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Cactus Plant Flea Market

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Cactus Plant Flea Market
IndustryClothing industry
Founded2015; 9 years ago (2015)
FounderCynthia Lu
Headquarters
New York City
,
U.S.
ProductsClothing, shoes, accessories
Websitecactusplantfleamarket.com

Cactus Plant Flea Market is an American design and fashion brand, known for depictions of faces with four eyes.[1] Established by designer Cynthia Lu in 2015,[2] it has collaborated with Nike,[3][4] Kid Cudi,[5] and created toys for an adult-version of the McDonald's Happy Meal in 2022.[6][7] Cynthia Lu started the brand inside of her apartment in Brooklyn, NY. Lu began thinking about the brand in 2012, when she began a job with the P.R office of the apparel company "Billionaire Girls Club", which is owned by Pharrell Williams. The name of the brand could be a nod towards her nickname, which is Cactus or Plant.[8]

Collaborations

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The brand has created limited edition merchandise for Kid Cudi for his Man on the Moon III: The Chosen album.[5]

In October 2022, the brand created versions of classic Happy Meal Gang toys for the McDonald's limited edition adult version of the Happy Meal.[6] The characters were given four eyes,[6] the "double vision" look is a common feature of the brand.[9][1]

Lu experiments with different fabrics and unique hand-dye treatments on her clothes. Lu has had a multitude of commercial success with collaborations with companies such as Nike and McDonald's.[10] Cactus Plant Flea Market is known for their innovative ideas, which is a core concept of fashion, which is always shifting and never ending.[11]

Lu’s collaboration with Nike is an enigmatic shoe that polarized many when it was first released. The shoe is covered in dense fur with organic aesthetics and handmade DIY twists. This was one of the first collaborations that the brand oversaw, which was a commercial success.[10] Although the Overgrown Dunks shocked many people, it was still a highly sought-after shoe. It sold out quickly and it resells at double its retail price.[12]

References

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  1. ^ a b Schultz, E.J. "McDonald's bets on nostalgia, Gen Z streetwear culture; Behind the Cactus Plant Flea Market Box collaboration". Ad Age. Vol. 93, no. 13.
  2. ^ "Cactus Plant Flea Market Nike CPFM Flea 1 Release Date | SneakerNews.com". November 24, 2022.
  3. ^ Anyawu, Obi (August 29, 2019). "These 2 Brands Are Taking Streetwear Forward". Women's Wear Daily.
  4. ^ "Cactus Plant Flea Market Shines Light on the Nike Dunk". Contify Retail News. November 11, 2020. Gale A642315201 – via Gale OneFile: News.
  5. ^ a b Espinoza, Joshua (December 10, 2020). "Kid Cudi Connects With Cactus Plant Flea Market for 'Man on the Moon III' Merch". Complex. Archived from the original on May 6, 2021. Retrieved March 31, 2021.
  6. ^ a b c Isenberg, Meara. "McDonalds' Happy-Meal Inspired Box for Adults Is Out Now: What You Get". CNET. Retrieved October 5, 2022.
  7. ^ "cactus plant flea market for mcdonald's artist residency official shop". cpfmmcdonalds.com. 2022.
  8. ^ "Inside the Mysterious Mind Garden of Cactus Plant Flea Market". GQ. July 21, 2020. Retrieved December 4, 2023.
  9. ^ Paiella, Gabriella (June 8, 2022). "How Good Vibes Won Fashion". GQ.com.
  10. ^ a b "Cactus Plant Flea Market: Demystifying the Secretive Streetwear Brand". Sneaker Freaker. Retrieved December 5, 2023.
  11. ^ Thornquist, Clemens (September 2, 2018). "The Fashion Condition: Rethinking Fashion from Its Everyday Practices". Fashion Practice. 10 (3): 289–310. doi:10.1080/17569370.2018.1507147. ISSN 1756-9370.
  12. ^ Brownie, Barbara; Pettican, Laura; Reponen, Johannes (January 1, 2012). Fashion: Exploring Critical Issues. BRILL. doi:10.1163/9781848881488. ISBN 978-1-84888-148-8.
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