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Sensorium Corporation

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Sensorium Corporation is a social virtual reality (VR) company that is registered in the Cayman Islands with multiple offices nationwide. Including Los Angeles, California, Zurich, Switzerland, London, United Kingdom and Moscow, Russia.[1]

Overview

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The initial prototype of Sensorium Galaxy platform was introduced at the Electronics Entertainment Expo (E3) in June 2019.[2][3][4]

The platform works under a free-to-play model, which allows users to join activities without mandatory payments. Users will purchase visual items and effects to customize their avatars as well as tickets to exclusive events. Sensorium Galaxy will be accessible via VR headsets, mobile devices, and PCs.[5]

History

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Sensorium Corporation was founded in 2018 by billionaire Mikhail Prokhorov, former owner of the Brooklyn Nets.[1][6][7] The company developed Sensorium Galaxy, a social virtual reality platform that incorporates social communication tools, graphics, avatars powered by artificial intelligence, and content produced by partner artists and media companies.[1]

Epic Games is a Sensorium partner[6] whose 3D creation tool, Unreal Engine, is used in the Sensorium Galaxy platform.

Sensorium Corporation has raised over $100 million in private investments since its foundation. The platform is scheduled for public launch in the first half of 2021.[1][6][7]

In April 2020 Yann Pissenem, co-founder of Ushuaïa Ibiza and Hï Ibiza nightclubs, entered into a partnership with Sensorium Corporation to develop artist collaborations for PRISM, a thematic world in Sensorium Galaxy dedicated to electronic music events.[8] Sensorium also signed an agreement with London-based creative studio High Scream to develop the visual concept.[9]

In September 2020, Sensorium Corporation announced DJ David Guetta joined Sensorium Galaxy to host his performances.[10][11][12]

In October 2020 British house and techno record producer and DJ Carl Cox confirmed a collaboration with Sensorium Galaxy to create a series of VR-based DJ sets.[13][14][15][16]

Dutch DJ and producer Armin van Buuren announced a series of performances in Sensorium Galaxy.[17][18][19]

On October 27, 2023, 'Intermundium', the virtual show created in collaboration with Carl Cox, was released.[20] This 30-minute performance features tracks that were written, produced, and performed by Carl Cox, with his avatar taking center stage. The show was made available in VR, VR-360, and 2D formats, free of charge. By early December 2023, the 2D version of the show on YouTube[21] had garnered over 9 million views.

References

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  1. ^ a b c d Au-Yeung, Angel. "Why This Russian Billionaire Is Creating A Virtual Reality World For Music Festivals And Concerts". Forbes. Retrieved 2020-12-09.
  2. ^ "My Favorite Part Of E3 2019 Was A VR Nightclub". VRScout. 2019-06-13. Retrieved 2020-12-09.
  3. ^ "E3 2019 Interview: Feeling the Beat With Sensorium & RedPill VR". VRFocus. Retrieved 2020-12-09.
  4. ^ Phillips, Jevon (2019-06-13). "Inside E3: Images from the convention center floor". Los Angeles Times. Retrieved 2020-12-09.
  5. ^ "Sensorium Galaxy Reveals New Details About Virtual Reality Avatars". ARPost. 20 October 2020. Retrieved 2020-12-09.
  6. ^ a b c "Russian Billionaire Invests in VR Parties Startup". Bloomberg.com. 2020-08-17. Retrieved 2020-12-09.
  7. ^ a b Coulter, Martin. "Russian billionaire and former Brooklyn Nets owner Mikhail Prokhorov is quietly backing a virtual reality startup trying to rival Facebook with a multiplayer world". Business Insider. Retrieved 2020-12-09.
  8. ^ "Hï Ibiza and Ushuaïa Ibiza's Yann Pissenem teams up with virtual reality platform Sensorium Galaxy". Mixmag. Retrieved 2020-12-09.
  9. ^ "Ushuaïa Ibiza Promoter To Develop A Virtual Reality EDM Club For Sensorium Corporation". EDM.com. 16 April 2020. Retrieved 2020-12-09.
  10. ^ "David Guetta announces series of VR performances". DJMag.com. 2020-09-29. Retrieved 2020-12-09.
  11. ^ "David Guetta joins $100m-backed VR platform Sensorium Galaxy". Music Business Worldwide. 2020-10-01. Retrieved 2020-12-09.
  12. ^ Sunkel, Cameron (29 September 2020). "David Guetta to Create Exclusive Performances for VR Platform Sensorium Galaxy". EDM.com. Retrieved 2020-12-09.
  13. ^ "Iconic DJ Carl Cox to Join Sensorium Galaxy in 2021". VRFocus. Retrieved 2020-12-09.
  14. ^ Carlton, Bobby (2020-10-17). "Social VR Platform 'Sensorium Galaxy' Announces Partnership With World-Renowned DJ Carl Cox". VRScout. Retrieved 2020-12-09.
  15. ^ "Carl Cox announces series of VR sets". DJMag.com. 2020-10-15. Retrieved 2020-12-09.
  16. ^ "Tidal-backed VR platform enlists renowned DJs". IQ Magazine. 2020-10-16. Retrieved 2020-12-09.
  17. ^ "Armin Van Buuren announces virtual reality gigs". Mixmag. Retrieved 2020-12-09.
  18. ^ "Armin van Buuren announces series of VR performances". DJMag.com. 2020-10-29. Retrieved 2020-12-09.
  19. ^ Di, Marco (2020-10-30). "Armin van Buuren announces virtual reality sets in VR platform Sensorium Galaxy". Rave Jungle. Retrieved 2020-12-09.
  20. ^ "Watch Carl Cox's avatar perform in virtual reality with Sensorium Galaxy". Mixmag. Retrieved 2023-12-04.
  21. ^ Carl Cox x Sensorium Galaxy INTERMUNDIUM Full Show, retrieved 2023-12-04
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