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John Orr Young

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John Orr Young
Born(1886-06-25)June 25, 1886
DiedMay 1, 1976(1976-05-01) (aged 89)
NationalityAmerican
OccupationAdvertising
Known forFounder of Young & Rubicam
Children3[3]

John Orr Young (June 25, 1886 – May 1, 1976) was an American advertiser who, with Raymond Rubicam, founded the Young & Rubicam advertising agency.

His first job in advertising was at the Salt Lake City Tribune in 1909; in 1910, he joined Lord & Thomas, and in 1913, he was hired by Procter & Gamble to manage advertising for Crisco.[1]

In 1918, he worked at the Armstrong agency in Chicago, where he shared an office with Raymond Rubicam. In 1921, he worked at N. W. Ayer & Son, where Rubicam was again his coworker.[4] In 1923, Rubicam was denied a promotion to partner, and he and Young left Ayer to found their own agency.[5]

In 1927, Young left the firm of Young & Rubicam,[6] and in 1934 he retired from advertising.[7]

After retirement

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In 1940, Young worked for Wendell Willkie's unsuccessful presidential campaign.[8] In the aftermath of the Second World War, he corresponded with Dwight Eisenhower regarding Eisenhower's presidential campaign,[9] and is credited with beginning the "Draft Eisenhower" movement.[3]

In 1949, Harper and Brothers published his book Adventures in Advertising.

Family

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Young was the great-grandfather of director and producer Cynthia Wade.[10]

References

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  1. ^ a b John Orr Young Papers: An inventory of his papers at Syracuse University (Finding Aid: Biographical history) at Syracuse University; written July 1967, retrieved March 19, 2011
  2. ^ MOVIE SCREEN NO PLACE FOR ADVERTISING: GROUP from Advertising Age, published May 10, 1999, retrieved March 19, 2011
  3. ^ a b John Orr Young Is Dead at 89; Co-Founded Young & Rubicam; Briefcase Was Table from the New York Times, by George Dugan, published May 03 1976, retrieved March 19, 2011
  4. ^ Culture shock, from Advertising Age, by Beth Snyder Bulik, published January 8, 2001, retrieved March 19, 2011
  5. ^ 100 Advertising People of the Century - #46, Raymond Rubicam from Advertising Age, originally published March 29, 1999; retrieved March 19, 2011
  6. ^ "CORRECTION: Young & Rubicam Not Concerned in Cutasy Laboratories, Inc.", Journal of the American Medical Association, volume 109, number 17, October 2, 1937, page 1373
  7. ^ Young & Rubicam, Inc., from the International Directory of Company Histories, volume 66 (1995), by Jeffrey Covell and Howard Jones; archived at FindArticles, retrieved March 19, 2011
  8. ^ Eisenhower and the American Crusades[dead link], by Herbert Parmet, published by Macmillan Publishers[ISBN missing]
  9. ^ Index to the William E. Robinson papers Archived 2011-08-09 at the Wayback Machine, from the Dwight D. Eisenhower Library
  10. ^ Cynthia Wade and Matthew Syrett, from the New York Times, September 15, 1999, retrieved March 19, 2011