joke, the company nevertheless went ahead with the experiment. He outsourced his personal life by sending across things he wanted to do in NY to YourManInIndia. AJ went to write a humorous article My Outsourced Life[5] in the Esquire which captured people’s imagination and the attention of the international press. The experiment gained popularity and was featured on ABC’s Good Morning America, NPR, WSJ, NYT and other international media. Sensing an opportunity, the company formed a separate division for virtual assistant services and christened it as ‘GetFriday.' The service was again featured as YourManInIndia (YMII) in Tim Ferriss’s New York Times best-selling book ‘The Four Hour Work Week’ published in 2007.[citation needed]
2011 – present
[edit]In 2011, TTK Services expanded its services to real estate and launched HomeShikari,[6] a real estate portal.[7] It currently offers property related services across six major Indian cities.
See also
[edit]References
[edit]- ^ "TTK betting big on life outsourcing". economictimes.indiatimes.com. Archived from the original on 12 August 2011.
- ^ "TTK Group's real estate marketplace HomeShikari.com in talks to raise $5M to expand to more cities". VCCircle. 18 October 2013. Retrieved 8 August 2021.
- ^ "Mom in Delhi needs a hand? E-mail yourmaninindia.com". csmonitor.com.
- ^ "Editor Outsources Everyday Life to India". abcnews.go.com.
- ^ "Finding the Outsource of Life". npr.org.
- ^ "Homeshikari, a TTK Services "Giving brokers the boot"". thehindubusinessline.com.
- ^ "HomeShikari – Creating transparency and trust in real estate". gaglers.com.