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Syed Alamgir

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Syed Alamgir
Born (1951-08-01) 1 August 1951 (age 73)
Alma materInstitute of Business Administration, University of Dhaka
OccupationBusiness executive
SpouseSalma Alamgir
Children3

Syed Alamgir is a Bangladeshi business executive. He is renowned for incorporating the halal concept in the FMCG category.

Education

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Alamgir was born on 1 August 1951.[citation needed] He completed his Master of Business Administration (MBA) from the Institute of Business Administration, University of Dhaka in 1976.[1]

Career

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Alamgir started career in British Pharmaceutical Company May & Baker (currently Sanofi Aventis) in 1976.[2]

Alamgir worked from 1992 to 1998 at Jamuna Group as group marketing director.[3] The company had launched their Pegasus Shoes brand in 1992.[4] Within two years he built it into the second largest footwear brand in Bangladesh, after Bata.[5] In 1993, Jamuna launched their Aromatic line of cosmetics.[4] By marketing Aromatic soap as halal, containing no animal fats, Alamgir helped it capture a 14% market share in the country in its first year.[6][7] By replacing the tin toothpaste tubes then used in the local market with laminate tubes, Alamgir helped Aromatic toothpaste capture a 15% market share in Bangladesh.[8]

Alamgir joined ACI Limited in 1998 as executive director. At the time, it was primarily a chemical company, with just two consumer products,[8] Aerosol household insecticides and Savlon antiseptics.[9][10] Alamgir launched 17 new product lines under ACI,[1] including ACI Salt and PURE foods.[8] He was promoted to managing director of ACI Consumer Brands in 2017.[1]

Alamgir is serving as President of Bangladesh Vacuum Salt Manufacturers' Association, Bangladesh Sanitary Napkin & Diapers Manufacturers' Association, MBA Association of Bangladesh, Bangladesh-Greece Chamber of Commerce and Industry (BGCCI).[11]

Personal life

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Alamgir is married to Salma Alamgir and is the father of three daughters.

Awards

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  • Best Marketing Director by Rapport Bangladesh in 2002
  • Retail Person of the Year award in the Asian Retail Congress in 2014
  • The Marketing Superstar Award 2019 by Channeli and Brand Forum

References

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  1. ^ a b c Chowdhury, Dwoha (25 November 2020). "Adaptability is the key to success". The Daily Star.
  2. ^ "Syed Alamgir, Managing Director, ACI Consumer Brands - ICE Business Times". ibtbd.net. 12 June 2018. Retrieved 2018-10-30.
  3. ^ Mahmud, Niaz (3 March 2021). "Syed Alamgir seeks to elevate Akij Ventures to greater heights". Dhaka Tribune.
  4. ^ a b "Growth Story". Jamuna Group. Retrieved 15 May 2021.
  5. ^ Habib, Ahsan (2 July 2019). "Innovation key to establishing a brand". The Daily Star.
  6. ^ Akhter, Shahida (30 January 2011). "Kotler Highlights Syed Alamgir". Star Campus. The Daily Star.
  7. ^ Kotler, Philip (2010). Principles Of Marketing: A South Asian Perspective (13th ed.). Pearson Education. p. 76. ISBN 978-81-317-3101-7.
  8. ^ a b c Babu, Mahfuz Ullah (31 January 2021). "What it needs to be a market leader". The Business Standard.
  9. ^ "Pest Control". ACI Limited. Retrieved 15 May 2021.
  10. ^ "Antiseptics". ACI Limited. Retrieved 15 May 2021.
  11. ^ "Managing Director of ACI Consumer Brands - Business". The Daily Observer. Retrieved 2018-10-30.