Aviva India

Aviva India
Company type	Joint venture
Industry	Financial services
Founded	2002
Headquarters	Gurgaon, Haryana
Area served	India
Key people	Mr. Asit Rath(Managing Director & Chief Executive Officer)
Services	Life insurance; Health insurance; Investment management; Mutual fund; Pension;
Parent	Aviva plc; Dabur
Website	www.avivaindia.com

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Aviva India is an Indian life assurance company. It is a joint venture between Aviva plc, a British assurance company, and Dabur Group, an Indian conglomerate. Aviva began operations in July 2002 as a joint venture with Dabur Group, one of India's oldest business houses. As per the Indian insurance sector regulations, Aviva plc has a 49% stake, and Dabur has a 51% stake in the JV partnership. On 22 Sept 2022, Aviva announces that it has acquired additional 25% stake from Dabur, therefore the joint venture stood at Aviva plc. with 74% stake and Dabur with 26% stake.

Operations

Aviva has been focusing on the Online Platform in recent years, and several products, including Aviva i-Life, Aviva Health Secure, and Aviva i-Shield. This is in-line with the company’s strategy to focus on newer formats and products that are easier for customers to understand and buy.^[1]^[2]

Corporate social responsibility

Aviva India conducts the Aviva Great Wall of Education in various cities each year, which collects books for underprivileged children. Over the last three years, the Aviva Great Wall of Education has collected more than 2 million books, which have been given to more than 500,000 underprivileged children across the country.^[3] The Aviva Great Wall of Education collected over 1.1 million books in 2011 alone. The Aviva Great Wall of Education was also listed in the Limca Book of Records for being the ‘largest wall of books’ for its debut year.^[4] It has received multiple awards, including the Bronze award at the inaugural CRY (Child Rights and You) Child Rights Champion Award, 'Highly Commended Award' at the TVE Corporate Sustainability Awards given at BAFTA, London, Gold at Spikes Asia 2010, a Bronze at Effies 2010 and a Silver at the Effies in 2011. It also won an Indy’s award in the ‘Community and Social Welfare’ category in 2011 and was awarded the ‘Out of the box PR idea’ award at India PR & Corporate Communications Awards in 2012.^[5]

References

^ Interview With Gaurav Rajput, Marketing Director At Aviva Life Insurance, archived from the original on 20 December 2021, retrieved 23 August 2021
^ Preeti Kulkarni. "Aviva India launches Family Income Builder". Economic Times. Archived from the original on 18 July 2014. Retrieved 14 August 2012.
^ "Aviva Great Wall of Education aims to brighten lives of underprivileged children". Retrieved 8 April 2022.
^ Aviva Great Wall of Education placed in the Limca Book of Records
^ E4m News Service. "Maruti, Corporate Voice shine at PR Awards". exchange4media.com. Archived from the original on 24 March 2012. Retrieved 23 March 2012.{{cite web}}: CS1 maint: numeric names: authors list (link)

External links

Official website

[1] Interview With Gaurav Rajput, Marketing Director At Aviva Life Insurance, archived from the original on 20 December 2021, retrieved 23 August 2021

[2] Preeti Kulkarni. "Aviva India launches Family Income Builder". Economic Times. Archived from the original on 18 July 2014. Retrieved 14 August 2012.

[3] "Aviva Great Wall of Education aims to brighten lives of underprivileged children". Retrieved 8 April 2022.

[4] Aviva Great Wall of Education placed in the Limca Book of Records

[5] E4m News Service. "Maruti, Corporate Voice shine at PR Awards". exchange4media.com. Archived from the original on 24 March 2012. Retrieved 23 March 2012.{{cite web}}: CS1 maint: numeric names: authors list (link)

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