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MemeM

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MemeM
Digital cover
EP by
ReleasedMarch 29, 2022 (2022-03-29)
StudioRBW Studio
Genre
Length20:19
LanguageKorean
Label
Producer
  • Kim Jin-woo
  • Kim Do-hoon (exec.)
Purple Kiss chronology
Hide & Seek
(2021)
MemeM
(2022)
Geekyland
(2022)
Singles from MemeM
  1. "MemeM"
    Released: March 29, 2022

MemeM (stylized as memeM) is the third EP by South Korean girl group Purple Kiss. It was released on March 29, 2022, by RBW. The album includes 7 tracks with "memeM" released as the title track. The 4th b-side track of the album titled "Pretty Psycho" was also used to promote the release. The physical album comes in two versions as Meme and M.

Background and release

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On March 8, 2022, RBW announced Purple Kiss would be releasing a new album in post March 2022, and through a logo motion video the title was revealed to be MemeM.[1] On March 20, the music video teaser for lead single "memeM" was released.[2] 4 days later, the highlight medley video teaser, together with the track listing, was released.[3] The album was released on March 29.[4]

Composition

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The title song "MemeM", which shares the same name as the album, was written by Kim Do-hoon, Seo Yong-bae, Lee Hu-sang and Kang Ji-won. It was composed in the key of B major, with a tempo of 150 beats per minute.[5] Other tracks include "Intro: Illusion", "Oh My Gosh", a pop R&B track, "Pretty Psycho" which is sampled from "Intro: Freaky Purky" from their second EP Hide & Seek, "Joah", a R&B track, "Hate Me, Hurt Me, Love Me", and "Cursor", a down tempo track.

Promotion

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After 6 days of release, on April 4, 2022, they held a live media showcase in Ilji Art Hall, Gangnam-gu, Seoul to introduce the EP.[6] It was scheduled to be held on the same day, but as 3 members tested positive for COVID-19, all promotional activities were postponed for one week.[7]

Commercial performance

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The EP debuted at number 7 on South Korean's Gaon Album Chart in the chart issue dated March 27–April 2, 2022;[8] on the monthly chart, the EP debuted at number 24 in the chart issue dated March 2022 with 36,140 copies sold.[9] On South Korean Hanteo Charts it was recorded that the album sales on the first day are tripled with this release, selling more than 23,000 copies on first day.[10]

Critical reception

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In addition, Pretty Psycho has been listed as one of the '25 Best K-Pop B-Sides of 2022' by Genius. Genius stated "The falsettos and the infectious bassline make it a solid b-side worthy of being a title track."[11]

Year-end lists

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Critic/publication List Track Rank Ref.
Genius 25 Best K-Pop B-Sides of 2022 "Pretty Psycho" 4 [12]

Track listing

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Track listing for MemeM
No.TitleLyricsMusicArrangementLength
1."Intro: Illusion"Kang Ji-won
  • Kang Ji-won
  • Minkey
Minkey1:07
2."MemeM" (Korean맴맴)
  • Kwon Mi-Yeon
  • Kang Ji-won
  • Seo Yong-bae
  • Lee Hoo-sang
  • Yuki
  • Kim Do-hoon
  • Kang Ji-won
  • Seo Yong-bae
  • Lee Lee Sang
Lee Hoo-sang2:52
3."Oh My Gosh" (Korean날좀봐; RRNaljombwa; lit. Look at me)
  • Chaein
  • Cosmic Girl
  • Cosmic Sound
  • Cosmic Girl
  • Cosmic Sound
3:22
4."Pretty Psycho"
  • Kim Do-hoon
  • Kang Ji-won
Kang Jiwon3:10
5."Joah" (Korean좋아; lit. Good)Chaein
  • Chaein
  • Davve
  • Davve (RBW)
  • Yoon Young-jun
  • Lee Joo-yong
3:15
6."Hate Me, Hurt Me, Love Me"
  • Davve (RBW)
  • Seo Yong-bae (RBW)
  • Lee Hoo-sang (RBW)
  • Minkey
  • Davve (RBW)
  • Seo Yong-bae (RBW)
  • Lee Hoo-sang (RBW)
  • Minkey
  • Yuki
  • Lee Lee Sang (RBW)
  • Minkey
3:26
7."Cursor" (Korean빈틈; RRBinteum; lit. Gap)
  • Chaein
  • Yuki
  • Davve
  • Chaein
  • Davve (RBW)
  • Lee Joo-yong
  • Kwon Seok-hong (RBW)
  • Shim Woon-seop
3:24
Total length:20:19

Personnel

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Studios

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Personnel

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  • Purple Kiss (Park Ji-eun, Na Go-eun, Dosie, Ireh, Yuki, Chaein, Swan) – vocals
  • Kim Do-hoon – production, direction
  • Davve – production, direction, recording
  • Kang Ji-won – production, direction, bass, piano, synthesizer, drum programming, recording, mixing
  • Kanghyunguitar
  • Kim Tae-su – guitar
  • Lee Hoo-sang – bass, piano, drum programming
  • Lee Beam-su– bass
  • Kim Min-ki – piano, keyboard, synthesizer, drum programming, recording
  • Kim Ji-eun – piano, electronic piano
  • Cosmic Sound – keyboard, chorus
  • Yoon Young-joon – keyboard
  • Lee Lee Sang – synthesizer
  • Perrie – chorus
  • Seo Yong-bae – recording
  • Jo Eun-ju – recording
  • Kang Roy – recording
  • Yoo Sang-ho – mixing
  • Uncle Jo – mixing
  • Shin – mixing
  • Master Key – mixing
  • Kwon Nam-woo – mastering

Charts

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Sales

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Region Certification Certified units/sales
South Korea 36,140[15]

Release history

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Release history for "memeM"
Region Date Format Label
Various March 29, 2022

References

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  1. ^ "≪브레이크뉴스≫ 퍼플키스 컴백, 29일 세 번째 미니앨범 'memeM' 발표..로고 모션 공개". 브레이크뉴스. 2022-03-08. Retrieved 2022-06-07.
  2. ^ 이승훈. "퍼플키스, 'memeM' 30초 음원+퍼포먼스 최초 공개..셀프딱밤춤 '기대감 UP'". n.news.naver.com (in Korean). Retrieved 2022-06-07.
  3. ^ Min-Hee, Shin. "Girl group Purple Kiss to drop new EP 'memeM'". n.news.naver.com (in Korean). Retrieved 2022-06-07.
  4. ^ 선미경. "퍼플키스, 'memeM' 보랏빛 주문 통했다..'테마돌' 수식어 굳히기". n.news.naver.com (in Korean). Retrieved 2022-06-07.
  5. ^ TuneBat (2022-03-29). "Key And BPM For memeM". TuneBat. Retrieved 2022-03-29.
  6. ^ 박경호 (2022-04-07). "퍼플키스(PURPLE KISS), 맴맴(memeM) 무대 '테마돌의 새로운 변신' [SS쇼캠]". 스포츠서울. Retrieved 2022-06-07.
  7. ^ ""공식적인 컴백 활동은"…퍼플키스(PURPLE KISS), 박지은까지 멤버 전원 코로나19 확진 (전문)". 톱스타뉴스 (in Korean). 2022-03-29. Retrieved 2022-06-07.
  8. ^ "Week 14 , 2022 , Album Chart". gaonchart.co.kr. Retrieved 2022-06-07.
  9. ^ 2022년 03월 Album Chart [March 2022 Album Chart]. Gaon Music Chart (in Korean). Retrieved April 7, 2022.
  10. ^ 지민경. "퍼플키스, 'memeM' 해외 음원 차트 상위권 등극..연일 기록 경신". n.news.naver.com (in Korean). Retrieved 2022-06-07.
  11. ^ "25 Best K-Pop B-Sides of 2022". Genius. Retrieved January 2, 2022.
  12. ^ "25 Best K-Pop B-Sides of 2022". Genius. Retrieved January 2, 2022.
  13. ^ "March 2022 Album Chart". Gaon Music Chart (in Korean). Retrieved April 7, 2022.
  14. ^ 2022년 03월 Album Chart [March 2022 Album Chart]. Gaon Music Chart (in Korean). Retrieved April 7, 2022.
  15. ^ 2022년 03월 Album Chart [March 2022 Album Chart]. Gaon Music Chart (in Korean). Retrieved April 7, 2022.