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Fuck It Up

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"Fuck It Up"
Single by Iggy Azalea featuring Kash Doll
from the album In My Defense
Released19 July 2019 (2019-07-19)
Genre
Length2:52
Label
Songwriter(s)
Producer(s)J. White Did It
Iggy Azalea singles chronology
"Boys Like You"
(2019)
"Fuck It Up"
(2019)
"Lola"
(2019)
Kash Doll singles chronology
"Ready Set"
(2019)
"Fuck It Up"
(2019)
"Supahood"
(2019)
Music video
"Fuck It Up" on YouTube

"Fuck It Up" is a song recorded by Australian rapper Iggy Azalea for her second studio album In My Defense (2019). It was released as the third and final single on 19 July 2019, the day of the album's release. The song features vocals from American rapper Kash Doll and was produced by J. White Did It, who served as an executive producer on In My Defense and produced the album's previous two singles, "Sally Walker" and "Started". It was released by Bad Dreams Records (Azalea's own record label) and Empire Distribution

Commercially the song peaked within the top 40 on the New Zealand Hot Singles chart.[citation needed]

The music video begins with Azalea working as a hotel receptionist and meeting an old friend from high school, discovering that their reunion is about to take place but she and Kash Doll were not invited. The rest of the video sees the two rappers spending time in a bedroom and restaurant before finally attending the reunion itself, where they win an award together. YouTube personality Nikita Dragun makes a cameo appearance in the video.[citation needed]

Background and release

[edit]

After her 2018 departure from Island Records following the release of her extended play Survive the Summer,[1][2] Azalea began working on her second album. She specifically specified that she wanted the album to be for her fans to enjoy as, in her words, "critics have literally never given any album I've made a good review".[3][4] Azalea teased the song in early 2019 while working on her album; the song later had snippets uploaded to YouTube and a music video for the song was shot from June to July 2019. When the album was released, "Fuck It Up" was quickly announced as In My Defense's third single and, after disappointing sales compared to the album's previous singles and Azalea's announcement of a follow-up extended play in Wicked Lips,[5] it became the final release from the album.

Music video

[edit]

A music video for the song was shot on 11 July 2019, it was later uploaded to Azalea's YouTube channel on 19 July 2019. As of July 2020, the music video has 35 million views. The video begins with Azalea working as a hotel receptionist and meeting an old friend from high school, discovering that their reunion is about to take place but she and Kash Doll were not invited. The rest of the video sees the two rappers spending time in a bedroom and restaurant before finally attending the reunion itself, where they win an award together.[6] YouTube personality Nikita Dragun makes a cameo appearance in the video.[7] The music video was inspired by the American comedy film Romy and Michele's High School Reunion.[8]

Charts

[edit]
Chart performance for "Fuck It Up"
Chart (2019) Peak
position
New Zealand Hot Singles (RMNZ)[9] 40

Release history

[edit]
Release history and formats for "Fuck It Up"
Region Date Format Label Ref.
Various 19 July 2019
[10]

References

[edit]
  1. ^ "Iggy Azalea Says She's Parted Ways With Island Records: 'I'm Officially Unsigned'". Billboard. Retrieved 3 November 2019.
  2. ^ Aswad, Jem (3 November 2018). "Iggy Azalea Parts Ways With Island Records: 'I'm Officially Unsigned!'". Variety. Retrieved 3 November 2019.
  3. ^ "Iggy Azalea's New Album Is Getting Bad Reviews, But She's Not Having It". Music. Retrieved 3 November 2019.
  4. ^ "Iggy Azalea blames streaming for poor sales of critically panned album | Montreal Gazette". 31 July 2019. Archived from the original on 1 August 2019. Retrieved 3 November 2019.
  5. ^ "Wicked Lips: Iggy Azalea Confirms New EP Release Date". The BreatheHeavy Community. 18 October 2019. Archived from the original on 11 October 2019. Retrieved 3 November 2019.
  6. ^ Iggy Azalea - F*ck It Up (Official Music Video) ft. Kash Doll, retrieved 3 November 2019
  7. ^ "Iggy Azalea and Kash Doll Team Up in 'F**k It Up' Video". Rap-Up. Retrieved 3 November 2019.
  8. ^ "Iggy Azalea Says She Wants People to 'Just Act a Fool and Have a Good Time' when Listening to 'F–k It Up'". Billboard.
  9. ^ "NZ Hot Singles Chart". Recorded Music NZ. 29 July 2019. Retrieved 14 March 2022.
  10. ^ "Fuck It Up (feat. Kash Doll) – Single by Iggy Azalea on Apple Music". iTunes. Retrieved 11 July 2019.