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Draft:Brandsymbol

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Brandsymbol
IndustryBranding
Founded2010 (2010) in Charlotte, North Carolina
Headquarters
Area served
Worldwide
Services
  • Brand Strategy
  • Proprietary Drug Naming
  • Non-propietary Drug Naming
  • Name Safety Evaluations
  • Commercial Testing
  • Regulatory Submission
  • Corporate Naming
  • Tagline Creation
  • Identity Design
  • Trademark Evaluations
  • URL Assessments
  • Market Research
Websitebrandsymbol.com

Brandsymbol is a brand name creation agency located in Charlotte, North Carolina . The branding agency specializes in professional branding and naming services, both nationally and globally. Founded with a focus on creating distinctive and effective brand identities, Brandsymbol has worked with a wide range of industries, including healthcare, pharmaceuticals, biotechnology, and consumer businesses.[1]

With over 275 years of combined industry experience, Brandsymbol has developed names, designs, and strategies for various high-profile brands. The agency has been recognized for its expertise, winning awards such as the Best Healthcare Branding Agency in 2020.[2] It is known for its approach to branding, which emphasizes customized solutions tailored to each client's needs.

Services

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Brandsymbol offers a variety of services aimed at helping organizations build strong, recognizable brands. The agency’s work spans several sectors, with particular expertise in the healthcare and pharmaceutical industries.

Healthcare

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In the healthcare sector, Brandsymbol specializes in a wide range of naming services. These include the development of proprietary drug names (including vaccines), non-proprietary names (USAN/INN), clinical trial names, and category or class names. The agency also provides name safety evaluations, commercial testing, and regulatory submission document development. These services are intended to help healthcare organizations navigate the complex process of naming and branding in a regulated environment, with a focus on reducing the risk of medication errors and ensuring regulatory compliance.[1] [3]

Brandsymbol has particular experience in pharmaceutical and biotech branding, helping companies create names and strategies that support their global growth and commercial success. The agency works with clients to ensure that proprietary (brand) and nonproprietary (active ingredient) names meet regulatory standards and are linguistically appropriate for international markets.[4] [5]

Businesses and Consumers

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For businesses and consumer-facing companies, Brandsymbol offers a range of branding services, including corporate naming, brand strategy development, tagline creation, and identity design. The agency also provides name safety testing, trademark evaluations, and URL assessments. These services are designed to help businesses create distinctive brand identities and communicate effectively with their target audiences in competitive markets.[1] [4]

In addition to traditional branding services, Brandsymbol has expanded its offerings to include data-driven strategies, incorporating both quantitative and qualitative market research to help clients make informed branding decisions.[6]

References

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  1. ^ a b c "Brandsymbol to Expand Brand Naming, Strategy and Research Services". yahoo! finance. Brandsymbol.
  2. ^ "Best Healthcare Branding Agency - 2020". Global Health & Pharma Magazine.
  3. ^ "Report on 63 FDA-Approved Brand Names Released by Branding Agency, Brandsymbol". Press Advantage.
  4. ^ a b "RCP and Brandsymbol Partner to Empower Biotechs to Seamlessly Integrate Product Naming into the Commercialization Process". BioPharmaDive. Rapid Commercialization Partners.
  5. ^ "2022 ANNUAL PUBLICATION – BRANDSYMBOL European Medicines Agency (EMA) Brand Name Annual Review". EINPresswire. Brandsymbol.
  6. ^ "Brandsymbol Hires Expand Data Science and Market Research Offerings". yahoo! finance. Brandsymbol.