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Schweizer Familie

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Schweizer Familie
Logo of Schweizer Familie
Editor-in-chiefDaniel Dunkel
CategoriesFamily magazine
FrequencyWeekly
Founded1893; 131 years ago (1893)
CompanyTamedia AG
CountrySwitzerland
Based inZürich
LanguageGerman
WebsiteSchweizer Familie
OCLC1286900271

Schweizer Familie (German: Swiss Family) is a weekly family magazine published in Switzerland. Founded in 1893, it is one of the oldest magazines in the country.

History and profile

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Schweizer Familie was established in 1893.[1] For one year it was distributed as a supplement of Die Glatt, a local newspaper based in Zürich.[2] The magazine became a stand-alone publication in 1894.[2]

Schweizer Familiedescribes itself as "the family magazine of German speaking Switzerland".[1] It is published weekly on Wednesdays and has its headquarters in Zürich and is part of Tamedia AG,[3][4] which acquired it in 1933.[5] In 1971, another title of the company, Schweizer Heim, was merged with Schweizer Familie.[5]

Schweizer Familie covers such topics as extraordinary figures, travel, nature, health, wellness, fashion and lifestyle.[6] The magazine has a supplement, TV Täglich.[7] It organizes an annual National Hiking Day.[8]

In 2014, Daniel Dunkel was the editor-in-chief of Schweizer Familie.

Circulation

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The circulation of Schweizer Familie was more than 300,000 copies in 1974.[5] Between July 2004 and June 2005 the magazine sold 171,905 copies.[9] It rose to 175,643 copies between July 2005 and June 2006 and 179,275 copies between July 2006 and June 2007.[9] Its circulation again rose to 182,866 copies between July 2007 and June 2008.[9]

Schweizer Familie was the third best-selling magazine in Switzerland with a circulation of 185,174 copies in 2009.[3] It rose to 191,262 copies in 2010 and to 193,125 copies in 2011.[10] Its 2012 circulation was 192,853 copies.[10] The magazine sold 174,538 copies in 2014 and had a readership of 660,000 in the second half of 2014.[6]

The number of its readers was 577,000 in 2018.[11] The paid circulation of Schweizer Familie was 119,026 copies in the first quarter of 2023.[4]

See also

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References

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  1. ^ a b Urs Müller; Norman Backhaus (2007). "The Entlebuchers: people from the back of beyond?". Social Geography. 2 (1): 19. doi:10.5194/sgd-2-87-2006.
  2. ^ a b "Schweizer Familie". BCN. Retrieved 26 September 2023.
  3. ^ a b "Where Your Revenues Come From in 2014" (PDF). Pricewaterhouse Coopers AG. Archived from the original (PDF) on 13 April 2015. Retrieved 20 March 2023.
  4. ^ a b "Current media data Schweizer Familie". goldbach.com. Retrieved 26 September 2023.
  5. ^ a b c "Tamedia AG History". Funding Universe. Retrieved 19 April 2015.
  6. ^ a b "Schweizer Familie". Tamedia AG. Retrieved 28 December 2014.
  7. ^ "Schweizer Familie". Publicitas. Archived from the original on 28 December 2014. Retrieved 20 March 2023.
  8. ^ "8th "Schweizer Familie" National Hiking Day". Helsena. Retrieved 28 December 2014.
  9. ^ a b c "New circulation figures from July 2007 to June 2008". Adnative. 1 October 2008. Archived from the original on 3 March 2016. Retrieved 3 April 2015.
  10. ^ a b "Top 50 Magazines". International Federation of Audit Bureaux of Circulations. 30 April 2014. Retrieved 22 March 2015.
  11. ^ "Tamedia: «Schweizer Familie» feiert 125-Jahr-Jubiläum". persoenlich.com (in German). 22 January 2019. Retrieved 26 September 2023.
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