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MASTV

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(Redirected from MVS Multivision)
MVS Multivisión, S.A. de C.V.
Company typeSociedad anonima de capital variable
IndustryTelecommunication
Founded1989
DefunctJuly 2014
HeadquartersMéxico
ProductsWireless cable television [citation needed]
ParentMVS Comunicaciones
Dish Mexico
WebsiteMASTV old site

MASTV was a Mexican wireless television company. The company belonged to MVS Comunicaciones. The company offered service to 11 cities in Mexico; Mexico City, Guadalajara, Leon, Mérida, Monterrey, Pachuca, Queretaro, San Luis Potosi, Toluca, Tuxtla Gutierrez, and Villahermosa.[1] The company closed operations in July 2014, [citation needed] and subscribers were migrated to parent operator Dish Mexico.

History

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MVS Multivisión's former logo (1989-2002).

The system started operations on September 1, 1989, as MVS Multivisión in Mexico City. The company competed against Televisa's Cablevisión, whose aim was to increase its geographical reach and subscriber base in contrast to its competitor. Both companies had 16 channels that year, but the company's programming total at the time was 120 daily hours worth of content, against Cablevisión's 163.[2] It later expanded to 10 other markets across Mexico.

In 1991, to satisfy viewer demands and requirements, the number of channels provided increased from 8 to 12, and in 1992, from 12 to 16. By 1993 it had 20 channels on offer. By 1995, thanks to digital compression (starting March 1993), as well as the two Solidaridad satellites, Multivisión delivered 18 television channels to cable companies outside of Mexico City, as well as handling coverage of the channels for cable companies in Central and South America.[3] In the period between 1989 and 1995, the number of subscribers in the Valley of Mexico area grew substantially: from 8,900 in December 1989 to 407,000 subscribers in December 1995.[3] Multivisión produced by 1997 Tele Uno (now AXN), Multideporte, Multicinema, Zaz, USA Network, Antena 3 Internacional, MAS (now MVS TV) and a service channel providing schedule information to its subscribers.[3]

In 2002, MVS Multivision changed its name to MASTV.[citation needed] MVS and Echostar Corporation operate the DTH system Dish Mexico.[4]

Channels

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Before the gradual shutdown of the company in 2014, the system offered 17 channels, including 5 of MVS own channels (52MX, Exa TV, Multicinema, Multipremier and Cinelatino) which are bolded on the list. All channels were transmitted either subtitled or in Spanish. MASTV distributed all these channels on the same number in all the cities it serves.[5]

CH Network
51 Cartoon Network
52 52MX
53 Universal Channel
54 Fox Sports
55 TNT
56 TLC
57 Exa TV
58 The Film Zone
59 Multicinema
60 Multipremier
61 History
62 Nick Jr.
63 Space
64 Cine Latino
65 TV Guide
66 SyFy
67 Utilisima

References

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  1. ^ What is MASTV? Archived December 31, 2011, at the Wayback Machine
  2. ^ Géneros Televisivos en México. Un paseo por la Geografía de Cuatro Décadas, Luis Alfonso Guadarrama Rico, CIPAP-UAEM
  3. ^ a b c "TELEVISIÓN POR CABLE, UNA PROPUESTA DE PROGRAMACIÓN REGIONAL HACIA EL AÑO 2000 EN IRAPUATO" (PDF). Autonomous University of Mexico. 1997. Archived from the original (PDF) on 27 September 2024. Retrieved 27 September 2024.
  4. ^ MVS Multivision and EchoStar Launch Satellite TV Service in Mexico
  5. ^ MASTV channels Archived December 31, 2011, at the Wayback Machine
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