High Limit Racing
| Sport | Sprint car racing |
|---|---|
| Jurisdiction |  United States |
| Founded | 2022 |
| CEO | Kyle Larson & Brad Sweet |
| Other key staff | Kendra Jacobs |
| Official website | |
| www | |
The High Limit Racing series, currently known as the Kubota High Limit Racing Series for sponsorship reasons, is an American touring sprint car racing series. It was founded in 2022 by five-time World of Outlaws sprint car series champion Brad Sweet and former NASCAR Cup Series champion Kyle Larson.
Overview
[edit]Brad Sweet and Kyle Larson first announced the creation of the series in July 2022. The 2023 inaugural season consisted of 12 events, which were all held mid-week.[1] Kyle Larson was crowned the series' first champion, winning five of the 12 races scheduled.[2]
In late 2023 High Limit acquired the All Star Circuit of Champions sprint car racing series from former owner Tony Stewart. The series did not compete in 2024, but returned for 2025 with Fremont Speedway veteran Rich Farmer promoting a separate regional series.[3]
In 2024, Larson and Sweet expanded the High Limit schedule to more than 50 race nights and increased the purse to $5 million in total prize money for the season.[4] Sweet claimed the 2024 championship after winning 10 races.[5]
Charter system
[edit]The series created a charter system to give team owners enterprise value, awarding 10 charters total over the 2024 and 2025 seasons, with the first batch going to the top five full-time teams in the year-end points championship of 2024. The five that get awarded after the 2025 season will go to the highest finishing teams that didn't already have a charter, based on their average year-end points totals from the 2024 and 2025 seasons. Media revenue distribution will then start in 2026. The chartered teams will get 50% of High Limit's digital streaming revenue annually. Under the terms of the system teams must compete in every race.[2]
References
[edit]- ^ Gluck, Jeff (July 13, 2012). "Kyle Larson, Brad Sweet starting dirt racing series". The Athletic. The New York Times. Retrieved November 20, 2024.
- ^ a b Stern, Adam (December 9, 2023). "Kyle Larson's disruptive new sprint car series to create charter system". Street & Smith's Sports Business Journal. Retrieved November 20, 2024.
- ^ "All Star Circuit of Champions to return". Speed Sport. November 16, 2024. Retrieved November 20, 2024.
- ^ Martin, Bruce (November 8, 2023). "Kyle Larson's High Limit Sprint Car Series Announces 2024 Details". Forbes. Retrieved November 20, 2024.
- ^ Fields, LaMarr (October 16, 2024). "Sweet wins inaugural High Limit Racing Championship". The Union. Grass Valley CA. Retrieved November 20, 2024.