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Gabriela Baeza

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Gabriela Baeza Zamora
Born
Mexico City
NationalityMexican
Alma materNational Autonomous University of Mexico

Utrecht University

Leipzig University
Known forPromoting the movement 'basura cero' (zero waste) in Latin America
Scientific career
FieldsSustainable development Environmental activism
Websiteproyectocerobasura.com

Gabriela Baeza Zamora is a Mexican environmental activist, speaker and expert in sustainable development, recognized for popularizing the zero waste movement in Latin America[1][2] through the documentary short film El Reto which was released on July 8, 2017.[3] Since then, Baeza has lectured at conferences in important events on environmental issues, such as the Green Expo, the Ecofest and the Circular Economy Congress of Mexico.[4][5] In July 2019, the newspaper El País included her in its list of the "10 world leaders who do not give up".[2]

Early life and studies

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Baeza was born in Mexico City. She studied Environmental Sciences and later did a specialization in Environmental and Ecological Economics at the National Autonomous University of Mexico UNAM. She subsequently pursued a master's degree in Sustainable Development with the Universities of Utrecht and Leipzig. During her stay in Europe she gave lectures on conservation in countries such as Austria, Serbia and Croatia.[4]

Career

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After obtaining her master's degree, Baeza became professionally linked to the German Cooperation for Sustainable Development GIZ, serving as an advisor to the waste energy use program.[6] In 2016 she began to implement in her daily life the concepts promulgated by the zero waste movement, a lifestyle[7] that is based on the reuse of waste that is normally stored or incinerated, thus contributing to the decontamination of the planet.[8][9] In 2017, Baeza achieved notoriety in his native country and in Latin America by producing and directing the documentary short film El Reto (The Challenge), in which he recounts his experience since he embraced this lifestyle.[3] The short, made by a small local production company, had a strong impact on social networks, achieving millionaire views.[10][11][12]

Since that time, Baeza has appeared several times in the media,[13][14][15][16] where she explains the philosophy of the movement and provides advice for it to be applied effectively in homes. As a lecturer, she has participated in important environmental events such as the Mexico Circular Economy Congress,[5] the Green Expo[17] and the Ecofest, among others.[18] Baeza is considered an 'influencer' in the Mexican environmental movement.[19][20]

The method proposed by Baeza involves the use of glass containers and paper bags, bulk purchases, reuse and recycling.[21] On her blog, Baeza provides advice on the subject and offers environmental awareness content.[22]

Filmography

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2017 - El Reto (The Challenge) - documentary short film[3]

References

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  1. ^ "Mexicana adopta movimiento global 'Zero Waste' para no generar basura". Noticieros Televisa (in Mexican Spanish). 2019-03-27. Retrieved 2020-12-15.
  2. ^ a b "10 líderes mundiales que no se rinden". El País (in Spanish). 2019-07-25. ISSN 1134-6582. Archived from the original on 2019-12-04. Retrieved 2020-12-15.
  3. ^ a b c "Zerowaste challenge: Can you live without waste? / El Reto: ¿Es posible vivir sin hacer basura? - YouTube". www.youtube.com. 27 July 2017. Retrieved 2020-12-15.
  4. ^ a b "Zero Waste, alternativa ante la crisis ecológica". DEBATE (in European Spanish). Retrieved 2020-12-15.
  5. ^ a b Kiyota Galindo, J. Kiyoshi (27 June 2018). "ECONOMÍA CIRCULAR, MOMENTO DE CAMBIAR HÁBITOS". Universidad Autonoma de Guadalajara (in Spanish). Archived from the original on 2 December 2020. Retrieved 15 December 2020.
  6. ^ "Perfiles de participantes en el Foro Economía Circular Guadalajara". Dra. Ma. Cristina Cortinas Durán (in Spanish). Retrieved 2020-12-15.
  7. ^ Oliver, Presenta Cristina de Ahumada Técnico Joan (2019-11-13). "La pionera del movimiento mundial 'Cero Residuos' visita Mallorca para hacer posible la reducción de residuos". COPE (in Spanish). Retrieved 2020-12-15.
  8. ^ "This Mexican has lived for almost 3 years without producing any trash - YouTube". www.youtube.com. 17 December 2018. Retrieved 2020-12-15.
  9. ^ "¿Cómo ahorrar y cuidar al planeta al mismo tiempo?". El Financiero (in Spanish). 28 February 2019. Retrieved 2020-12-15.
  10. ^ López, Andrea (2018-12-17). "Mexicana cumple tres años sin producir basura". TecReview (in Mexican Spanish). Archived from the original on 2021-11-29. Retrieved 2020-12-15.
  11. ^ "Desde hace tres años, esta joven mexicana es un ejemplo a seguir". HOLA USA (in Spanish). 2019-01-02. Archived from the original on 2019-01-03. Retrieved 2020-12-15.
  12. ^ López, Andrea (2018-12-17). "Mexicana cumple tres años sin producir basura". TecReview (in Mexican Spanish). Archived from the original on 2021-11-29. Retrieved 2021-04-20.
  13. ^ "Mexicana demuestra que se puede vivir sin generar basura | Noticias Telemundo - YouTube". www.youtube.com. 24 January 2019. Retrieved 2020-12-15.
  14. ^ "¿Te imaginas vivir sin basura? - YouTube". www.youtube.com. 4 January 2019. Retrieved 2020-12-15.
  15. ^ ""Cero basura", un proyecto por el medio ambiente | Noticias Telemundo - YouTube". www.youtube.com. Retrieved 2020-12-15.
  16. ^ "Vivir sin generar basura es posible Gabriela adoptó el movimiento Zero Waste como un estilo de vida - YouTube". www.youtube.com. 27 March 2019. Retrieved 2020-12-15.
  17. ^ "Programa Preliminar Green Expo 2018" (PDF). BioBiz (in Spanish). 2018. Retrieved 15 December 2020.
  18. ^ Wradio (28 December 2018). "Casi tres años sin producir basura: el caso de una ambientóloga mexicana | Noticias de Medioambiente | México". CienciasAmbientales.com (in Mexican Spanish). Retrieved 2020-12-15.
  19. ^ Godachevich, Daniela (2020-02-11). "4 influencers mexicanos que te ayudarán a cuidar el planeta". Bioguia (in Spanish). Retrieved 2020-12-15.
  20. ^ "10 Zero Waste influencers (II) - Find Your Digital Self | Fyself". Find your digital self. 2020-06-10. Retrieved 2020-12-15.
  21. ^ PLÁSTICO, JUNKIES DEL (2018-01-21). "JUNKIES DEL PLÁSTICO". Revista Cambio. Retrieved 2020-12-15.
  22. ^ de 2018, 17 de Diciembre (17 December 2018). "Una joven mexicana ha logrado vivir tres años sin producir basura". infobae (in European Spanish). Retrieved 2020-12-15.{{cite web}}: CS1 maint: numeric names: authors list (link)
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