Standard Deluxe
 Standard Deluxe logo | |
 The Old 280 Boogie April 17, 2010 | |
| Industry | Graphic design |
|---|---|
| Founded | 1 January 2005  |
| Founders | Scott Peek Ed Siegfried Greg Siegfried |
| Headquarters | |
Number of locations | 1 |
| Products | Screen-printed t-shirts Posters |
| Brands | Waverly Boogie |
| Owners | Scott Peek |
Number of employees | 3 |
| Website | standarddeluxe |
Standard Deluxe Inc. is a design and silkscreen print shop located in Waverly, Alabama, United States. Standard Deluxe sponsors a live music festival each Spring and Fall called the Waverly "Old 280" Boogie, among many other events throughout the year.
Overview
[edit]Standard Deluxe is a design studio, silkscreen print shop and gallery/retail store based in the small town of Waverly, Alabama (population 145)[1] in East Alabama.[2][3] Scott Peek is the Owner/ President.
Peek began using the silkscreen while still in high school. He worked at print shops throughout junior college, and then at Auburn University, where he graduated in 1987 with a degree in visual design.[4]
The company specializes in screen-printed T-shirts and posters and creates promotional materials for bands and music and cultural events, including the annual Waverly Boogies. Standard Deluxe also creates hand-printed wedding invitations, handbills, display signage and archival serigraph art prints.
Waverly Boogie
[edit]Each year Standard Deluxe hosts a spring music festival "The 280 Boogie," which has been held for 15 years Recently the venue added a fall festival as well – Waverly Fall Boogie.[5][6] The festival has hosted original artists that range from Jason Isbell to The Civil Wars. The event is family-friendly and includes music and regional art vendors and Food Vendors.
History
[edit]In 2000, the Alabama Department of Transportation rerouted U.S. Highway 280 south of the town of Waverly instead of routing the highway through town.[7] If the State of Alabama had gone ahead with its original plan, the town of Waverly would have ceased to exist.[1]
To celebrate saving the town, residents in 2001 decided to hold an annual "Waverly Boogie" (or "Old 280 Boogie"), a multi-cultural festival typically held on the third Saturday in April to exhibit a wide variety of musicians and visual artists. The event is held on the grounds of Standard Deluxe Studios.[7]
- The 2012 Waverly Boogie featured sets from Centro-Matic, Hurray for the Riff Raff and The Pine Hill Haints among others
- The 2013 Waverly Boogie was held on April 20, 2013, and featured headliner Charles Bradley & His Extraordinaires among others
- The 2014 event was held on April 19, 2014, and featured Junior Brown, Lydia Loveless, The Pine Hill Haints, Rayland Baxter, Have Gun, Will Travel, Shivering Timbers, and Belle Adair; a Fall Boogie was held September 13, 2014[8]
Additionally, in 2014, Standard Deluxe hosted its first annual Heart of Waverly Bluegrass Festival.[9][10] Performers included Larry Keel & Natural Bridge, Packway Handle Band, Dread Clampitt, Dead Winter Carpenters, Dooley's Blue Revue and Blackbird Pickers.
References
[edit]- ^ a b Malone-France, Katherine (4 November 2013). "Preservation on Full Display at the Old 280 Boogie in Waverly, Ala". PreservationNation Blog. Retrieved 15 September 2014.
- ^ Ross, Lainee (December 2013). "There's Nothing Wavering About Waverly". Chattahoochee Heritage Project. Retrieved 15 September 2014.
- ^ Taute, Michelle (20 March 2012). "3 Secrets to Standard Deluxe's Success". How Design. Retrieved 15 September 2014.
- ^ Woodham, Brian; Blankenship, Allison (30 April 2014). "Standard Deluxe, Hagans ready for Saturday festival". Auburn Villager. Retrieved 15 September 2014.
- ^ Nelson, Carla (10 September 2010). "2014 Waverly Fall Boogie". The Corner News. Retrieved 15 September 2014.
- ^ Simone, Nathan (27 September 2012). "Standard Deluxe hosts first Fall Boogie". Auburn Plainsman. Archived from the original on 16 September 2014. Retrieved 19 June 2015.
- ^ a b Reece, Chuck (August 2014). "Rednecks, Hippies & Graphic Design: The Unlikely Cool of Waverly, Alabama". The Bitter Southerner. Retrieved 10 August 2014.
- ^ Landers, Emily (16 April 2014). "Waverly hosts 280 Boogie this weekend". The Corner News. Retrieved 15 September 2014.
- ^ Landers, Emily (26 March 2014). "Standard Deluxe to host first Heart of Waverly Bluegrass Festival". The Corner News. Retrieved 15 September 2014.
- ^ "Standard Deluxe to host first Heart of Waverly Bluegrass Festival". The Corner News. 26 February 2014. Retrieved 15 September 2014.
External links
[edit]- Standard Deluxe (official website)
- @StandardDeluxe on Twitter