Larger headshot of Allen Ludden, game show host of Stumpers, in publicity photo. M*A*S*H stars Mike Farrell and Jamie Farr were supposed to appear on October 18–22, 1976, 10:30am–11am PT / 11:30am–Noon ET.
At the time of release, permissions of using this photo was granted to the third-party media for editorial uses only. However, this photo was released during the Copyright Act of 1909 and lacks copyright notice, as indicated in all versions of this file, which the 1909 Act required prior to the Copyright Act of 1976 and the Berne Convention Implementation Act of 1988. No efforts to correct this omission were made.
Analysis of copyright
All versions of and other unscanned portions of the back of this photo do not display the copyright notice. This photo was released under the Copyright Act of 1909, and, under the 1909 Act, the copyright notice was required and must contain three elements:
"The year of first publication. If the work is a derivative work or a compilation incorporating previously published material, the year date of first publication of the derivative work or compilation is sufficient. Examples of derivative works are translations or dramatizations; an example of a compilation is an anthology. The year may be omitted when a pictorial, graphic, or sculptural work, with accompanying textual matter, if any, is reproduced in or on greeting cards, postcards, stationery, jewelry, dolls, toys, or useful articles."
This was not required for copyrighted photos published before 1978 under Copyright Act 1909, and omission of date may have been irrelevant to such works. Omission of year is permitted for pre-1978 works. Publication with notice (year or no year) secures copyright. Unpublished pre-1978 photos may have been registered and still count as "published", even if unpublished.
The name of the copyright owner, an abbreviation by which the name can be recognized, or a generally known alternative designation of owner.
Film production expert Eve Light Honthaner in The Complete Film Production Handbook, (Focal Press, 2001 p. 211.):
Publicity photos (star headshots) have traditionally not been copyrighted. Since they are disseminated to the public, they are generally considered public domain, and therefore clearance by the studio that produced them is not necessary.
The Professional Photographer's Legal Handbook By Nancy E. Wolff, Allworth Communications, 2007, p. 55:
There is a vast body of photographs, including but not limited to publicity stills, that have no notice as to who may have created them.
Publicity Photos (star headshots) older publicity stills have usually not been copyrighted and since they have been disseminated to the public, they are generally considered public domain and therefore there is no necessity to clear them with the studio that produced them (if you can even determine who did).
Note that it may still be copyrighted in jurisdictions that do not apply the rule of the shorter term for US works (depending on the date of the author's death), such as Canada (50 p.m.a.), Mainland China (50 p.m.a., not Hong Kong or Macao), Germany (70 p.m.a.), Mexico (100 p.m.a.), Switzerland (70 p.m.a.), and other countries with individual treaties.