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Momondo

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Momondo
Type of site
Subsidiary
Available inEnglish, French, Spanish, German, Italian, Portuguese, Turkish, Swedish, Norwegian, Danish, Russian, Dutch, Czech, Finnish, Estonian, Polish, Romanian, Ukrainian and Chinese
FoundedSeptember 2006; 18 years ago (2006-09)
HeadquartersCopenhagen, Denmark
OwnerBooking Holdings
Founder(s)Thorvald Stigsen
Key peopleTore Pein Jensen, CMO KAYAK & Managing Director Momondo A/S
Steve Hafner, CEO KAYAK
Peer Bueller, CFO KAYAK
IndustryTravel
URLmomondo.com

Momondo (stylised momondo) is a travel fare aggregator and travel fare metasearch engine. momondo was founded in Denmark and is today managed by KAYAK, part of Booking Holdings.

History

[edit]

momondo was developed in Denmark and launched in September 2006.

In March 2011, Cheapflights Media, operator of Cheapflights, a rival online travel agency, acquired momondo.[1][2]

In 2011, momondo launched its app for iPhone and Android.[3]

Cheapflights Media changed its name to Momondo Group in 2012.[4]

In January 2014, momondo launched "momondo places", a free city guide with maps.[5]

In July 2014, momondo launched its "Trip Finder" tool.[6]

In October 2014, Great Hill Partners, a private equity firm, invested £80m for a majority stake in the Momondo Group, the company that owned the Cheapflights and momondo brands, valuing it at £132 million.[7]

In June 2015, momondo launched its "Travel Saver Calendar" tool.[8]

In 2016, momondo launched “Anywhere Search”.[9]

In July 2017, the Momondo Group, owner of the momondo and Cheapflights brands, was acquired by Booking Holdings for $550 million.[10]

Marketing

[edit]

In 2016, momondo launched an ad campaign called "The DNA Journey" in partnership with Ancestry.com. momondo invited 67 participants from around the world to take a DNA test to find out more about their ancestry. The results were revealed on camera in a group setting, with the video uploaded to YouTube.[11][12] The campaign won 43 awards, including seven Cannes Lions and four Clio awards.

In 2019, momondo launched a campaign called “The World Piece”. Among 6,550 applicants, 61 participants from 61 different countries got individual, yet connected single-lined tattoos, designed by tattoo artist Mo Ganji. The participants then met to film in London, resulting in a film uploaded to Youtube. The campaign won 3 awards, including two Lovie awards.   

Awards

[edit]

In 2010, Travel + Leisure named momondo the best travel website for finding bargain fares.[13]

momondo was ranked first in Frommer’s list of "The 10 Best Airfare Search Sites".[14]

momondo received the Best Meta Search Website award in both 2014 and 2015 at the Travolution Awards.[15][16]

In 2017, the Telegraph named momondo the best flight comparison website for multi-city and mobile.[17]

The same year, momondo won the Google Material Design Award for App innovation.[18]

In two years in a row, 2019 and 2020, momondo was awarded a Wilhelmina Skog Award for best meta travel site.[19]

In 2020, momondo won Focus Money Awards for top flight search engine, top flight search, top website, top flight deals, top customer service, and top value.

References

[edit]
  1. ^ Wauters, Robin (29 March 2011). "Cheapflights invests in travel meta-search site Momondo". TechCrunch.
  2. ^ Fox, Linda (12 November 2012). "Momondo name to carry Cheapflights into non-English speaking territories". Phocuswire.
  3. ^ "Momondo Travel Site Offers iPhone App | Mobile Marketing Magazine". mobilemarketingmagazine.com. Retrieved 14 March 2022.
  4. ^ "Momondo name to carry Cheapflights into non-English speaking territories". www.phocuswire.com. Retrieved 14 March 2022.
  5. ^ "Travel Launch: iPad app momondo places Matches Mood to Destination" (Press release). PR Newswire. 16 January 2014.
  6. ^ "Momondo Launches Trip Finder to Inspire Curious Travelers with New Adventures" (Press release). Business Wire. 24 July 2014.
  7. ^ "Great Hill Partners Acquires a Majority Stake in Momondo" (Press release). Great Hill Partners. 17 October 2014.
  8. ^ "momondo Launches Travel Saver Calendar to Help Travelers Find Best Deals on Flights and Hotels for Top International Destinations" (Press release). Business Wire. 16 June 2015.
  9. ^ "momondo Data: 1 in 10 Don't Know Their Flight Destination". www.businesswire.com. 28 July 2016. Retrieved 14 March 2022.
  10. ^ "The Priceline Group Completes the Acquisition of Momondo Group" (Press release). PR Newswire. 24 July 2017.
  11. ^ momondo – The DNA Journey. 1 June 2016. Archived from the original on 15 December 2021.
  12. ^ Jardine, Kayla (14 June 2016). "Momondo's new video 'The DNA Journey' has a beautiful message about diversity". The Today Show.
  13. ^ "Best Travel Websites". Travel + Leisure. 1 October 2010.
  14. ^ Bramblett, Reid. "The 10 Best (and Worst) Airfare Search Sites". Frommer's.
  15. ^ Hayhurst, Lee (12 December 2014). "The Travolution Awards 2014 – more reaction and video image montage". Travolution.
  16. ^ "Travolution Awards: Winners revealed!". Travolution. 1 December 2015.
  17. ^ Grannell, Craig (10 April 2017). "The best flight search websites – tried and tested". The Telegraph. ISSN 0307-1235. Retrieved 14 March 2022.
  18. ^ GmbH, finanzen net. "momondo Wins Google Material Design Award for App Innovation". markets.businessinsider.com. Retrieved 14 March 2022.
  19. ^ "Momondo vinner meta flyg för andra året i rad". Travel News (in Swedish). 28 February 2020. Retrieved 14 March 2022.
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