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Born to Win (song)

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"Born to Win"
Official Single Cover
Single by BINI
from the album Born to Win
LanguageEnglish
Released4 June 2021 (2021-06-04)
Recorded2021
GenreElectropop
Length2:53
LabelStar Music
Composer(s)
  • RYVNG(StupidSquad)
  • Maynine(StupidSquad)
Lyricist(s)
  • RYVNG(StupidSquad)
  • Maynine(StupidSquad)
  • Eva Louhivuori
BINI singles chronology
"Da Coconut Nut"
(2020) 		"Born to Win"
(2021) 		"Kapit Lang"
(2021)
Music video
"Born to Win" on YouTube

"Born to Win" is the debut single of the Filipino girl group Bini.[1] It was released on 4 June 2021 as a digital single by Star Music.[2] MU Doctor Studio collaborated with Helsinki-based artist/composer Eva Louhivuori, who has worked also with Gugudan and Mirei Toyama;[3] and RYVNG and Maynine of StupidSquad for the composition and arrangement of the song; mixing, mastering, and digital editing were done by Jang Tae In at Seoul Archive,[3] who has worked also with BGYO's "The Light".[4]

The official track surpassed 100,000 streams on Spotify, 17 days after its release.[5] The music video of "Born to Win" has received more than 200,000 YouTube views on its first 24 hours of release, making it the fastest among the debut music videos of any P-pop group.[6]

Background and release

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"Born to Win" premiered on Star Music's YouTube channel late night of 3 June 2021 in the Philippines as a lyric video[7] and on 4 June 2021, it was officially released worldwide via digital download.[8]

Shooting for the official music video was partly held in the mountains of Rizal.[9] The video was released on 11 June 2021 through BINI's official YouTube channel.[10]

Composition and lyrics

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"Born to Win" is a full-length English song that runs for a total of two minutes and fifty-three seconds.[11] The song is set in common time with a tempo of 108 beats per minute and written in the key of A minor.[12] The lyrics were written by Eva Louhivuori, RYVNG and Maynine of StupidSquad.[3] The chorus was contributed by Sophia Pae.[3]

The Manila Standard called "Born to Win" "an elegant, yet fierce electronic-pop track with strong melodic hooks, while showing off the group’s crisp vocals that speaks about courage, strength, and determination".[3] Lionheartv.net described the track as "an electronic-pop tune where BINI sings about seizing the moment and rising above challenges".[6]

Reception

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Lionheartv.net praised the single, stating that "BINI begins its new era with a bang, for its empowering single Born to Win".[6] The Manila Standard described the song as part of "BINI's story [that] continues to unfold, pushing boundaries, and going for gold".[3] Surej Singh of NME called the song "purportedly an inspirational anthem touching upon self-confidence and overcoming the obstacles thrown at us".[8] JE C.C. of Dailypedia labeled the single as "the best new song about maturity, "Born to Win" imparts how experiences make you the better version of yourself".[13]

Promotion

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Virtual event

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As part of the online concert, "BINI: The Launch",[14] viewers were delighted with the sneak live performance of "Born to Win" before the official release of the music video.[10] On 29 August 2021, the group performed "Born to Win" on "Happy Hallyu Day 5: A Virtual Fest".[15]

Television

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Bini performed the full length of "Born to Win" for the first time live on ASAP Natin 'To on 13 June 2021.[6][16][17] On 3 July 2021, the group performed the song on It's Showtime for the first time.[18]

On 19 September 2021, Bini teamed up with BGYO on a ASAP Natin 'To performance with The Light and "Born to Win".[19] On 26 September 2021, the group performed the song in the coronation of the Miss Universe Philippines 2021.[20]

Music video

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Prior to the release of "Born to Win" official music video, teasers were posted throughout social media platforms.[8]

The music video was presented in an electrifying sequences and various futuristic settings.[10] It was produced by YouMeUs MNL, directed by Amiel Kirby Balagtas and written by Edgar Dale Reciña, who worked also with BGYO's He's Into Her.[21] The opening scene features a solar eclipse with a narrative flash-forward scenes of Jhoanna, Maloi, Aiah, Gwen, Stacey, Colet, Mikha and Sheena then leads to a luminous cube-shaped vessel, carrying the group, descending onto a rock formation[8] interspersed with dance sequences choreographed by Star System of Cube Entertainment headed by Kim Hyunjin, who worked with K-Pop acts such as Hyuna, 4Minute, CLC, and (G)I-dle.[3]

It was a well-received music video as it trended on YouTube on the day of its release.[22]

Credits and personnel

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Credits adapted from the description of BINI's "Born to Win" music video:

  • Lyrics by: Eva Louhivuori / Nordic Music Partners
  • Composed by: RYVNG(StupidSquad), Maynine(StupidSquad), Eva Louhivuori
  • Arranged by: RYVNG(StupidSquad), Maynine(StupidSquad)
  • Chorus by: Sophia Pae
  • Digital Editing by: Jang Tae In
  • Mixing & Mastering by: Jang Tae In at SEOUL ARCHIVE
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Accolades

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Awards and nominations received by Bini
Award Year[a] Category Result Ref.
Awit Awards 2022 Best Music Video Nominated [24]
Best Performance by a New Group Recording Artist Nominated
Rawr Awards 2021 Song of the Year Nominated [25]
Wish Music Awards 2021 Wish Pop Song of the Year Nominated [26]

Notes

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  1. ^ Indicates the year of ceremony. Each year is linked to the article about the awards held that year, wherever possible.

References

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  1. ^ "BINI claim their place in P-pop with debut single 'BORN TO WIN' - listen". bandwagon.asia. 4 June 2021. Retrieved 16 June 2021.
  2. ^ "BINI drops debut single 'Born to Win'". news.abs-cbn.com. Retrieved 16 June 2021.
  3. ^ a b c d e f g "BINI goes for the gold". manilastandard.net. 14 June 2021. Retrieved 16 June 2021.
  4. ^ "P-pop: BGYO's debut single 'The Light' is finally here". news.abs-cbn.com. Retrieved 4 February 2021.
  5. ^ "BINI's Born to Win". lspotify.com. Retrieved 21 June 2021.
  6. ^ a b c d Lion's Den (15 June 2021). "BINI's "Born to Win" music video reaches over 400k views on YouTube". lionheartv.net. Archived from the original on 8 November 2021. Retrieved 16 June 2021.
  7. ^ "BINI (Born to Win) Lyric Video & Launch 6/11 on KTX". myx.global. 8 June 2021. Retrieved 16 June 2021.
  8. ^ a b c d Surej Singh (8 June 2021). "BINI share CGI-heavy teaser clips for debut music video "Born to Win"". nme.com. Retrieved 16 June 2021.
  9. ^ "BINI, nag-hiking, tumawid sa ilog para sa kanilang music video na "Born to Win"" [Bini hiked, crossed a river for their music video “Born to Win”] (in Filipino). Brigada News FM. 23 July 2021. Retrieved 22 July 2024.
  10. ^ a b c "WATCH: BINI officially debuts in "Born to Win" music video". rappler.com. 11 June 2021. Retrieved 16 June 2021.
  11. ^ "BINI Born to Win - Single". music.apple.com. Retrieved 16 June 2021.
  12. ^ "Born to Win Song Metrics". songbpm.com. Retrieved 22 June 2021.
  13. ^ JE C.C. (13 July 2021). "8 Empowering New OPM Songs about Self-worth and Reaching for Dreams". dailypedia.net. Retrieved 15 July 2021.
  14. ^ "P-pop group BINI to make official debut this June, here's how to get tickets to the launch". bandwagon.asia. 10 May 2021. Retrieved 16 June 2021.
  15. ^ For citations about "The Baddest" performance on "Happy Hallyu Day 5: A Virtual Fest".
  16. ^ "WATCH: BINI performs debut single "Born to Win" on ASAP". pinoy.newsth.asia. Retrieved 16 June 2021.
  17. ^ "Celebrate freedom with live all-star performances on ASAP Natin 'To". mb.com.ph. Retrieved 16 June 2021.
  18. ^ "WATCH: BINI heats up Showtime stage with their performance of "Born to Win"". ent.abs-cbn.com. Retrieved 3 July 2021.
  19. ^ "WATCH: BGYO, BINI share "ASAP" stage". news.abs-cbn.com. 19 September 2021. Archived from the original on 20 September 2021. Retrieved 20 September 2021.
  20. ^ a b "P-Pop Groups Showcased Their New Songs In Miss Universe Philippines". Mega Style. 29 October 2021. Archived from the original on 8 November 2021. Retrieved 8 November 2021.
  21. ^ "WATCH: BGYO releases MV for 'He's Into Her'". news.abs-cbn.com. Retrieved 16 June 2021.
  22. ^ "BINI's debut music video 'Born to Win' breaches 100K views on YouTube hours after release". filipino.news. 12 June 2021. Retrieved 16 June 2021.
  23. ^ "BINI Born to Win Dance Challenge". tiktok.com. Retrieved 21 June 2021.
  24. ^ "PARI partners with MYX in announcing 35th AWIT Awards Nominees". Manila Bulletin. 26 September 2022. Archived from the original on 27 September 2022. Retrieved 27 September 2022.
  25. ^ "RAWR Awards is all set for Another Bigger, Broader Scope of Awards this 2021". LionhearTV. 17 October 2021. Archived from the original on 19 October 2021. Retrieved 19 October 2021.
  26. ^ "Here's how you can vote for your favorite artists at the 34th Awit Awards". Wish 107.5. 15 November 2021. Archived from the original on 15 November 2021. Retrieved 15 November 2021.
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