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Super RTL

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Super RTL
CountryGermany
Broadcast area
HeadquartersCologne, Germany
Programming
Timeshift serviceToggo Plus
Ownership
Owner
ParentRTL Deutschland
Sister channelsRTL
VOX
n-tv
RTL Zwei
Nitro
RTLup
VOXup
RTL Crime
RTL Living
RTL Passion
GEO Television
History
Launched28 April 1995; 29 years ago (1995-04-28)
Links
Websitertl-super.de
toggo.de
Availability
Terrestrial
Digital terrestrial televisionChannel slots vary on each region

Super RTL is a German free-to-air television network owned by RTL Deutschland. The channel originally launched in 1995 as a joint venture between RTL Group predecessor company CLT-UFA and Disney's Buena Vista International Television Investments (later Disney International Operations) division.[2]

The channel airs daily from 5:00am-12:00am under three different programming slots; Toggolino (5:00am-9:00am), which is aimed at pre which is aimed at pre-schoolers, Toggo (9:00am-8:00pm), which is aimed at children, and RTL Super (8:00pm-12:00am), which is aimed at families and young adults.

History

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On 24 August 1994, with Jeffrey Katzenberg's resignation, a reorganization of Disney Company took place in which Richard Frank became head of newly formed Disney Television and Telecommunications (DTT), which included Walt Disney Television International,[3] which held Disney's Super RTL stake. The Luxembourgish CLT (owners of the German RTL channel) made a deal with Disney to form RTL Disney Fernsehen GmbH & Co. in 1995.[4]

Super RTL

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Super RTL was finally launched on 28 April 1995, with The New Adventures of Winnie the Pooh as its first ever program (aside from showing Disney Channel's "TV" ident, Super RTL is not owned by Disney Branded Television, instead, it was owned by Disney's Buena Vista International Television Investments division).[5] The Disney-CC/ABC merger led to DTT being split up in April 1996, Walt Disney Television International was transferred to Capital Cities/ABC in that same month.[6] CC/ABC combined the international units, Walt Disney Television International and ACIBG, into Disney–ABC International Television (DAIT) in July.[7] Around the same time, in the 1990s, Bertelsmann ultimately came out on top after having gradually increased its stake in the German television channel RTL.[8] Following a legal dispute with RTL/CLT,[9][10] Bertelsmann announced plans to merge the television businesses of UFA to form the joint venture CLT-UFA in April 1996.[11] A merger agreement was signed on 8 July 1996.[12] It was approved by the CLT board of directors on 5 December,[13] and the formation of CLT-UFA was completed on 14 January 1997.[14] As a result, German television channels such as RTL Television, Super RTL and VOX and international broadcasting services, including M6 in France, were all brought together under one roof.[15]

The Fun & Action Tour, a Germany-wide roadshow event for children, was started in 1997 featuring TV program characters. The tour was later renamed the Toggo Tour. The following year, the channel became the top view channel by the 3-to-13-year-old target age group.[16]

In 1999, the joint venture saw its channel make a net profit of DM 4.5 million, launched its website and started the Super RTL Licensing Agency to make more revenues from TV licensing. A new managing director, Claude Schmit, took charge of the venture in 2000.[16]

Also in 2000, the preschool programming is labeled "Toggolino". Toggolino Club is started in 2002 and offers paid pre-school children education content.[16]

The Toggo umbrella brand was introduced in 2001 for all activities for 6- to 13-year-old children. In 2002, Sony BMG label, Berlin Records, released the first Toggo Music CD. SuperRTL began using the 'Family Cartoon' rating label in 2006 for family viewing suitable animated films shown on Friday and Saturday night.[16]

In 2005, Super RTL was granted a broadcast license for the preschool pay-TV channel Toggolino TV by the government media regulators for young children between the ages of 3 and 6. However, Toggolino TV was never launched.[17] Bertelsmann turned over the learning platform Scoyo to Super RTL in 2009.[16] In mid-2013, Super RTL, RTL II and four other RTL channels were available over Zattoo live streaming service under the first deal between a German broadcaster and an over the top platform company.[18]

Program contents' changes, and post-Disney era (2014-present)

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With the announcement of the launch of a free-to-air German version of Disney Channel causing a loss of Disney programming, Super RTL signed volume deals in October 2013 with Warner Bros. Worldwide Television Distribution and Sony Pictures Television for a slate of animated features and DreamWorks Animation (DWA) for 1,200 hours of programming until 2020.[19] The DWA deal included shows from the Classic Media library.[20] The channel also acquired programming to expand its views in the evenings with more adult TV shows to debut in its fall 2014 schedule: ABC Family's Pretty Little Liars, ABC's Once Upon a Time and Scandal and Syfy's Lost Girl supernatural series. As of 1 January 2014, Disney programming left the channel, because the broadcast version of Disney Channel launched on 17 January. However, Disney continued to hold its stake in the station.[19]

RTL Disney TV LP launched its Kividoo subscription video-on-demand (SVOD) services on 28 April 2015.[5] In February 2016, RTL Disney Television LP received approval for a second channel from the anti-media concentration commission KEK.[2] granted the 10-year license to the company. On 15 March, RTL Disney TV announced that the second channel's name as "Toggo plus" after receiving the broadcast license from media authorities' licensing and supervision commission ZAK. Toggo Plus was planned to launch on 4 June 2016.[17] Super RTL continued to expand its Toggo brand with plans to launch Toggo Radio channel, the first German children and family friendly channel, at the end of May 2020.[21]

Sale of Disney stake and rebranding of Primetime block to RTL Super (2021-present)

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On March 3, 2021, the RTL Group announced they had fully acquired Disney's stake in the station and the limited partnership, putting Super RTL under its full control for the first time.[22]

At the end of July 2023, it was announced that Super RTL would be renamed to "RTL Super" in the middle of August 2023.[23] However, it was later confirmed that only Super RTL Primetime would rebrand under the name, and that the existing Super RTL channel wouldn't be affected.[24]

Scrapped merger with Nickelodeon Germany (2024)

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On April 24, 2024, Super RTL entered into a new major partnership with Paramount Global to secure a new free-to-air broadcast deal for Nickelodeon programming in Germany, and to fully acquire Nickelodeon Germany and replace it with a standalone Toggo branded network, subject to approval.[25] On 18 September, it was announced that the German Federal Cartel Office (FCO) had blocked the Nickelodeon channel deal.[26]

Programming

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Toggo

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Toggolino

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RTL Super

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Former programming

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Toggo

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Toggolino

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Ravensburger TV

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Programming blocks

[edit]
Logo for RTL Super, Super RTL's evening strand.

Super RTL's broadcast day is split between three different umbrella brands.[66]

  • Toggolino - Airs shows aimed at preschool audiences. The brand was first introduced in 2000.[16]
  • Toggo - Super RTL's main umbrella brand. Airs programmes aimed at a 6-13-year-old audience. The brand was first introduced in 2001.[16][17]
  • RTL Super - Airs repeats of drama shows and family-oriented live action movies. The brand was first introduced in 2019 as Super RTL Primetime and was renamed in August 2023.[67]

From 3 June 2001 until 2005, Super RTL also ran another block titled Ravensburger TV. Operated by RTV Family Entertainment (now Your Family Entertainment), this block aired for two hours every day except for Saturdays, and functioned as a bridge-in-gap between Toggolino and Toggo, airing programs aimed at both demographics.[68][69]

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Kividoo

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A subscription video-on-demand (SVOD) service that was launched on 28 April 2015. It features children's shows from DreamWorks Animation, Studio Hamburg, ZDF Enterprises, HIT Entertainment, BBC Studios and German publishing house Tessloff Verlag.[5]

Toggo Plus

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Logo of Toggo Plus

On 15 March 2016, it was announced that a timeshift service, Toggo Plus, would launch on 4 June 2016. The channel transmits Toggo and Toggolino's programs one hour later. Unlike the main Super RTL network, it is a paid service, and does not timeshift the "RTL Super" slot. Infomercials would fill out the remaining time. The launch allowed the Toggo/Toggolino strand to begin at 5:00am instead of 6:00am compared to before.[17]

Toggo Radio

[edit]
Toggo Radio
Broadcast areaGermany: Livestream, DAB
Ownership
OwnerRTL Group
History
First air date
15 June 2020
Links
WebsiteToggo Radio

A radio channel that was launched on 15 June 2020. The channel is available on Super RTL platforms, online radio aggregators and smart devices and via Digital Audio Broadcasting, but not FM. Its content consists of chart music, children's songs and radio plays.[21]

References

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  1. ^ Observatory, European Audiovisual. "TV Channel: Super RTL". MAVISE. European Audiovisual Observatory. Retrieved 26 December 2017.
  2. ^ a b Krieger, Jörn (10 February 2016). "Super RTL plans new TV channel". Broadband TV News. Retrieved 12 April 2016. RTL Disney Fernsehen is owned 50% each by CLT-UFA which is part of RTL Group and Buena Vista International Television Investments, a subsidiary of Walt Disney.
  3. ^ Weinraub, Bernard (25 August 1994). "Chairman of Disney Studios Resigns". Los Angeles Times. Retrieved 28 April 2014.
  4. ^ "Company Overview of RTL DISNEY Fernsehen GmbH & Co. KG". BloombergBusiness. Bloomberg L.P. Retrieved 17 September 2015.
  5. ^ a b c Krieger, Jörn (27 April 2015). "Super RTL to launch SVOD service for kids". Broadband TV News. Retrieved 12 April 2016.
  6. ^ "Roth, Iger Assume Expanded Responsibilities at the Walt Disney Company". PRNewswire. 16 April 1996. Retrieved 11 March 2013.
  7. ^ Johnson, Debra (1 July 1996). "Granath takes top slot at Disney–ABC International". Broadcasting & Cable. Archived from the original on 6 June 2014. Retrieved 2 June 2014.
  8. ^ Rediske, Michael (4 April 1996). "Eurofernsehen aus Gütersloh". Die Tageszeitung (in German). p. 3.
  9. ^ "Skurriler Streit". Der Spiegel (in German). 23 January 1995. Retrieved 15 June 2020.
  10. ^ "Machtkampf um Privatsender. RTL/CLT klagt gegen Burda und Bertelsmann". Handelsblatt (in German). 9 August 1995. p. 12.
  11. ^ "Teuflisch intelligent". Der Spiegel (in German). 8 April 1996. Retrieved 15 June 2020.
  12. ^ "CLT-UFA: contract completed". Bertelsmann. 8 July 1996. Archived from the original on 17 January 1997. Retrieved 21 May 2022.
  13. ^ "Final Approval of CLT-UFA Merger by CLT Board of Directors". Bertelsmann. 5 December 1996. Archived from the original on 17 January 1997. Retrieved 21 May 2022.
  14. ^ "CLT-UFA: Largest European Entertainment Enterprise Officially Introduced". Bertelsmann. 14 January 1997. Archived from the original on 17 January 1997. Retrieved 21 May 2022.
  15. ^ "Ein Wachstums-Schub für den Fernseh-Zwerg". Saarbrücker Zeitung (in German). 9 July 1996.
  16. ^ a b c d e f g "SUPER RTL: 20 YEARS – 20 FACTS" (PDF). Backstage. No. Week 18. RTL Group. 30 April 2015. p. 8. Archived from the original (PDF) on 23 April 2016. Retrieved 12 April 2016.
  17. ^ a b c d Krieger, Jörn (15 March 2016). "Super RTL to launch second channel". Broadband TV News.
  18. ^ "Zattoo adds RTL channels to linear OTT". Broadbandtvnews.com. 23 May 2013. Retrieved 3 July 2017.
  19. ^ a b Roxborough, Scott (8 October 2013). "MIPCOM: With 'Scandal' and 'Scooby-Doo' Germany's Super RTL Takes on Disney Channel". The Hollywood Reporter. Retrieved 18 February 2014.
  20. ^ Verrier, Richard (18 June 2013). "DreamWorks Animation signs TV deal with Germany's Super RTL". Los Angeles Times. Retrieved 17 September 2015.
  21. ^ a b Lückerath, Thomas (22 April 2020). "Toggo Radio: Super RTL startet neuen Radiosender für Kids". DWDL.de (in German). Retrieved 27 April 2020.
  22. ^ Whyte, Alexandra (3 March 2021). "Disney sells its stake in Super RTL". Kidscreen. Retrieved 24 April 2021.
  23. ^ Krei, Alexander (21 July 2023). "Sender-Rebranding: Aus Super RTL wird RTL Super". DWDL.de (in German). Retrieved 21 July 2023.
  24. ^ "Super RTL to turn into RTL Super in primetime only". Broadband TV News. 14 August 2023. Retrieved 19 December 2023.
  25. ^ Lückerath, Thomas (23 April 2024). "Deal mit Paramount: Super RTL will Nickelodeon übernehmen". DWDL (in German). Retrieved 23 April 2024.
  26. ^ "The FCO puts down a merger between Super RTL and Nickelodeon".
  27. ^ "'ALVINNN!!!' Finds Homes in Spain, Germany". www.animationmagazine.net. Retrieved 26 April 2024.
  28. ^ "Third 'Angelo Rules' Season Launching at MIP". www.animationmagazine.net. Retrieved 26 April 2024.
  29. ^ "'Bella and the Bulldogs' on Super RTL".
  30. ^ "Technicolor Signs New Euro Broadcasters for 'The Deep'". www.animationmagazine.net. Retrieved 26 April 2024.
  31. ^ "'The Fairly OddParents' on Super RTL".
  32. ^ a b "Viacomcbs Consumer Products and Super RTL Expand Licensing Deal in Germany, Switzerland and Austria". 26 May 2021.
  33. ^ "France Télévisions, Super RTL welcome Mike". Retrieved 26 April 2024.
  34. ^ "'SpongeBob SquarePants' on Super RTL".
  35. ^ "'Wild Kratts' Ready to Roam on Super RTL". www.animationmagazine.net. Retrieved 26 April 2024.
  36. ^ "DHX Reports Big Sales for 'Caillou' Worldwide". www.animationmagazine.net. Retrieved 26 April 2024.
  37. ^ "Hello Kitty Super Style". www.toggo.de (in German).
  38. ^ "Entertainment One Announces Super RTL as Broadcast and Licensing Partner for Peppa Pig in Germany". Archived from the original on 4 October 2023.
  39. ^ "9 Story's 'Naked Animals' Makes Sale Attack". www.animationmagazine.net. Retrieved 26 April 2024.
  40. ^ a b c d Thomas, Peter (28 August 2001). "Mattscheibe: Neu bei Super RTL: Schrille Gören und trottelige Eroberer". Faz.net.
  41. ^ "Cartoon Network's Ben 10 set for Super RTL". Retrieved 26 April 2024.
  42. ^ a b "9 Story Sells over 50 hours of Toons to Super RTL". www.animationmagazine.net. Retrieved 26 April 2024.
  43. ^ a b c d e "DreamWorks and Super RTL Sign Multi-Year Deal". www.animationmagazine.net. Retrieved 26 April 2024.
  44. ^ "Super RTL Picks Up 'Jungle Bunch' Season 2". www.animationmagazine.net. Retrieved 26 April 2024.
  45. ^ "TeamTO Nets Five Broadcasters for 'My Knight and Me'". www.animationmagazine.net. Retrieved 26 April 2024.
  46. ^ "9 Story's 'Numb Chucks' Strikes Multiple Sales". www.animationmagazine.net. Retrieved 26 April 2024.
  47. ^ "DIC's Sabrina Makes Int'l Sales Sweep". www.animationmagazine.net. Retrieved 26 April 2024.
  48. ^ a b "DIC secures six-year German deal".
  49. ^ "SLR's 'Skinner Boys' Gets Second Season". www.animationmagazine.net. Retrieved 26 April 2024.
  50. ^ "Multiple Disney Channels Pick Up Go-N's 'Zip Zip'". www.animationmagazine.net. Retrieved 26 April 2024.
  51. ^ "Super RTL Brings 'Angelina Ballerina: The Next Steps' to Germany". www.animationmagazine.net. Retrieved 26 April 2024.
  52. ^ "HIT Greenlights Second Season of New 'Bob the Builder'". www.animationmagazine.net. Retrieved 26 April 2024.
  53. ^ "Gaumont's 'Calimero' Hatches on Germany's Super RTL". www.animationmagazine.net. Retrieved 26 April 2024.
  54. ^ "FremantleMedia Racks Up 'Kate & Mim-Mim' Sales". www.animationmagazine.net. Retrieved 26 April 2024.
  55. ^ "'Justin Time' Jumps into Major European Markets". www.animationmagazine.net. Retrieved 26 April 2024.
  56. ^ "HIT Scores Big Deals for 'Mike the Knight'". www.animationmagazine.net. Retrieved 26 April 2024.
  57. ^ "Fisher Price Inks Three-Year 'Octonauts' Renewal". www.animationmagazine.net. Retrieved 26 April 2024.
  58. ^ "9 Story Multiplies 'Peg + Cat' Sales". www.animationmagazine.net. Retrieved 26 April 2024.
  59. ^ "Deals for 'WotWots,' 'Green Squad,' 'Pirates,' 'Fuzzy Tales'". www.animationmagazine.net. Retrieved 26 April 2024.
  60. ^ "DIC inks international Shortcake deals".
  61. ^ "Super RTL Picks Up Nelvana's 'Trucktown'". www.animationmagazine.net. Retrieved 26 April 2024.
  62. ^ a b c d e f g h "RTV scores Ravensburger block on Super RTL".
  63. ^ "BRUM MOTORS INTO GERMANY". www.ragdoll.co.uk. Archived from the original on 23 September 2006. Retrieved 20 October 2022.
  64. ^ a b "RTV block doubles Super RTL slot average".
  65. ^ "New quiz format for Super RTL".
  66. ^ GmbH, DWDL de. "Super RTL legt sich noch ein weiteres Logo zu". DWDL.de.
  67. ^ "Super RTL to turn into RTL Super in primetime only". 14 August 2023.
  68. ^ ""Ravensburger TV" erhält Programmfenster bei Super RTL - WELT". DIE WELT. 21 November 2011.
  69. ^ "Super RTL kooperiert mit Ravensburger TV". new-business.de.
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