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Lobo (artist)

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Lobo
Lobo in 2015
Born
Marcio Batista

(1973-11-19) 19 November 1973 (age 50)
São Paulo, Brazil
MovementPop art
Websitelobopopart.com
Signature

Lobo (born 19 November 1973) is a Brazilian painter of pop art. He has already painted artworks for personalities such as Luciano Huck, Angélica, Sabrina Sato, and Michel Teló,[1] among others. He has also participated in projects together with companies such as Heineken,[2] Mercado Livre, and Viva Schin,[3] among others.

Biographical overview

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Lobo was born on 19 November 1973. He initiated his career in 1991, working at an advertising agency, where he started to develop skills in packaging and labeling and merchandising. From an early age, he became interested in the visual arts.

In high school, used to make artworks for exercise book covers for his friends and in his teens, he designed t-shirts arts for some brands.[4]

Pop Artist Lobo in Studio

Working with advertising from 1991 on, after spending twelve years working with Publicity, in 2003 he finally discovered his talent for Painting. A few years later, maturing his style, he decided to get slightly away from his roots (mainly inspired by Keith Haring and Andy Warhol) to develop his own language.

Career

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Lobo's work is linked to his experience in observing everything that surrounds him, from elements of the Culture of Brazil, Folklore, nature and aspects of the culture of the countries he visits.

At the beginning of his career, the artist signed as Lobao; later he took Lobo as his stage name.[5] He portrayed icons of Pop Culture, and his paintings evolved over time.[6]

Lobo started painting in 2003 and made his first exhibition at the Piola restaurant[7] in São Paulo.

In 2006, the artist who still signed as Lobao, accompanied the Rock Band[8] Jota Quest on its tour, Até Onde Vai, with an exhibition of works that depict music, clips and scenes from the Minas Gerais band.

In 2008, the Brazilian version of Rolling Stone celebrated two years of activities in the country, with a party with the theme "Attitude that changes the world".[9] To illustrate the theme, the magazine invited the artist, who made an exhibition where he portrayed some covers of the magazine and people who somehow changed the world, such as Ayrton Senna, Elvis Presley, Paulo Coelho, and Bob Marley among others.

In 2009 he took part in an exhibition at Casa Cor São Paulo,[10] the artist contributed to this project with two canvases inspired by Burle Marx's work and traces and also counts on his art on the bathroom doors, where in mosaic formats he shows the face of the landscape artist.

In 2010, he created a mural for the Bookstore of Livraria Saraiva, highlighting the Brazilian writer Clarice Lispector, the poet Pablo Neruda and the writer Jorge Amado.[11]

Exhibition in São Paulo

In 2011 he was invited to participate in the Brazilian Festival in Amsterdam in the Netherlands. Held at the luxurious Mint Hotel, the exhibition "Sambadam"[12] integrating cultural elements from the Netherlands and Brazil, the artist Lobo portrayed icons from both cultures such as Pelé, Carmen Miranda, Anne Frank (who he spent most of his life in Amsterdam), Caipirinha and the bicycles that are the most popular form of transport in the Netherlands.

In 2013 he participated in the M – exhibition from Marilyn Monroe to Madonna.[13] The artist portrayed the two blondes in two paintings that pay homage to these two women who are recognized in the world. Madonna is recognized as the most successful musical artist by the Guinness World Records and Marilyn Monroe is an icon of the Culture of the United States according to The Guide to United States Popular Culture. Part of the income collected at the exhibition was donated to the NGO Banco de Alimentos, which fights hunger and food waste.

In 2013, Lobo was invited by Gillette to participate in the launch of razors in honor of the Brazil national football team; the event took place in Miami[14]

In the same year he was invited by the Cartoonist Maurício de Sousa to participate in Monica Parade.[15] In commemoration of the 50th anniversary of the character Monica (Monica's Gang), the city of São Paulo wins the Urban Interventionism which exhibits 50 sculptures made of Fiberglass which are 1.60 cm high and are fixed on a 25 cm base.

Artwork Monica by Pop Artist Lobo

However, the statue made by the artist Lobo was stolen[16] at dawn, less than three hours after Monica Parede's team left it at the exhibition site, at Rua Oscar Freire in Jardim Paulista. The case was under police investigation for a few days and gained prominence in the media, newspapers and news[17] in Brazil. After an anonymous complaint indicating that the sculpture had been abandoned in the city of Guarulhos, Mauricio de Sousa's daughter, Mônica Sousa went to the police station to rediscover the sculpture of the character inspired by herself. After a small restoration, the sculpture created by Lobo, Mônica Pop 50 was placed on Paulista Avenue, in front of the Conjunto Nacional (São Paulo) where fans and onlookers lined up and fought for the right to a photo next to Mônica.[18]

In 2014, the artist was invited by Grupo RBS to paint live, during Marketing Network Brasil. The event was held at Hotel Transamérica, in Ilha de Comandatuba.[19]

In 2015, Heineken[20] completed five years in Brazil and, to commemorate the date, the brand carried out an action with the purpose of rescuing, together with employees, the main achievements of Heineken since its arrival in Brazil. Employees were invited to send their internal communications team their perceptions and suggestions. From this content, a ranking was formed with the most suggested achievements and the artist Lobo was invited to illustrate them in style on a three-meter screen that is displayed in the main office in São Paulo.

Also in 2015, the Artist participated in "Reciclalata",[21] a Travelling exhibition composed of fifteen cans one meter in diameter, personalized by contemporary artists from different regions of Brazil. The show was developed to commemorate the 25th anniversary of the aluminum can in Brazil.

In 2016, Viva Schin (Heineken brand), a Brasil Kirin soft drink brand, launched a line of collectible packaging[22] inspired by the career of presenter Xuxa. Eight "Viva Xuxa" cans were created by the Pop Artist Lobo and are sold throughout Brazil. This is the second time that Viva Schin and Lobo have joined in honor of Xuxa, who is an ambassador for the soft drink brand.

Elephant Parade by Pop Artist Lobo

In 2017, the 10th edition of Cow Parade Brazil took place,[23] and Lobo was invited to portray and honor one of the forty-five cities where he has already passed what is considered the most successful urban art event in the world. Inspired by the theme "a trip around the world" the statue painted by Lobo was a tribute to the city of Las Vegas (Nevada, United States) inspired by the colors, lights and some postcards of the city such as the Flamingo Las Vegas, Golden Nugget Las Vegas, Luxor Hotel, and the singer Elvis Presley among other tourist attractions.

Painting for Cowparade by Artist Lobo

Also in 2017, A Yázigi (English school in Brazil), the official sponsor of the Elephant Parade[24] in São Paulo, invited Lobo to paint two elephants.[25] Yázigi students created drawings and essays that transmitted messages to inspire three Brazilian artists in the personalization of life-size sculptures of baby elephants.

The Elephant Parade event that has passed through more than fifteen countries and the 2017 edition took place in São Paulo and featured decorated elephant sculptures scattered around the city; and Lobo was invited to paint two sculptures. The life-size sculptures of a baby elephant were auctioned off at the end of the exhibition in São Paulo and the proceeds were earmarked for local philanthropy projects and elephant preservation projects.

In 2018, the American television network Fox (Fox Broadcasting Company) invited Lobo to contribute his art[26] to one of the sets of the series LA to Vegas. The series that debuted on the American network in January 2018, tells the story of an airline, Jackpot Airlines, its eccentric crew and passengers seen on the trip to Las Vegas; with the opportunity to return to Los Angeles as winners.

Still in 2018 Lobo is invited by the company Mercado Livre[27] to paint murals at his new headquarters in Florianópolis. The concept of the first mural (which measures 13 meters) was inspired by Brazilian cities, mixing icons to represent countries in Latin America where the company also operates. Argentina, Peru, Uruguay, México, Ecuador, and Chile were some countries honored on the mural.[28]

Artworks Porto Alegre International Airport

In 2019, Fraport, a German company that won the bid to manage one of the main entrance doors in Rio Grande do Sul, Porto Alegre, invites artist Lobo to paint seven murals depicting the gaucho culture. The first phase of the new Salgado Filho Airport was delivered in 2019.

Also in 2019, Lobo was invited by Mercado Livre to paint the new distribution center in Cajamar.[29] Mercado Livre is an Argentina e-commerce company, in July 2020, it became the most valuable company in Latin America.[30]

Pop Artist Lobo in mural painting for Mercado Libre

Technique

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Pop art is an Art movement that emerged in the 1950s in England, but which reached its maturity in the 1960s in the United States.

Lobo is known as a reference in Pop Art in Brazil and worldwide.[31] His inspiration comes from a new wave generation, inspired by The B-52s, David Bowie, Sigue Sigue Sputnik, among others. The image of Robert Smith (singer) (The Cure) painted on the first canvas by artist Lobo is proof that music, even if indirectly, was a great influence at the beginning of his career.

Influence

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The diversity of culture of Brazil and Brazilian art, the music of the '80s (New wave music) are artistic influences that reflect in the style of pop art painted by the Pop Artist Lobo.

The wealth of details and the level of elaboration of his creations, we can say that his art is also influenced by architecture, fauna and flora. When we look at his works in detail we see a universe of influences.

From the richness of the details of historical monuments, the choice of colors, to the narrative of their creations establish a connection that arouses our interest in their works. And gradually the artist Lobo is becoming one of the most important references in pop art.

As for his artistic influences, the great masters of pop art, Andy Warhol, Roy Lichtenstein and Keith Haring are the ones who helped define the style of the Brazilian artist.

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  • Lobo in the studio
    Lobo in the studio
  • Lobo for Gillette Campaign
    Lobo for Gillette Campaign
  • Statue of Lobo
    Statue of Lobo
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References

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  1. ^ "Michel Teló e Thais Fersoza ganham quadro inspirado no casal" (in Portuguese). O Fuxico. 21 October 2014. Retrieved 16 August 2018.
  2. ^ Vinícius Novaes (8 June 2015). "Artista plástico Lobo ilustrou conquistas numa tela de três metros". Anunciantes. Retrieved 16 August 2018.
  3. ^ Teresa Levin (11 September 2014). "Xuxa estampa série de latas da Brasil Kirin" (in Portuguese). Meio e Mensagem. Retrieved 16 August 2018.
  4. ^ Matheus Luzi (11 September 2018). "As cores de Lobo, um artista plástico da Pop Art que levou o nome do Brasil para o mundo" (in Portuguese). Revista Arte Brasileira. Retrieved 10 August 2020.
  5. ^ Sonia Racy (7 August 2020). "Pele Nova" (in Portuguese). Cultura Estadão. Retrieved 10 August 2020.
  6. ^ Marcelo Forlani (27 October 2004). "Lobão: Cultura pop para sua parede" (in Portuguese). The Enemy. Retrieved 21 July 2020.
  7. ^ "Pop Art em São Paulo até novembro" (in Portuguese). Oba Oba. Retrieved 17 August 2018.
  8. ^ Oba Oba (20 May 2014). "Jota Quest se apresenta aos cariocas em nova turnê" (in Portuguese). Oba Oba. Retrieved 16 August 2018.
  9. ^ "Rolling Stone comemora dois anos com festa" (in Portuguese). Rolling Stone. 27 October 2008. Retrieved 23 August 2018.
  10. ^ Ystatille Gondim (22 June 2009). "Artista plástico Lobo se inspira em mitos da cultura mundial" (in Portuguese). Extra Globo. Retrieved 17 August 2018.
  11. ^ "O espaço faz parte da Casa Cor Trio, mostra de decoração realizada em São Paulo até 30 de novembro de 2010" (in Portuguese). UOL. Retrieved 20 July 2020.
  12. ^ Dutch Culture (21 October 2011). "Sambadam – A Brazilian art exhibition in the Mint Hotel Amsterdam" (in Dutch). Dutch Culture. Retrieved 17 August 2018.
  13. ^ "Heineken completa cinco anos no país" (in Portuguese). Propmark. 8 June 2015. Retrieved 17 August 2018.
  14. ^ "Gillete promove arte e futebol para lançamento em Miami" (in Portuguese). Revista Exame. 18 November 2013. Retrieved 17 August 2018.
  15. ^ Barbara Bigarelli (8 November 2013). "Mônica Parade espalha 50 esculturas da baixinha em SP" (in Portuguese). Revista Época. Retrieved 17 August 2018.
  16. ^ César Rosati (14 November 2013). "Estátua da Mônica furtada em SP é encontrada em Guarulhos" (in Portuguese). Folha de São Paulo. Retrieved 17 August 2018.
  17. ^ Carlos Tramontina (18 November 2013). "Escultura da Mônica, roubada da Rua Oscar Freire, pode ser vista agora na Av. Paulista" (in Portuguese). TV Globo. Retrieved 17 August 2018.
  18. ^ Nataly Costa (22 November 2013). "Estátua furtada dos Jardins vira celebridade na Paulista" (in Portuguese). Veja São Paulo. Retrieved 17 August 2018.
  19. ^ "RBS Group takes Lobo to paint live at MNB 2014" (in Portuguese). Lobo Site. Retrieved 21 July 2020.
  20. ^ Vinícius Novaes (8 June 2015). "Heineken completa cinco anos no país" (in Portuguese). Propmark. Retrieved 20 July 2020.
  21. ^ "Reciclalata homenageia 25 anos das latinhas" (in Portuguese). Saneamento Ambiental. 19 June 2015. Retrieved 20 July 2020.
  22. ^ Teresa Levin (23 June 2016). "Xuxa estampa série de latas da Brasil Kirin" (in Portuguese). Meio & Mensagem. Retrieved 23 August 2018.
  23. ^ Dino (10 February 2017). "CowParade Brasil completa 10 anos e volta à São Paulo" (in Portuguese). Estadão. Retrieved 17 August 2018.
  24. ^ "Exposição por preservação dos elefantes chega a São Paulo" (in Portuguese). G1. 2 August 2017. Retrieved 18 August 2018.
  25. ^ "Yázigi e Elephant Parade: Os Artistas que deram cor e vida aos elefantes" (in Portuguese). Yázigi. Retrieved 18 August 2018.
  26. ^ David Peters. "LA To Vegas – Art Dept Coordinator". David Peters. Retrieved 23 August 2018.
  27. ^ "Mercado Livre leva a arte do Lobo à Florianópolis" (in Portuguese). Retrieved 23 August 2018.
  28. ^ Promoview (6 September 2018). "Lobo leva sua Pop Art ao escritório do Mercado Livre" (in Portuguese). Promoview. Retrieved 9 September 2018.
  29. ^ "Mercado Livre abre centro em Cajamar e vai investir R$ 3 bilhões no Brasil" (in Portuguese). Diário Cajamarense. 26 March 2019. Retrieved 10 August 2020.
  30. ^ Rodrigo Tolotti (7 August 2020). "Mercado Livre ultrapassa a Vale e se torna a empresa mais valiosa da América Latina" (in Portuguese). Infomoney. Retrieved 10 August 2020.
  31. ^ Paulo Canabarro (15 March 2012). "Awesome Pop Art by Lobo". Abduzeedo. Retrieved 23 August 2018.
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