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Wpromote
Company typePrivate
IndustrySearch Engine Optimization, Online Advertising
Founded2001
FounderMichael Mothner
Headquarters
El Segundo, California
Revenue$100 to $500 million (USD) [1]
Number of employees
600+ (2022)
Websitewpromote.com

Wpromote is a digital marketing agency headquartered in El Segundo, CA.[2]

History

[edit]

Wpromote was founded in 2001 by Michael Mothner in his dorm room at Dartmouth College with peers Michael Stone and Michael Block.[3] The agency originally started, as a Pay Per Click advertising company and is now a full service digital marketing agency.[4][third-party source needed]

Since its inception, Wpromote has expanded into eight additional cities across the U.S. It is now the largest independent digital marketing agency in the country, following the acquisition of independent agencies Standing Dog,[5] PrimeVisibility[6] and DemandWave.[7] Wpromote has expanded from its headquarters in El Segundo to Dallas, TX,[8] Houston, TX,[9] San Francisco, CA,[10] Chicago, IL,[11] Melville, NY,[12] New York City[6] and Denver, CO.[6]

In 2016, Wpromote's El Segundo offices were used to film an episode of the HBO series Silicon Valley, which has assisted the agency in increasing its national exposure as its logo was included in the fictional employees’ lanyards and on the front of the building. Through this episode, Wpromote brought on new clients including retailers Forever21 and RVCA, which bolstered the roster of major brands that they already service, including Toyota and Verizon.[2][13]

References

[edit]
  1. ^ "Working at Wpromote". Glassdoor.
  2. ^ a b Heine, Christopher (October 10, 2016). "This Behind-the-Scenes 'Silicon Valley' Story Will Make Every Digital Agency Jealous". Adweek. Retrieved 2017-10-24.
  3. ^ Hixon, Michael (November 25, 2014). "Creating the right culture: El Segundo's Wpromote honored for its workplace environment". The Beach Reporter. Retrieved 2017-09-27.
  4. ^ "Meet YEC's Michael Mothner, CEO and Founder of Wpromote, on #StartupLab". Business Insider. April 11, 2013. Retrieved 2017-09-27.
  5. ^ "Wpromote Acquires Standing Dog". www.prnewswire.com. July 26, 2016. Retrieved 2017-09-27.
  6. ^ a b c "Wpromote Expands Geographic Reach & Capabilities Through Acquisition of Prime Visibility". Business Wire (Press release). April 3, 2017. Retrieved 2017-09-27.
  7. ^ "Wpromote Acquires DemandWave, Bolsters West Coast Presence". www.businesswire.com. August 1, 2017. Retrieved 2017-09-27.
  8. ^ "Standing Dog Acquired By Wpromote - texastechpulse.com". www.texastechpulse.com. Retrieved 2017-09-27.
  9. ^ "Interview With Mike Mothner, Wpromote On Growth, Acquisitions - socaltech.com". www.socaltech.com. Retrieved 2017-09-27.
  10. ^ Ellingson, Annlee (August 1, 2017). "L.A. marketing agency Wpromote riding a wave of acquisitions". www.bizjournals.com. Retrieved 2017-09-27.
  11. ^ Sudo, Chuck (April 18, 2017). "This Week's Chicago Deal Sheet". www.bisnow.com. Retrieved 2017-09-27.
  12. ^ Ellingson, Annlee (April 3, 2017). "Wpromote gains Prime Visibility in New York". www.bizjournals.com. Retrieved 2017-09-27.
  13. ^ Ellingson, Annlee (August 1, 2017). "L.A. marketing agency Wpromote riding a wave of acquisitions". www.bizjournals.com. Retrieved 2017-10-24.


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