Damon Way
Damon Way (born September 23, 1971) is an American designer, brand marketer, entrepreneur and musician. He co-founded DC Shoes[1][2] in 1994. In 2008 he became a partner at Incase Designs, and transitioned to Chief Brand Officer.[3] In 2016 he launched skateboarding apparel brand, FACT.[4] In 2018 he cofounded spatial audio brand Syng,[5] where he is Chief Brand Officer.
Early life
[edit]Damon Way was born in Portland, Oregon in 1971. He was brought up by his mother alongside younger brother, and professional skateboarder, Danny Way, in San Diego California.
Career
[edit]In 1991, he started Eightball clothing with friend Ken Block and Danny Way.[2] They would go on to create a number of brands throughout the early 1990s: Droors Clothing, Dub Brand Outerwear, Blunt Snowboard Magazine, and DC Shoes.[6] In 2004 DC Shoes was sold to Quiksilver.[7] In 2008 Damon left DCShoes to become the Chief Brand Officer and partner at Incase Designs. Damon launched FACT in June, 2016 as a new brand idea deriving from familiar elements of music and skateboarding he experienced through the '80s and '90s.[8] In 2016 he joined ex-Apple designer Christopher Stringer to start Syng,[9] a company committed to advancing spatial sound technologies.
References
[edit]- ^ Kailee Bradstreet (April 3, 2008). "DC Co-Founder Damon Way Takes on New Roles; Transitions to Incase". Transworld Business. Retrieved October 22, 2012.
- ^ a b Blehm, Eric (2003). Agents of Change: The Story of DC Shoes and its Athletes. Harper Collins. ISBN 978-0756791742.
- ^ Josh Hunter (May 6, 2008). "Exclusive Interview with Damon Way". Transworld Business. Retrieved October 22, 2012.
- ^ Berrics (June 27, 2016). "NEXT NEW WAVE TRAJECTORY FACT". NEXT NEW WAVE TRAJECTORY. The Berrics. Retrieved August 5, 2016.
- ^ Jonathan Bell (May 18, 2021). "Syng is rethinking the art of speaker design". Wallpaper Magazine. Retrieved March 8, 2022.
- ^ Fast Company Staff=2013-13-09 (June 12, 2003). "Most Innovative Companies, 20_Ken Block and Damon Way". Archived from the original on October 26, 2012.
{{cite web}}: CS1 maint: numeric names: authors list (link) - ^ Transworld=2013-12-09 (March 9, 2004). "Quiksilver Buys DC Shoes".
{{cite web}}: CS1 maint: numeric names: authors list (link) - ^ Ware, Leland (June 28, 2016). "Damon Way Launched a New Brand". The Ride Channel. Retrieved August 5, 2016.
- ^ "Syng's smart Cell Alpha will map out the best sounds for your space". May 25, 2021.