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Runner's World

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Runner's World
Serena Burla on cover of the July 2011 issue
Runner-in-ChiefJeff Dengate
Former editorsDavid Willey
CategoriesHealth
Running
Marathons
FrequencyQuarterly
PublisherHearst
Total circulation
(November 2024)
4,000,000 (1,600,000 print and 2,400,000 digital) [1]
Founded1966
CountryUnited States
Based inEaston, Pennsylvania, United States
LanguageEnglish
Websitewww.runnersworld.com
ISSN0897-1706

Runner's World is a global magazine and website for runners of all abilities. It has additionally developed experiential formats, including a digital membership program, called Runner's World+.[2] It is published by Hearst in Easton, Pennsylvania and was formerly published by Rodale, Inc.[3]

History

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Runner's World was originally launched in 1966 by Bob Anderson[4] as Distance Running News, and Anderson published the magazine by himself for several years from his home in Manhattan, Kansas. Runner and writer Hal Higdon had been writing for the magazine since the beginning (2nd edition). In 1969, Anderson changed the name of the magazine to Runner's World.[5] He brought on Joe Henderson as chief editor and moved the editorial offices, now named World Publications, to Mountain View, California. Runner's World thrived during the 1970s "running boom", even in the face of competition from the New York–based magazine, The Runner.

Purchase by Rodale Press

In the early 1980s, Bob Anderson sold a good portion of his publications, including Runner's World. Some of Anderson's books went out of print while others were distributed by Macmillan Publishing.[6] Robert Rodale of Rodale, Inc., purchased Runner's World in 1985[7] and the editorial offices moved to Rodale's base in Emmaus, Pennsylvania. Joe Henderson did not move to Emmaus, and stepped down as editor, though he remained associated with the magazine until 2003. Random House bought the running log, which was published under the Runner's World name for decades after the sale.

In 1986, Rodale bought The Runner,[8] and merged the two magazines,[7] keeping the Runner's World name and some writers, including Amby Burfoot who became the editor (a post he held until 2003).

Runner's World remained strong through the so-called "second running boom" in the late 1990s. In 2004, the magazine had a full redesign. Since then, the magazine has won several awards including being ranked No. 1 on Adweek's Hot List,[9][10] No. 6 on Advertising Age's "A-List";[11] been recognized for having the "Creative Team of the Year",[12] and most notably has been nominated three times for National Magazine Awards.[13] Also, since the redesign, the magazine's circulation has increased from 525,000 to 650,000[citation needed] at a time when most consumer magazines' circulations have declined,[citation needed] and advertising pages and revenue remain at an all time high.[citation needed]

In February 2007, Rodale acquired Running Times magazine and website and combined both brands in 2015.[14][15][3]

Hearst acquired Rodale in 2018. Runner's World offices were moved from Emmaus, Pennsylvania, to Easton, Pennsylvania.[16]

Awards

In 2021, Mitchell S. Jackson was awarded the Pulitzer Prize for Feature Writing for his Runner's World article Twelve Minutes and a Life, "a deeply affecting account of the murder of Ahmaud Arbery that combined vivid writing, thorough reporting and personal experience to shed light on systemic racism in America."[17] The article also won a National Magazine Award and a Jenkins Medal for Excellence in Sportswriting, award by Moody College of Communication, that year.[18][19]

International circulation

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Since the early 1990s, Runner's World has expanded outside the United States, currently with 18 international editions. The first was a United Kingdom edition wholly owned by NatMag Rodale, a joint venture between Rodale, Inc. and The Hearst Corporation in the UK. Editions in Argentina, Australia/New Zealand, Belgium, Brazil, China, Colombia, France, Germany, Italy, Mexico, Netherlands, Norway, Poland, South Africa, Spain, Sweden, and Turkey are published either as joint ventures or through licensing arrangements with publishers in those countries. Editors in each country have access to editorial content from the U.S. edition, but also publish their own original content with local flavor.

See also

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References

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  1. ^ "Runner's World". Hearts Global Solutions. Retrieved November 12, 2024.
  2. ^ Barber, Kayleigh (2020-03-10). "In a year, Runner's World has signed up 18k to its digital membership program". Digiday. Retrieved 2024-11-13.
  3. ^ a b Kelsall, Christopher (2015-12-16). "Running Times closure: moving to the speed of digital media". Athletics Illustrated. Retrieved 2024-11-13.
  4. ^ "List of Top 10 Best Sports Magazines of All time". Sporty Ghost. 3 March 2015. Retrieved 12 February 2016.
  5. ^ Benyo, Richard. "The Essential Encyclopedia of Marathoning". Marathon and Beyond. Retrieved 21 April 2010.
  6. ^ Eder, Larry (2012-03-22). "Bob Anderson, founder of Runners' World, the RBR Interview, by Larry Eder". runblogrun. Retrieved 2024-11-07.
  7. ^ a b "Company Timeline". Rodale. Retrieved 19 August 2015.
  8. ^ Advertising magazines for runners to merge at Rodale, The New York Times, 15 Jan 1987
  9. ^ "Magazine Hot List 2005: Highlights". Adweek. 2009-03-20. Retrieved 2024-11-07.
  10. ^ Moses, Lucia (2011-12-05). "Hot List: Magazines". Adweek. Retrieved 2024-11-07.
  11. ^ "Runner's World skips onto top-10 list ** Advertising Age ranks magazines on criteria that include "buzz.'". The Morning Call. 2005-11-02. Retrieved 2024-11-07.
  12. ^ "Rodale, owner of Runners World, Acquires Running Times". SGB Media. February 26, 2007. Retrieved November 6, 2024.
  13. ^ "ASME ANNOUNCES 44TH ANNUAL NATIONAL MAGAZINE AWARDS FINALISTS". www.asme.media. Retrieved 2024-11-07.
  14. ^ Kelly, Keith J. (2017-06-09). "Runner's World gets a new editor-in-chief". Retrieved 2024-11-13.
  15. ^ "Rodale, owner of Runners World, Acquires Running Times | SGB Media Online". sgbonline.com. Retrieved 2024-11-13.
  16. ^ Kelly, Keith J. (2018-09-20). "Runner's World staff moving to a former bowling alley". New York Post. Retrieved 2018-12-30.
  17. ^ "Here are the winners of the 2021 Pulitzer Prizes". Poynter. 2021-06-11. Retrieved 2021-06-11.
  18. ^ "2021: Angell and Jackson cited | Moody College of Communication". moody.utexas.edu. Retrieved 2024-11-13.
  19. ^ "Feature Writing 2021". www.asme.media. Retrieved 2024-11-13.
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