Max Mullen
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Max Mullen is an American entrepreneur and businessman, best known as the co-founder of Instacart.[1] Max played a crucial role in building Instacart into a multi-billion dollar company.[2]
Early life and education
[edit]Max Mullen was born and raised in Los Angeles, California. He attended the University of Southern California, where he studied and graduated with a B.S. in Business Administration.[3]
Career
[edit]After graduating, Mullen began his career at Schematic,[4] an interactive agency later acquired by WPP.[5]
He spent six years at Schematic, starting as a Systems Engineer from 2004 to 2006, before being promoted to Director of Client Services from 2006 to 2010.[6]
In 2010, Max Mullen ventured into entrepreneurship by founding Volly,[4] a startup that allowed users to collaborate with friends to make group decisions.
Following Volly, Max worked as a Product Manager at Location Labs (now part of Avast) from 2011 to 2012.[4][6]
Founding of Instacart
[edit]In July 2012, Max Mullen co-founded Instacart along with Apoorva Mehta and Brandon Leonardo.[7] The idea for Instacart came when Apoorva Mehta had an empty fridge in his apartment.[8]
Growth and expansion of Instacart
[edit]Instacart, since its inception, has grown and expanded from just serving in San Francisco to across the United States[9][10][11] and later on even in Canada in 2017.[12][13]
Instacart had a valuation of $39 billion as of 2021.[14] The company has partnered with over 350 grocery retail chains,[15] covering more than 2,500 grocery stores.[16]
Leadership style and philosophy
[edit]Max is known for his customer-centric approach to business. He focused on customers from day one and advocates for learning from customer feedback to drive product development.[2]
Technological contributions
[edit]One of Max's notable contribution was the development of the capacity system, which ensures that Instacart only accepts orders it can fulfill in a timely manner.[17]
References
[edit]- ^ Lung,Bloomberg, Biz Carson,Natalie. "Instacart's founder is worth a cool $1.3 billion after IPO—and today he cut all ties with the company". Fortune. Retrieved 2024-07-29.
{{cite web}}: CS1 maint: multiple names: authors list (link) - ^ a b "Instacart co-founder Max Mullen gets tactical on crafting company values and intentionally building culture". First Round Review. 2021-11-04. Retrieved 2024-07-29.
- ^ Adams, Susan. "The Schools That Graduate The Most Billion-Dollar Startup Founders". Forbes. Retrieved 2024-07-29.
- ^ a b c "Max Mullen | Wellfound (formerly AngelList Talent)".
- ^ "WPP Digital acquires Schematic, a leading interactive design company | WPP". 10 September 2007.
- ^ a b "Max Mullen | LinkedIn".
- ^ O'Brien, Sara Ashley (2014-12-30). "Grocery delivery startup banks $220 million". CNNMoney. Retrieved 2024-07-29.
- ^ "How Apoorva Mehta Struck Gold With Instacart's $9.9 Billion IPO". Forbes India. Retrieved 2024-07-29.
- ^ Gorden, Audrey (2017-04-20). "Instacart expands online grocery shopping to Oak Park, Oak Lawn and Franklin Park". Chicago Tribune. Retrieved 2024-07-29.
- ^ "Instacart Expands In OC, Adds 99 Ranch". October 10, 2016.
- ^ "Which Online Grocery Delivery Service In The Twin Cities Is Best? - CBS Minnesota". www.cbsnews.com. 2016-11-16. Retrieved 2024-07-29.
- ^ "Instacart Is Expanding to Canada in Amazon Battle". 28 September 2017.
- ^ Kopun, Francine (2017-11-15). "Walmart, Loblaws face off over home delivery of groceries". Toronto Star. Retrieved 2024-07-29.
- ^ Shaw, Samantha (2023-12-22). "Instacart and Valuation Risk". Equable. Retrieved 2024-07-29.
- ^ "Study: Instacart lifts grocery store job creation, revenue". Supermarket News. 2020-02-13. Retrieved 2024-07-29.
- ^ "The Future Startup Dossier: Instacart - Future Startup". 2021-05-26. Retrieved 2024-07-29.
- ^ "Building a Customer-focused Grocery Delivery Startup with Max Mullen, co-founder at Instacart". FundersClub. Retrieved 2024-07-29.