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Draft:Alice van Cal

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Alice van Cal

Alice van Cal is a London-based fine jewelry brand, founded in 2018 by Belgian jewellery designer Alice van Caloen.

In 2020, Alice van Cal collaborated with royal family member Lady Amelia Windsor on 'The Blue Tit Collection,' which comprised six pieces inspired by Amelia's lockdown experience in early 2020.

The London-based brand expanded to the United States, beginning to retail at Bergdorf Goodman in New York City in October 2023. The launch was celebrated with Danielle Bernstein, the American founder of a fashion brand.

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