Godrej Interio
 Godrej Interio store in Hyderabad | |
| Company type | Private |
|---|---|
| Industry | Retail, Furniture |
| Founded | 1932 |
| Headquarters | Mumbai, |
Area served | Worldwide |
Key people | Swapnil Nagarkar (COO) |
| Brands | Godrej Interio, U&US Home Design Studio, Script Online, India Circus by Krsnaa Mehta |
| Parent | Godrej & Boyce Godrej Group |
Godrej Interio is an Indian furniture company, headquartered in Mumbai, India. The company began manufacturing furniture in 1923 with the Godrej Storewel cupboard.[1] It is a furniture arm of Godrej & Boyce and a part of the diversified Godrej Group.[2] It is a brand in both the home and institutional sectors, with a market share of 15 percent.[3] Godrej Interio has more than 56 showrooms in 20 cities in India and 800 dealer outlets across India.[4] It has manufacturing facilities in Mumbai, Khalapur and Shirwal in Maharashtra and Haridwar and Bhagwanpur in Uttarakhand, with the central warehouse located at Mumbai, India.[5][6]
History
[edit]The company started manufacturing furniture in 1923, with the Godrej Storewel cupboard.[1] In the year 2006, Godrej Interio was established as a business unit of Godrej & Boyce, part of Godrej Group.[7][8][9]
In October 2015, Godrej Interio launched U&US Home Design Studio to expand its customized branded furniture business.[10] U&Us is the first Indian brand to have its specialised retail store format. It offers solutions[buzzword] for designing and building home interiors.[11] In January 2020, the company entered the E-commerce space after launching an eCommerce website of Godrej Interio.[4]
See also
[edit]
References
[edit]- ^ a b Shukla, Geetanjali (10 July 2011). "Safe and sound". Business Today.
- ^ U N, Sushma (14 November 2013). "Godrej Interio to invest Rs 150 crore on new manufacturing unit". The Times of India.
- ^ Singh Rawat, Virendra (15 June 2018). "Ikea foray: Godrej Interio lines up Rs 6 bn investment to expand capacity". Business Standard.
- ^ a b "Godrej Interio enters e-commerce space". Business Line. The Hindu. 28 January 2020.
- ^ "Godrej Interio eyes revenue growth of 25% to Rs 3000 crore in next fiscal". Business Standard. 10 January 2020.
- ^ Kumar, V. Rishi (20 February 2020). "Godrej Interio aims at ₹3,000-crore business in next fiscal". The Hindu Business Line. Retrieved 11 June 2022.
- ^ Ashthana, Shivangi (16 August 2019). "Create Closet of Memories with Godrej Almirahs". Entrepreneur.
- ^ "Godrej & Boyce furniture, interiors under a roof". The Economic Times. 8 September 2006.
- ^ "Godrej & Boyce announces launch of Godrej Interio". The Economic Times. 12 September 2006.
- ^ "Godrej Interio eyes customised branded furniture mkt with U&US launch". Business Standard. 16 October 2015.
- ^ "Godrej & Boyce bags trademark for U&Us retail format, a first in India". The Hindu. 13 August 2020.