Only The Beatles...

Only The Beatles... is an unauthorized Beatles compilation album released in 1986 in audiocassette format, as a joint promotional campaign by Heineken Beer^[1] and EMI;^[2] consumers could obtain a copy of the album in exchange for four pull tabs from specially marked cans^[3] and £2.99.^[4]

The promotion began on 1 July 1986. After 17 days, Apple Records' legal representation intervened and ordered EMI to stop distribution of the cassette.^[5] Production and distribution were successfully halted, and the tape has since become a collector's item.

Track listing

References

^ Heineken beer can promotion at The Beatles Collectors' Reference Center; published 17 September 1999; retrieved 12 January 2013
^ "Only The Beatles" – The Heineken Cassette, at Blogspot.com, by Roger Stormo; retrieved 28 December 2016
^ Promotional Heineken cans and display: Promotional Heineken cans and display: Accession numbers MLL.2005.41.23 to 25 at National Museums Liverpool; retrieved 12 January 2013
^ A Prize In Every Box: Premiums, Toys and Box-Tops, from Under the Influence, at CBC.ca, by Terry O'Reilly; published 12 January 2013; retrieved 12 January 2013
^ The Beatles Diary, Volume 2: After the Break-Up, 1970-2001, by Barry Miles and Keith Badman; Omnibus Press; 2001

[1] Heineken beer can promotion at The Beatles Collectors' Reference Center; published 17 September 1999; retrieved 12 January 2013

[2] "Only The Beatles" – The Heineken Cassette, at Blogspot.com, by Roger Stormo; retrieved 28 December 2016

[3] Promotional Heineken cans and display: Promotional Heineken cans and display: Accession numbers MLL.2005.41.23 to 25 at National Museums Liverpool; retrieved 12 January 2013

[4] A Prize In Every Box: Premiums, Toys and Box-Tops, from Under the Influence, at CBC.ca, by Terry O'Reilly; published 12 January 2013; retrieved 12 January 2013

[5] The Beatles Diary, Volume 2: After the Break-Up, 1970-2001, by Barry Miles and Keith Badman; Omnibus Press; 2001

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