Ad-Dunya al-Musawwara
 | |
| Categories | Literature, Poetry, Philology |
|---|---|
| Frequency | Weekly |
| Publisher | Dar al-Hilal |
| Founded | 1929 |
| Final issue Number | 1932 228 |
| Country | Egypt |
| Based in | Cairo |
| Language | Arabic |
| Website | ad-Dunyā 'l-Muṣawwara |
The Arabic language magazine ad-Dunya al-Musawwara (Arabic: الدنيا المصوّرة; DMG: ad-Dunyā 'l-Muṣawwara; English: "The World of Illustration") was published between 1929 and 1932 in Cairo, Egypt. It was released by the well-known publishing house Dar al-Hilal that was also responsible for the publications of al-Fukaha, Kull Shayʾ and Al Musawwar. The magazine consisted of seven volumes with a total of 228 issues which were published weekly.[1]
The magazine did not only focus on Egyptian and international events, but also illustrations pursuing a cultural focus.[2] A considerable number of cartoons, photographs and high-quality illustrations increased the readership vastly, even among illiterates.[2] In the course of this novel phase regarding the Egyptian media landscape, al-Dunya al-Musawwara seized on new topics, such as fashion, sports, culture, and tourism, and offered a great commercial platform to popular products of that time.[2]
References
[edit]- ^ ad-Dunya al-Musawwara. 1929.
- ^ a b c Relli Shechter (2010). Philip Sadgrove (ed.). From Journalism to Promotion of Goods: Why and How did Press Publishers Establish Advertising Agencies in Egypt, 1890-1939? (PDF). Oxford: Oxford University Press. pp. 179–191, 183, 188. Archived from the original (PDF) on 17 April 2019.
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