Noveleta

Noveleta Tierra Alta
Municipality
Municipality of Noveleta
(From top, left to right): Downtown Crossing and Antonia Building, Holy Cross Parish Church, 1869 Old Tribunal Hall, Noveleta Municipal Hall, Public Market, Long Beach Resort.
Flag Seal
Nickname(s):  Filipino: Bayan ng mga Bayani English: (Town of Heroes)
Motto(s):  Filipino: Dangal at Pag-ibig sa Diyos at sa Bayan English: (Honor and Love for God and for the Country)
Anthem: Noveleta Hymn
Map of Cavite with Noveleta highlighted
OpenStreetMap
Noveleta Location within the Philippines
Coordinates: 14°26′N 120°53′E
Country	Philippines
Region	Calabarzon
Province	Cavite
District	1st district
Founded	January 5, 1868
Founded by	Gen. Jose dela Gandera y Navarro
Named for	Violeta (according to tradition)
Barangays	16 (see Barangays)
Government
• Type	Councilors
• Mayor	Dino Reyes Chua
• Vice Mayor	Arlynn A. Torres
• Representative	Ramon Jolo Revilla
• Municipal Council	Members Katherine B. Butawan Emelito S. Lontoc Donato B. Alvarez Edwin M. SaludElvira S. Magat Ronel A. Lamit Ricky O. Saria Dave M. Manalo Joshe Lorenz C. Reyes
• Electorate	33,423 voters (2022)
Area
• Total	16.43 km2 (6.34 sq mi)
Elevation	1.0 m (3.3 ft)
Highest elevation	35 m (115 ft)
Lowest elevation	0 m (0 ft)
Population  (2020 census)
• Total	49,452
• Density	3,000/km2 (7,800/sq mi)
• Households	13,998
Economy
• Income class	3rd municipal income class
• Poverty incidence	12.34 % (2021)
• Revenue	₱ 240.6 million (2022)
• Assets	₱ 200.7 million (2022)
• Expenditure	₱ 231.3 million (2022)
• Liabilities	₱ 49.08 million (2022)
Service provider
• Electricity	Manila Electric Company (Meralco)
Time zone	UTC+8 (PST)
ZIP code	4105
PSGC	042116000
IDD : area code	+63 (0)46
Native languages	Tagalog
Major religions	Roman Catholicism Aglipayan Church Protestantism Islam
Feast date	May 2 (Grand Karakol) May 3 (Town Fiesta)
Ecclesiastical dioceses	Diocese of Imus (Roman Catholic) Diocese of Cavite (Aglipayan Church)
Patron saint	Holy Cross (Titular Patron of both Roman Catholic and Aglipayan Church) Saint Helena of Constantinople (Roman Catholic) Nuestra Señora de la Paz y Buen Viaje (Aglipayan Church)
Website	www.noveleta.gov.ph

Noveleta, officially the Municipality of Noveleta (Tagalog: Bayan ng Noveleta), is a municipality in the province of Cavite, Philippines. According to the 2020 census, it has a population of 49,452 people.

With the continuous expansion of Metro Manila, the municipality is now included in the Manila built-up area which reaches Lipa, Batangas in its southernmost part.

History

Noveleta was originally a barrio of the municipality of Kawit (Cavite El Viejo) and some part of Cavite City (Dalahican). It was made an independent pueblo on January 5, 1868, by Gen. Jose dela Gandera y Navarro. Ironically, Noveleta was referred to by the Spaniards as Tierra Alta meaning higher ground as it was more elevated than Cavite la Punta (now Cavite City). The name Noveleta is said to have originated from Nueva Isla or (new island), a term frequently used by the Spaniards, referring to the locality. In the early years of the Spanish regime visiting priests described the place as Nueva Late (New fate or Fortune). In the course of time these terms Nueva Isla and Nueva Lete involved of Noveleta.

But one legend tells the story of a beautiful maiden named Violeta who was betrothed by her father to a Spanish officer against her will. The unhappy girl, who was already engaged to a young Katipunero, committed suicide on the eve of her wedding to the Spaniard. The Spanish officer cried in deep anguish for the loss of his love, Madre de Dios, no Violeta! The phrase No Violeta eventually became Noveleta.

Noveleta has the distinction of leading a pivotal role in the Philippine revolutionary activities in Cavite. It used to be the seat of the Magdiwang Council of the Katipunan, the counterpart of the Magdalo Council under Gen. Emilio Aguinaldo in Kawit town (then Cavite el Viejo). The capture of the Noveleta Tribunal on August 31, 1896, was led by Gen. Mariano Alvarez, founder and president of the Sangguniang Bayan Magdiwang. Its revolutionary name is Magdiwang, meaning to celebrate a momentous event. The revolution against the Spanish colonialism produced five brave and able military generals and tacticians from Noveleta in the persons of Gen. Mariano Alvarez, Gen. Santiago Alvarez (Son of Mariano), Gen. Pascual Alvarez (Cousin of Pascual), Gen. Luciano San Miguel. He was the Last President of the Philippine Revolutionary Government after the capture of Gen. Mariano Trias (First Vice President of the Philippines) and Gen. Miguel Malvar of Batangas. Another hero is Gen. Ariston Villanueva who together with Gen. Santiago Alvarez emerged as the hero of the Battle of Calero.

Geography

Noveleta is the smallest municipality of the Cavite province. It is 17 kilometres (11 mi) from Imus and 27 kilometres (17 mi) away from Metro Manila and is accessible by land transport modes. The municipality is bordered on the north by Cavite City, on the west by Manila Bay and Rosario. It is flanked by General Trias on the south and Kawit on the east.

Land area

Noveleta has a total land area of 16.43 km², which is roughly 5.41% of the total land area of the province of Cavite. The municipality has 16 barangays. Based on the 2007 Annual Report of the Municipality, the major land use include, residential, agricultural, saltbeds and fishponds and industrial.

Barangays

Noveleta is politically subdivided into 16 barangays. Each barangay consists of puroks and some have sitios.

PSGC	Barangay	Population			±% p.a.
		2020		2010
042116001	Magdiwang	4.5%	2,233	1,823	▴	2.05%
042116002	Poblacion	4.4%	2,176	1,966	▴	1.02%
042116003	Salcedo I	3.8%	1,899	2,166	▾	−1.31%
042116004	San Antonio I	11.1%	5,513	4,713	▴	1.58%
042116005	San Juan I	6.0%	2,973	1,920	▴	4.47%
042116006	San Rafael I	2.5%	1,250	1,258	▾	−0.06%
042116007	San Rafael II	7.1%	3,521	3,257	▴	0.78%
042116008	San Jose I	2.9%	1,455	1,108	▴	2.76%
042116009	Santa Rosa I	10.0%	4,932	3,180	▴	4.49%
042116010	Salcedo II	13.0%	6,414	5,769	▴	1.07%
042116011	San Antonio II	4.2%	2,073	1,736	▴	1.79%
042116012	San Jose II	3.7%	1,844	1,116	▴	5.15%
042116013	San Juan II	6.7%	3,313	2,741	▴	1.91%
042116014	San Rafael III	12.5%	6,165	5,835	▴	0.55%
042116015	San Rafael IV	5.0%	2,456	1,864	▴	2.80%
042116016	Santa Rosa II	2.5%	1,235	1,226	▴	0.07%
	Total		49,452	41,678	▴	1.72%

Climate

Climate data for Noveleta, Cavite
Month	Jan	Feb	Mar	Apr	May	Jun	Jul	Aug	Sep	Oct	Nov	Dec	Year
Mean daily maximum °C (°F)	29 (84)	30 (86)	32 (90)	34 (93)	32 (90)	31 (88)	29 (84)	29 (84)	29 (84)	30 (86)	30 (86)	29 (84)	30 (87)
Mean daily minimum °C (°F)	21 (70)	20 (68)	21 (70)	22 (72)	24 (75)	25 (77)	24 (75)	24 (75)	24 (75)	23 (73)	22 (72)	21 (70)	23 (73)
Average precipitation mm (inches)	10 (0.4)	10 (0.4)	12 (0.5)	27 (1.1)	94 (3.7)	153 (6.0)	206 (8.1)	190 (7.5)	179 (7.0)	120 (4.7)	54 (2.1)	39 (1.5)	1,094 (43)
Average rainy days	5.2	4.5	6.4	9.2	19.7	24.3	26.9	25.7	24.4	21.0	12.9	9.1	189.3
Source: Meteoblue

Demographics

Population census of Noveleta

Year	Pop.	±% p.a.
1903	2,343	—
1918	2,886	+1.40%
1939	4,241	+1.85%
1948	5,003	+1.85%
1960	7,029	+2.87%
1970	10,560	+4.15%
1975	12,141	+2.84%
1980	14,460	+3.56%
1990	20,409	+3.51%
1995	27,306	+5.61%
2000	31,959	+3.43%
2007	39,294	+2.89%
2010	41,678	+2.17%
2015	45,846	+1.83%
2020	49,452	+1.50%
Source: Philippine Statistics Authority

In the 2020 census, the population of Noveleta was 49,452 people, with a density of 3,000 inhabitants per square kilometre or 7,800 inhabitants per square mile.

Religion

Holy Cross (titular patron of both Roman Catholic and Aglipayan Church), Saint Helena of Constantinople (Roman Catholic) and Nuestra Señora de la Paz y Buen Viaje (Aglipayan Church), Patron saints of Noveleta.

Christianity

The majority of the people of Noveleta are Roman Catholic under the jurisdiction of the Diocese of Imus. Adherents of the Philippine Independent Church, also known as the Aglipayan Church, under the jurisdiction of the Diocese of Cavite is the second majority and third is Iglesia Ni Cristo but there has been fast growth of other Protestant denominations including Members Church of God International, Baptist, Pentecostal, Mormonism, Jehovah's Witnesses and Born Again Christian.

Islam

With the influx of migrants from other provinces especially from Mindanao other non-Christian faiths particularly Islam is practiced in the town.

Other faiths

Non-Abrahamic faiths include native-Tagalog Anitism, Animism and with the local Indian and Chinese communities Hinduism, Buddhism, Taoism and Confucianism are followed.

Languages

The main languages spoken are Tagalog, and English. Due to the town a large number of people from farther provinces have migrated to Noveleta, resulting in minor but significant usage of the Bicolano, Cebuano, Ilocano, Hiligaynon and Waray languages.

Economy

Poverty incidence of Noveleta

2.5 5 7.5 10 12.5 15 2006 2.90 2009 2.96 2012 3.42 2015 8.57 2018 4.07 2021 12.34 Source: Philippine Statistics Authority

The agricultural sector in Noveleta centers on crop production, fishery, livestock and poultry raising. Fishery is a major source of livelihood in the municipality. Around 100 hectares are utilized for aquaculture and fishpond activities, most of which are in Barangay San Rafael II, III, and IV. The main products of Noveleta include milk-fish, prawns, crabs, tilapia, mussels and oysters. The fishponds are converted to salt beds during the dry season. A big enterprise, which spurs the output in the service sector, is the presence of the Noveca Industries in Barangay Santa Rosa II. Manufacturing is limited to light and medium industries such as sash factories and several garment factories. Other activities are the manufacture of furniture, iron gates and grills, and hollowblocks. The construction boom, on the other hand, is due to the mushrooming of residential subdivisions in the area. A number of commercial establishments are located along Noveleta's major thoroughfares. Small retail stores, service firms, and some medium scale enterprises, dot the municipality. There are specialty stores engaged in the trade of construction supplies and materials, auto parts, furniture and home decors, sportswear as well as fresh food items like meat, fruits and vegetables. Also based in the town are three pharmacies, eleven bakeries and two gasoline stations. The tourism industry in Noveleta relies mainly on its coastline with Manila Bay bordering its western portion. Restaurants, cottages, conference rooms, and social halls/pavilions are situated along the beaches of Barangay San Rafael III and IV.

Salt industry

In 2024, Noveleta's salt farmers revived their salt production, especially in Barangay San Rafael through the Bureau of Fisheries and Aquatic Resources and the Municipal Agriculture Office's assistance. Republic Act 8172, the "Asin Law" which required salt to be iodized, caused the decline of the production since 2000. However, the 2024 "Philippine Salt Industry Development Act" and Philippine Salt Industry Development Roadmap revitalized the ailing industry.

Communication

The Philippine Postal Corporation manages one post office situated in the municipal building. The Bureau of Telecommunications of the Department of Transportation and Communication presently operates its office at the Old Noveleta Tribunal. PLDT, Globe and Digitel Telephone Company provide telephone services in the municipality.

Banking

Four banks operating in the town of Noveleta are Banco de Oro (BDO), Bank of the Philippine Islands (BPI) Family Bank, the OUR Bank and the Rizal Commercial Banking Corporation (RCBC). There are other financial institutions in the area extending credit for investment ventures.

Investments

The agricultural activities in the municipality are gradually decreasing due to urbanization. The current trend in Noveleta is in conversion of land from agriculture use to urban settlements. This may be attributed to its growing population and its proximity to Metro Manila and the Cavite Economic Processing Zone in Rosario, a 10-minute drive from Noveleta. Majority of Noveleta's population is involved in commercial and industrial activities. Historical and tourism landmarks include the Noveleta Tribunal, Calero Bridge, Villamar Beach Resort I, Villamar Beach Resort II, Lido Beach Resort, TIP Beach Resort and the New Noveleta Cockpit Arena. The strips of beaches in Noveleta combined with the town's proximity to major urban centers make it an ideal tourist attraction. Noveleta is included in the "Manila Build-up Area" which makes it ideal for housing and commercial developments. It is only 3 kilometers from Cavitex exit and also 3 kilometers to Sangley Point in Cavite City, the next International Airport.

Infrastructure

Transportation

Noveleta is best accessed through jeeps, and mini buses that frequently ply its major thoroughfares, specifically the roads that lead to Rosario, Bacoor, and Cavite City. Tricycles and pedicabs service the tight and cool backroads of the municipality.

Electricity

The Manila Electric Company (Meralco) distributes the power supply of Noveleta from the Luzon Grid of the National Power Corporation (NPC).

Water supply

The Metropolitan Waterworks System in Noveleta provides the water requirement of Noveleta. But majority of the people in Noveleta uses Deep Well, specially on the remote area where the waterworks can't reach.

Education

There are 39 schools in the municipality.

Public primary schools

• Noveleta Central Elementary School
• Ambrocio S. Robles Memorial Elementary School
• San Antonio Elementary School
• Gen. Luciano San Miguel Elementary School
• Salcedo Elementary School
• Pacifico O. Aquino Elementary School
• San Juan Elementary School

Public secondary school

• Noveleta National High School
• Noveleta Senior High School

Private schools

• Atheneum School
• Gospel Light Christian Academy
• Saint Therese Catholic School
• Holy Cross Catholic School
• Montgard Learning Center
• Unida Nehemiah Christian Academy
• Patnubay Academy

College

• Columbia College and Computer Technology Center
• Mother Theresa Colegio de Noveleta
• Cavite State University- Noveleta Campus

Healthcare

Noveleta has ten government health centers and one private clinic as of 1996. There is one private medical hospital located at Salcedo II. The municipality also has three ambulances to support the medical practitioners in responding to the needs of the populace.

Government

Main article: Sangguniang Bayan

Noveleta Municipal Hall.

Elected officials

The following are the elected officials of the town elected last May 9, 2022 which serves until June 30, 2025:

Position	Official
Mayor	Dino Reyes Chua
Vice Mayor	Arlynn Torres
Sangguniang Bayan Members	Kate Bernal
	Emelito Lontoc
	Elvira Magat
	Donato Alvarez
	Dave Manalo
	Enriq Joseph Alvarez
	Ronel Lamit
	Allan Villaluz (ABC President)
	Joshe Lorenz Reyes (SK President)

External links

• Noveleta at the Official Website of Cavite Province
• Philippine Standard Geographic Code
• Philippine Census Information